---
title: "Helium 10: search popularity and Share of Search worldwide"
description: "Helium 10 provides tools to research products and markets for Amazon sellers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/helium-10"
publisher: "Brandwave"
---

# Helium 10: search popularity and Share of Search worldwide

Helium 10 provides tools to research products and markets for Amazon sellers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Helium 10
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among amazon seller research platforms**: 64.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Amazon seller research platforms | 1 | 64.9% | 114K |

- [Amazon seller research platforms](/demand/global-en/categories/amazon-seller-research-platforms)

## How has branded search demand for Helium 10 changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Helium 10 worldwide fell from 139K to 114K.
- Across the 11 months ending August 2026, Helium 10’s estimated Share of Search among amazon seller research platforms worldwide increased from 63.6% to 64.9%.
- Across the 11 months ending August 2026, Helium 10’s estimated Share of Search among amazon seller research platforms worldwide peaked at 67.1% in November 2025 and was lowest at 61.5% in May 2026.

## How did search popularity change for amazon seller research platforms worldwide in August 2026?

- SmartScout’s estimated Share of Search among amazon seller research platforms worldwide has gained ground for 3 months in a row, from 8.2% to 8.8% in August 2026.
- Estimated monthly branded searches for AMZScout worldwide fell 55.3% over 11 measured months, from 5.5K to 2.4K in August 2026.
- Estimated monthly branded searches for DataHawk worldwide fell 54.5% over 11 measured months, from 1.3K to 610 in August 2026.
- Estimated monthly branded searches for Jungle Scout worldwide fell 31.3% over 11 measured months, from 62.9K to 43.2K in August 2026.
- Estimated monthly branded searches for Helium 10 worldwide fell 18.1% over 11 measured months, from 139K to 114K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Amazon seller research platforms | 139K | 63.6% | 1 |
| Nov 2025 | Amazon seller research platforms | 139K | 67.1% | 1 |
| Dec 2025 | Amazon seller research platforms | 139K | 67% | 1 |
| Jan 2026 | Amazon seller research platforms | 140K | 62.9% | 1 |
| Feb 2026 | Amazon seller research platforms | 139K | 66.5% | 1 |
| Mar 2026 | Amazon seller research platforms | 139K | 66.5% | 1 |
| Apr 2026 | Amazon seller research platforms | 139K | 66.6% | 1 |
| May 2026 | Amazon seller research platforms | 114K | 61.5% | 1 |
| Jun 2026 | Amazon seller research platforms | 114K | 64.7% | 1 |
| Jul 2026 | Amazon seller research platforms | 114K | 64.6% | 1 |
| Aug 2026 | Amazon seller research platforms | 114K | 64.9% | 1 |
| Sep 2026 | Amazon seller research platforms | — | — | — |

## How is Helium 10 measured?

Brandwave collects information about searches that people make online using Helium 10’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “amazon helium 10”
- “helium 10”
- “helium 10 app”
- “helium 10 black box”
- “helium 10 cerebro”
- “helium 10 product research”
- “helium 10 software”
- “helium 10 tools”
- “helium10”
- “product research helium 10”

## Which amazon seller research platforms compete with Helium 10?

- [Jungle Scout](/demand/global-en/brands/jungle-scout): Head-to-head: /demand/global-en/compare/helium-10-vs-jungle-scout
- [SmartScout](/demand/global-en/brands/smartscout): Head-to-head: /demand/global-en/compare/helium-10-vs-smartscout
- [AMZScout](/demand/global-en/brands/amzscout): Head-to-head: /demand/global-en/compare/amzscout-vs-helium-10
- [DataHawk](/demand/global-en/brands/datahawk): Head-to-head: /demand/global-en/compare/datahawk-vs-helium-10

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Helium 10: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/helium-10

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/helium-10. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
