---
title: "Guusto: search popularity and Share of Search worldwide"
description: "Guusto offers employee recognition solutions. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/guusto"
publisher: "Brandwave"
---

# Guusto: search popularity and Share of Search worldwide

Guusto offers employee recognition solutions. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Guusto
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among employee recognition platforms**: 8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Employee recognition platforms | 4 | 8% | 5.5K |

- [Employee recognition platforms](/demand/global-en/categories/employee-recognition-platforms)

## How has branded search demand for Guusto changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Guusto worldwide fell from 6.8K to 5.5K.
- Across the 11 months ending August 2026, Guusto’s estimated Share of Search among employee recognition platforms worldwide peaked at 12.9% in December 2025 and was lowest at 7.4% in June 2026.

## How did search popularity change for employee recognition platforms worldwide in August 2026?

- In August 2026, Bonusly gained estimated Share of Search among employee recognition platforms worldwide, from 28.5% to 32.8%.
- In August 2026, Awardco lost estimated Share of Search among employee recognition platforms worldwide, from 42.8% to 40.1%.
- In August 2026, Workhuman lost estimated Share of Search among employee recognition platforms worldwide, from 19.4% to 18.3%.
- Estimated monthly branded searches for Guusto worldwide fell 17.9% over 11 measured months, from 6.8K to 5.5K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Employee recognition platforms | 6.8K | 7.9% | 4 |
| Nov 2025 | Employee recognition platforms | 6.8K | 7.7% | 4 |
| Dec 2025 | Employee recognition platforms | 12.3K | 12.9% | 4 |
| Jan 2026 | Employee recognition platforms | 8.3K | 10.1% | 4 |
| Feb 2026 | Employee recognition platforms | 5.5K | 8.3% | 4 |
| Mar 2026 | Employee recognition platforms | 6.8K | 8.8% | 4 |
| Apr 2026 | Employee recognition platforms | 5.5K | 8% | 4 |
| May 2026 | Employee recognition platforms | 5.5K | 8.3% | 4 |
| Jun 2026 | Employee recognition platforms | 5.5K | 7.4% | 4 |
| Jul 2026 | Employee recognition platforms | 5.5K | 8.4% | 4 |
| Aug 2026 | Employee recognition platforms | 5.5K | 8% | 4 |
| Sep 2026 | Employee recognition platforms | — | — | — |

## How is Guusto measured?

Brandwave collects information about searches that people make online using Guusto’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “guusto”
- “guusto app”
- “guusto com”
- “guusto employee recognition”
- “guusto recognition”
- “guusto rewards”

## Which employee recognition platforms compete with Guusto?

- [Awardco](/demand/global-en/brands/awardco): Head-to-head: /demand/global-en/compare/awardco-vs-guusto
- [Bonusly](/demand/global-en/brands/bonusly): Head-to-head: /demand/global-en/compare/bonusly-vs-guusto
- [Workhuman](/demand/global-en/brands/workhuman): Head-to-head: /demand/global-en/compare/guusto-vs-workhuman
- [Nectar](/demand/global-en/brands/nectar-employee-recognition): Head-to-head: /demand/global-en/compare/guusto-vs-nectar-employee-recognition

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Guusto: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/guusto

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/guusto. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.