---
title: "Heineken 0.0: search popularity worldwide"
description: "Heineken 0.0 makes alcohol-free drinks. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/heineken-0-0"
publisher: "Brandwave"
---

# Heineken 0.0: search popularity worldwide

Heineken 0.0 makes alcohol-free drinks. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Heineken 0.0
- **Owned by**: Heineken
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among alcohol-free drink brands**: 3.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Alcohol-free drink brands | 5 | 3.4% | 5.4K |

- [Alcohol-free drink brands](/demand/global-en/categories/alcohol-free-drink-brands)

## Top alcohol-free drink brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Heineken 0.0 was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Heineken 0.0 is the fifth most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Ghia | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Athletic Brewing | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| St. Agrestis | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Lyre's | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Heineken 0.0 | 5th | 0 of 3 | 1 of 2 | 1 of 5 |
| Seedlip | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Free Spirit | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about alcohol-free drink brands

- Asked ChatGPT "Which alcohol-free drink brand should I buy?": 1. Ghia, 2. Athletic Brewing
- Asked ChatGPT "What are the best alcohol-free drink brands?": 1. Ghia, 2. Athletic Brewing, 3. Lyre's, 4. St. Agrestis, 5. Seedlip
- Asked ChatGPT "What's the best alcohol-free drink brand for social drinking?": 1. Ghia, 2. St. Agrestis, 3. Lyre's
- Searched Google, AI Overview "non alcoholic beer brands": 1. Athletic Brewing, 2. Heineken 0.0
- Searched Google, AI Overview "alcohol free wine": named none of the brands we track

Not named in any answer: Free Spirit.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How has branded search demand for Heineken 0.0 changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Heineken 0.0 worldwide held steady at 5.4K.
- Across the 12 months ending September 2026, Heineken 0.0’s share of searches among alcohol-free drink brands worldwide peaked at 3.9% in June 2026 and was lowest at 1.9% in July 2026.
- Across the 12 months ending September 2026, Heineken 0.0 rose from 6th to 5th among alcohol-free drink brands worldwide.

## How did search popularity change for alcohol-free drink brands worldwide in September 2026?

- In September 2026, Athletic Brewing overtook Free Spirit to become the leader among alcohol-free drink brands worldwide, with 40.6% of the searches.
- In September 2026, Seedlip gained share of searches among alcohol-free drink brands worldwide, from 8.9% to 9.8%.
- In September 2026, Free Spirit lost share of searches among alcohol-free drink brands worldwide, from 41.1% to 38%.
- In September 2026, Ghia lost share of searches among alcohol-free drink brands worldwide, from 4.7% to 4.1%.
- Estimated monthly branded searches for Lyre's worldwide fell 38.2% over 12 measured months, from 8.1K to 5K in September 2026.
- Estimated monthly branded searches for St. Agrestis worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Alcohol-free drink brands | 5.4K | 3.2% | 6 |
| Nov 2025 | Alcohol-free drink brands | 4.4K | 2.8% | 6 |
| Dec 2025 | Alcohol-free drink brands | 5.4K | 3.1% | 6 |
| Jan 2026 | Alcohol-free drink brands | 5.4K | 2.6% | 6 |
| Feb 2026 | Alcohol-free drink brands | 4.4K | 2.8% | 6 |
| Mar 2026 | Alcohol-free drink brands | 5.4K | 3% | 6 |
| Apr 2026 | Alcohol-free drink brands | 5.4K | 3% | 6 |
| May 2026 | Alcohol-free drink brands | 6.6K | 3.6% | 5 |
| Jun 2026 | Alcohol-free drink brands | 6.6K | 3.9% | 5 |
| Jul 2026 | Alcohol-free drink brands | 6.6K | 1.9% | 6 |
| Aug 2026 | Alcohol-free drink brands | 6.6K | 3.7% | 5 |
| Sep 2026 | Alcohol-free drink brands | 5.4K | 3.4% | 5 |

## How are Heineken 0.0’s branded searches counted?

Brandwave collects information about searches that people make online using Heineken 0.0’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “heineken 0 0”

## Which alcohol-free drink brands compete with Heineken 0.0?

- [Athletic Brewing](/demand/global-en/brands/athletic-brewing)
- [Free Spirit](/demand/global-en/brands/free-spirit): Head-to-head: /demand/global-en/compare/free-spirit-vs-heineken-0-0
- [Seedlip](/demand/global-en/brands/seedlip): Head-to-head: /demand/global-en/compare/heineken-0-0-vs-seedlip
- [Ghia](/demand/global-en/brands/ghia-aperitif): Head-to-head: /demand/global-en/compare/ghia-aperitif-vs-heineken-0-0
- [Lyre's](/demand/global-en/brands/lyres): Head-to-head: /demand/global-en/compare/heineken-0-0-vs-lyres
- [St. Agrestis](/demand/global-en/brands/st-agrestis): Head-to-head: /demand/global-en/compare/heineken-0-0-vs-st-agrestis

## Who owns Heineken 0.0?

Heineken 0.0 is owned by Heineken. Brandwave also tracks Heineken, owned by the same company, worldwide.

- [Heineken](/demand/global-en/companies/heineken): Owns 2 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Heineken 0.0?

Heineken 0.0 is owned by Heineken. Brandwave also tracks Heineken, owned by the same company, worldwide.

## Cite this page

Brandwave. "Heineken 0.0: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/heineken-0-0

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/heineken-0-0. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
