---
title: "Harney & Sons: search popularity worldwide"
description: "Harney & Sons is a tea brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/harney-and-sons"
publisher: "Brandwave"
---

# Harney & Sons: search popularity worldwide

Harney & Sons is a tea brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Harney & Sons
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among tea brands**: 14.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Tea brands | 4 | 14.8% | 60.5K |
| Tea bag brands | 3 | 18.3% | 60.5K |

- [Tea brands](/demand/global-en/categories/tea-brands)
- [Tea bag brands](/demand/global-en/categories/tea-bag-brands)

## Top tea brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Harney & Sons was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Harney & Sons is the second most recommended of the ten.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Twinings | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Harney & Sons | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Numi Organic Tea | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Bigelow | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Tazo | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Lipton | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| Pukka | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Tetley | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Dilmah | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Bell Tea | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about tea brands

- Asked ChatGPT "Which tea brand should I buy?": 1. Harney & Sons, 2. Twinings, 3. Numi Organic Tea, 4. Tazo
- Asked ChatGPT "What are the best tea brands?": 1. Harney & Sons, 2. Twinings, 3. Tazo, 4. Numi Organic Tea, 5. Bigelow
- Asked ChatGPT "What's the best tea brand for everyday drinking?": 1. Twinings, 2. Harney & Sons, 3. Numi Organic Tea, 4. Bigelow
- Searched Google, AI Overview "tea brands": 1. Bigelow, 2. Twinings, 3. Lipton, 4. Harney & Sons, 5. Numi Organic Tea
- Searched Google, AI Overview "green tea brands": named none of the brands we track

Not named in any answer: Pukka, Tetley, Dilmah and Bell Tea.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How has branded search demand for Harney & Sons changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Harney & Sons worldwide fell from 74K to 60.5K.
- Across the 12 months ending September 2026, Harney & Sons’ share of searches among tea brands worldwide increased from 14.1% to 14.8%.
- Across the 12 months ending September 2026, Harney & Sons’ share of searches among tea brands worldwide peaked at 21.8% in December 2025 and was lowest at 12.8% in June 2026.
- Across the 12 months ending September 2026, Harney & Sons’ share of searches among tea bag brands worldwide increased from 17.1% to 18.3%.
- Across the 12 months ending September 2026, Harney & Sons’ share of searches among tea bag brands worldwide peaked at 24.4% in December 2025 and was lowest at 16.4% in June 2026.

## How did search popularity change for tea brands worldwide in September 2026?

- In September 2026, Dilmah lost share of searches among tea brands worldwide, from 5.4% to 4.4%.
- In September 2026, Pukka rose from 7th to 6th among tea brands worldwide.
- In September 2026, Tetley rose from 8th to 7th among tea brands worldwide.
- Estimated monthly branded searches for Numi Organic Tea worldwide fell 92.8% over 12 measured months, from 22.2K to 1.6K in September 2026.
- Estimated monthly branded searches for Bigelow worldwide fell 55.2% over 12 measured months, from 60.5K to 27.1K in September 2026.
- Estimated monthly branded searches for Harney & Sons worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.

## How did search popularity change for tea bag brands worldwide in September 2026?

- In September 2026, Stash Tea gained share of searches among tea bag brands worldwide, from 3.9% to 4.9%.
- In September 2026, Dilmah lost share of searches among tea bag brands worldwide, from 6.7% to 5.5%.
- In September 2026, Pukka rose from 6th to 5th among tea bag brands worldwide.
- In September 2026, Tetley rose from 7th to 6th among tea bag brands worldwide.
- Estimated monthly branded searches for Bigelow worldwide fell 55.2% over 12 measured months, from 60.5K to 27.1K in September 2026.
- Estimated monthly branded searches for Harney & Sons worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Tea brands | 74K | 14.1% | 4 |
| Nov 2025 | Tea brands | 90.5K | 18.5% | 2 |
| Dec 2025 | Tea brands | 110K | 21.8% | 1 |
| Jan 2026 | Tea brands | 90.5K | 17.8% | 2 |
| Feb 2026 | Tea brands | 74K | 18.2% | 2 |
| Mar 2026 | Tea brands | 74K | 17.3% | 3 |
| Apr 2026 | Tea brands | 60.5K | 15.1% | 4 |
| May 2026 | Tea brands | 74K | 16.9% | 3 |
| Jun 2026 | Tea brands | 49.5K | 12.8% | 4 |
| Jul 2026 | Tea brands | 60.5K | 15% | 4 |
| Aug 2026 | Tea brands | 60.5K | 14.7% | 4 |
| Sep 2026 | Tea brands | 60.5K | 14.8% | 4 |
| Oct 2025 | Tea bag brands | 74K | 17.1% | 3 |
| Nov 2025 | Tea bag brands | 90.5K | 20.9% | 2 |
| Dec 2025 | Tea bag brands | 110K | 24.4% | 1 |
| Jan 2026 | Tea bag brands | 90.5K | 20.9% | 2 |
| Feb 2026 | Tea bag brands | 74K | 21.3% | 2 |
| Mar 2026 | Tea bag brands | 74K | 21% | 2 |
| Apr 2026 | Tea bag brands | 60.5K | 18.7% | 3 |
| May 2026 | Tea bag brands | 74K | 21.8% | 2 |
| Jun 2026 | Tea bag brands | 49.5K | 16.4% | 3 |
| Jul 2026 | Tea bag brands | 60.5K | 18.8% | 3 |
| Aug 2026 | Tea bag brands | 60.5K | 18.2% | 3 |
| Sep 2026 | Tea bag brands | 60.5K | 18.3% | 3 |

## How are Harney & Sons’ branded searches counted?

Brandwave collects information about searches that people make online using Harney & Sons’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “harney & sons”

## Which tea brands compete with Harney & Sons?

- [Tazo](/demand/global-en/brands/tazo): Head-to-head: /demand/global-en/compare/harney-and-sons-vs-tazo
- [Twinings](/demand/global-en/brands/twinings): Head-to-head: /demand/global-en/compare/harney-and-sons-vs-twinings
- [Lipton](/demand/global-en/brands/lipton): Head-to-head: /demand/global-en/compare/harney-and-sons-vs-lipton
- [Bigelow](/demand/global-en/brands/bigelow): Head-to-head: /demand/global-en/compare/bigelow-vs-harney-and-sons
- [Pukka](/demand/global-en/brands/pukka): Head-to-head: /demand/global-en/compare/harney-and-sons-vs-pukka
- [Tetley](/demand/global-en/brands/tetley)
- [Dilmah](/demand/global-en/brands/dilmah)
- [Numi Organic Tea](/demand/global-en/brands/numi-organic-tea)
- [Bell Tea](/demand/global-en/brands/bell-tea)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Harney & Sons: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/harney-and-sons

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/harney-and-sons. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
