---
title: "Hioki: search popularity worldwide"
description: "A Japanese maker of electrical test instruments. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/hioki"
publisher: "Brandwave"
---

# Hioki: search popularity worldwide

A Japanese maker of electrical test instruments. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Hioki
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among clamp meter brands**: 2.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Clamp meter brands | 6 | 2.2% | 24.6K |

- [Clamp meter brands](/demand/global-en/categories/clamp-meter-brands)

## Top clamp meter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Hioki was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Hioki is the third most recommended of the eight.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Fluke | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Klein Tools | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Hioki | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Amprobe | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| UNI-T | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Testo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| FLIR | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Extech | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about clamp meter brands

- Asked ChatGPT "Which clamp meter brand should I buy?": 1. Fluke, 2. Klein Tools, 3. Hioki, 4. Amprobe
- Asked ChatGPT "What are the best clamp meter brands?": 1. Fluke, 2. Hioki, 3. Klein Tools, 4. Amprobe, 5. UNI-T
- Asked ChatGPT "What's the best clamp meter brand for electrical testing?": 1. Fluke, 2. Klein Tools, 3. Hioki, 4. Amprobe
- Searched Google, AI Overview "digital clamp meter": 1. Klein Tools, 2. Fluke
- Searched Google, AI Overview "current clamp meter": 1. Fluke

Not named in any answer: Testo, FLIR and Extech.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How has branded search demand for Hioki changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Hioki worldwide held steady at 24.6K.
- Across the 12 months ending September 2026, Hioki’s share of searches among clamp meter brands worldwide held steady, from 2.5% to 2.2%.

## How did search popularity change for clamp meter brands worldwide in September 2026?

- In September 2026, FLIR lost share of searches among clamp meter brands worldwide, from 4.3% to 3.6%.
- Klein Tools’ share of searches among clamp meter brands worldwide has gained ground for 3 months in a row, from 12.3% to 14.5% in September 2026.
- Fluke’s share of searches among clamp meter brands worldwide has gained ground for 3 months in a row, from 6.7% to 8% in September 2026.
- Estimated monthly branded searches for UNI-T worldwide rose 22.4% over 12 measured months, from 550K to 673K in September 2026.
- Estimated monthly branded searches for Amprobe worldwide fell 34.1% over 12 measured months, from 4.4K to 2.9K in September 2026.
- Estimated monthly branded searches for Extech worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Clamp meter brands | 24.6K | 2.5% | 6 |
| Nov 2025 | Clamp meter brands | 24.6K | 2.5% | 6 |
| Dec 2025 | Clamp meter brands | 24.1K | 2.1% | 6 |
| Jan 2026 | Clamp meter brands | 24.1K | 2.4% | 6 |
| Feb 2026 | Clamp meter brands | 24.1K | 2.4% | 6 |
| Mar 2026 | Clamp meter brands | 24.1K | 2.2% | 6 |
| Apr 2026 | Clamp meter brands | 24.6K | 2% | 6 |
| May 2026 | Clamp meter brands | 24.6K | 2% | 6 |
| Jun 2026 | Clamp meter brands | 24.6K | 2.2% | 6 |
| Jul 2026 | Clamp meter brands | 25.1K | 2.6% | 6 |
| Aug 2026 | Clamp meter brands | 24.6K | 2.1% | 6 |
| Sep 2026 | Clamp meter brands | 24.6K | 2.2% | 6 |

## How are Hioki’s branded searches counted?

Brandwave collects information about searches that people make online using Hioki’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “hioki”
- “hioki clamp meter”

## Which clamp meter brands compete with Hioki?

- [UNI-T](/demand/global-en/brands/uni-t)
- [Klein Tools](/demand/global-en/brands/klein-tools)
- [Testo](/demand/global-en/brands/testo): Head-to-head: /demand/global-en/compare/hioki-vs-testo
- [Fluke](/demand/global-en/brands/fluke): Head-to-head: /demand/global-en/compare/fluke-vs-hioki
- [FLIR](/demand/global-en/brands/flir): Head-to-head: /demand/global-en/compare/flir-vs-hioki
- [Extech](/demand/global-en/brands/extech): Head-to-head: /demand/global-en/compare/extech-vs-hioki
- [Amprobe](/demand/global-en/brands/amprobe): Head-to-head: /demand/global-en/compare/amprobe-vs-hioki

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Hioki: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/hioki

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/hioki. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
