---
title: "HPI Racing: search popularity and Share of Search worldwide"
description: "HPI Racing is an RC car brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/hpi-racing"
publisher: "Brandwave"
---

# HPI Racing: search popularity and Share of Search worldwide

HPI Racing is an RC car brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: HPI Racing
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among RC car brands**: 3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| RC car brands | 5 | 3% | 14.8K |

- [RC car brands](/demand/global-en/categories/rc-car-brands)

## How has branded search demand for HPI Racing changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for HPI Racing worldwide fell from 18.1K to 14.8K.
- Across the 11 months ending August 2026, HPI Racing’s estimated Share of Search among RC car brands worldwide peaked at 3.7% in April 2026 and was lowest at 2.5% in July 2026.
- Across the 11 months ending August 2026, HPI Racing fell from 4th to 5th among RC car brands worldwide.

## How did search popularity change for RC car brands worldwide in August 2026?

- In August 2026, HPI Racing gained estimated Share of Search among RC car brands worldwide, from 2.5% to 3%.
- Estimated monthly branded searches for Losi worldwide rose 22.7% over 11 measured months, from 18.1K to 22.2K in August 2026.
- Estimated monthly branded searches for Arrma worldwide rose 22.4% over 11 measured months, from 33.1K to 40.5K in August 2026.
- Estimated monthly branded searches for Tamiya worldwide fell 17.9% over 11 measured months, from 201K to 165K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | RC car brands | 18.1K | 3.5% | 4 |
| Nov 2025 | RC car brands | 18.1K | 3.1% | 5 |
| Dec 2025 | RC car brands | 22.2K | 3.4% | 4 |
| Jan 2026 | RC car brands | 22.2K | 3.4% | 4 |
| Feb 2026 | RC car brands | 14.8K | 3.1% | 5 |
| Mar 2026 | RC car brands | 18.1K | 3.3% | 4 |
| Apr 2026 | RC car brands | 18.1K | 3.7% | 4 |
| May 2026 | RC car brands | 14.8K | 3% | 5 |
| Jun 2026 | RC car brands | 12.1K | 2.6% | 5 |
| Jul 2026 | RC car brands | 12.1K | 2.5% | 5 |
| Aug 2026 | RC car brands | 14.8K | 3% | 5 |
| Sep 2026 | RC car brands | — | — | — |

## How is HPI Racing measured?

Brandwave collects information about searches that people make online using HPI Racing’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “hpi racing”

## Which RC car brands compete with HPI Racing?

- [Traxxas](/demand/global-en/brands/traxxas): Head-to-head: /demand/global-en/compare/hpi-racing-vs-traxxas
- [Tamiya](/demand/global-en/brands/tamiya): Head-to-head: /demand/global-en/compare/hpi-racing-vs-tamiya
- [Arrma](/demand/global-en/brands/arrma): Head-to-head: /demand/global-en/compare/arrma-vs-hpi-racing
- [Losi](/demand/global-en/brands/losi): Head-to-head: /demand/global-en/compare/hpi-racing-vs-losi

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "HPI Racing: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/hpi-racing

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/hpi-racing. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.