---
title: "Halo Top: search popularity and Share of Search worldwide"
description: "Halo Top is ice cream brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/halo-top"
publisher: "Brandwave"
---

# Halo Top: search popularity and Share of Search worldwide

Halo Top is ice cream brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Halo Top
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among frozen yoghurt brands**: 15.5%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Frozen yoghurt brands | 2 | 15.5% | 60.5K |

- [Frozen yoghurt brands](/demand/global-en/categories/frozen-yoghurt-brands)

## How has branded search demand for Halo Top changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Halo Top worldwide rose from 49.5K to 60.5K.
- Across the 11 months ending August 2026, Halo Top’s estimated Share of Search among frozen yoghurt brands worldwide decreased from 18.7% to 15.5%.
- Across the 11 months ending August 2026, Halo Top’s estimated Share of Search among frozen yoghurt brands worldwide peaked at 19% in January 2026 and was lowest at 11.8% in December 2025.

## How did search popularity change for frozen yoghurt brands worldwide in August 2026?

- In August 2026, Menchie's gained estimated Share of Search among frozen yoghurt brands worldwide, from 61.5% to 62.9%.
- In August 2026, Yogurberry gained estimated Share of Search among frozen yoghurt brands worldwide, from 4.5% to 5.7%.
- In August 2026, Halo Top lost estimated Share of Search among frozen yoghurt brands worldwide, from 18.5% to 15.5%.
- Estimated monthly branded searches for Yasso worldwide rose 123.2% over 11 measured months, from 27.1K to 60.5K in August 2026.
- Estimated monthly branded searches for Planet Yogurt worldwide rose 30% over 11 measured months, from 1K to 1.3K in August 2026.
- Estimated monthly branded searches for Ben & Jerry's worldwide rose 21.9% over 11 measured months, from 320 to 390 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Frozen yoghurt brands | 49.5K | 18.7% | 2 |
| Nov 2025 | Frozen yoghurt brands | 40.5K | 16.4% | 2 |
| Dec 2025 | Frozen yoghurt brands | 33.1K | 11.8% | 2 |
| Jan 2026 | Frozen yoghurt brands | 60.5K | 19% | 2 |
| Feb 2026 | Frozen yoghurt brands | 60.5K | 12.6% | 2 |
| Mar 2026 | Frozen yoghurt brands | 60.5K | 14.2% | 2 |
| Apr 2026 | Frozen yoghurt brands | 60.5K | 15.7% | 2 |
| May 2026 | Frozen yoghurt brands | 60.5K | 13.7% | 2 |
| Jun 2026 | Frozen yoghurt brands | 74K | 16.3% | 2 |
| Jul 2026 | Frozen yoghurt brands | 74K | 18.5% | 2 |
| Aug 2026 | Frozen yoghurt brands | 60.5K | 15.5% | 2 |
| Sep 2026 | Frozen yoghurt brands | — | — | — |

## How is Halo Top measured?

Brandwave collects information about searches that people make online using Halo Top’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “halo top”

## Which frozen yoghurt brands compete with Halo Top?

- [Menchie's](/demand/global-en/brands/menchie-s): Head-to-head: /demand/global-en/compare/halo-top-vs-menchie-s
- [Yasso](/demand/global-en/brands/yasso): Head-to-head: /demand/global-en/compare/halo-top-vs-yasso
- [Yogurberry](/demand/global-en/brands/yogurberry): Head-to-head: /demand/global-en/compare/halo-top-vs-yogurberry
- [Planet Yogurt](/demand/global-en/brands/planet-yogurt): Head-to-head: /demand/global-en/compare/halo-top-vs-planet-yogurt
- [Ben & Jerry's](/demand/global-en/brands/ben-and-jerrys): Head-to-head: /demand/global-en/compare/ben-and-jerrys-vs-halo-top

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Halo Top: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/halo-top

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/halo-top. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.