--- title: "Hippo: search popularity and Share of Search worldwide" description: "Hippo is a maintenance management system. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/hippo-cmms" publisher: "Brandwave" --- # Hippo: search popularity and Share of Search worldwide Hippo is a maintenance management system. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Hippo - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among bin liner brands**: 75.2% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Bin liner brands | 1 | 75.2% | 673K | | Facility management software | 1 | 86.7% | 673K | - [Bin liner brands](/demand/global-en/categories/bin-liner-brands) - [Facility management software](/demand/global-en/categories/facility-management-software) ## How has branded search demand for Hippo changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Hippo worldwide held steady at 673K. - Across the 11 months ending August 2026, Hippo’s estimated Share of Search among bin liner brands worldwide decreased from 81.3% to 75.2%. - Across the 11 months ending August 2026, Hippo’s estimated Share of Search among bin liner brands worldwide peaked at 82.1% in June 2026 and was lowest at 73.7% in March 2026. - Across the 11 months ending August 2026, Hippo’s estimated Share of Search among facility management software worldwide decreased from 87.4% to 86.7%. - Across the 11 months ending August 2026, Hippo’s estimated Share of Search among facility management software worldwide peaked at 88.9% in December 2025 and was lowest at 84.1% in July 2026. ## How did search popularity change for bin liner brands worldwide in August 2026? - In August 2026, Kirkland Signature overtook Simplehuman to rank 2nd among bin liner brands worldwide, at 12.3%. - In August 2026, Hippo lost estimated Share of Search among bin liner brands worldwide, from 78.9% to 75.2%. - In August 2026, Hefty lost estimated Share of Search among bin liner brands worldwide, from 4.7% to 3.7%. - Estimated monthly branded searches for Simplehuman worldwide rose 49.5% over 11 measured months, from 49.5K to 74K in August 2026. - Estimated monthly branded searches for Glad worldwide rose 26.3% over 11 measured months, from 1.9K to 2.4K in August 2026. ## How did search popularity change for facility management software worldwide in August 2026? - In August 2026, Hippo gained estimated Share of Search among facility management software worldwide, from 84.1% to 86.7%. - In August 2026, MaintainX lost estimated Share of Search among facility management software worldwide, from 7.9% to 6.6%. - In August 2026, ServiceChannel lost estimated Share of Search among facility management software worldwide, from 3.4% to 2.9%. - Estimated monthly branded searches for Planon worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Bin liner brands | 673K | 81.3% | 1 | | Nov 2025 | Bin liner brands | 673K | 75.8% | 1 | | Dec 2025 | Bin liner brands | 673K | 74.6% | 1 | | Jan 2026 | Bin liner brands | 673K | 74.8% | 1 | | Feb 2026 | Bin liner brands | 673K | 79.7% | 1 | | Mar 2026 | Bin liner brands | 673K | 73.7% | 1 | | Apr 2026 | Bin liner brands | 673K | 80.9% | 1 | | May 2026 | Bin liner brands | 673K | 81% | 1 | | Jun 2026 | Bin liner brands | 673K | 82.1% | 1 | | Jul 2026 | Bin liner brands | 550K | 78.9% | 1 | | Aug 2026 | Bin liner brands | 673K | 75.2% | 1 | | Sep 2026 | Bin liner brands | — | — | — | | Oct 2025 | Facility management software | 673K | 87.4% | 1 | | Nov 2025 | Facility management software | 673K | 87.9% | 1 | | Dec 2025 | Facility management software | 673K | 88.9% | 1 | | Jan 2026 | Facility management software | 673K | 87.4% | 1 | | Feb 2026 | Facility management software | 673K | 87.6% | 1 | | Mar 2026 | Facility management software | 673K | 86.3% | 1 | | Apr 2026 | Facility management software | 673K | 86.6% | 1 | | May 2026 | Facility management software | 673K | 85.3% | 1 | | Jun 2026 | Facility management software | 673K | 85.4% | 1 | | Jul 2026 | Facility management software | 550K | 84.1% | 1 | | Aug 2026 | Facility management software | 673K | 86.7% | 1 | | Sep 2026 | Facility management software | — | — | — | ## How is Hippo measured? Brandwave collects information about searches that people make online using Hippo’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “hippo” ## Which bin liner brands compete with Hippo? - [Kirkland Signature](/demand/global-en/brands/kirkland-signature): Head-to-head: /demand/global-en/compare/hippo-cmms-vs-kirkland-signature - [Simplehuman](/demand/global-en/brands/simplehuman): Head-to-head: /demand/global-en/compare/hippo-cmms-vs-simplehuman - [Hefty](/demand/global-en/brands/hefty): Head-to-head: /demand/global-en/compare/hefty-vs-hippo-cmms - [Glad](/demand/global-en/brands/glad): Head-to-head: /demand/global-en/compare/glad-vs-hippo-cmms - [Ruffies](/demand/global-en/brands/ruffies): Head-to-head: /demand/global-en/compare/hippo-cmms-vs-ruffies ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Hippo: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/hippo-cmms This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/hippo-cmms. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.