--- title: "How popular is Guitar Rig? Searches and AI answers worldwide" description: "Guitar Rig is Native Instruments' amp and effects software. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/guitar-rig" publisher: "Brandwave" --- # How popular is Guitar Rig? Searches and AI answers worldwide Guitar Rig is Native Instruments' amp and effects software. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Guitar Rig - **Owned by**: Native Instruments - **Market**: Global - **Measured month**: Oct 2026 - **Share of Search among guitar amp simulators**: 8.2% ## Where does Guitar Rig compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Guitar amp simulators | 5 | 8.2% | 18.1K | - [Guitar amp simulators](/demand/global-en/categories/guitar-amp-simulators) ## Top guitar amp simulators in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Guitar Rig was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Guitar Rig is the fourth most recommended of the 12. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Neural DSP | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | AmpliTube | 2nd | 2 of 3 | 2 of 2 | 4 of 5 | | Neural Amp Modeler | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Guitar Rig | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Helix Native | 5th | 2 of 3 | 0 of 2 | 2 of 5 | | STL Tones | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | TONEX | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | BIAS FX | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Overloud | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Nembrini Audio | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Kuassa | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Mercuriall | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about guitar amp simulators - Asked ChatGPT "What's the best guitar amp simulator plugin?": 1. Neural DSP, 2. Neural Amp Modeler, 3. AmpliTube, 4. Helix Native, 5. Guitar Rig, 6. TONEX - Asked ChatGPT "Which amp sim should I use to record guitar at home?": 1. Neural DSP, 2. AmpliTube, 3. Neural Amp Modeler, 4. Helix Native - Asked ChatGPT "What are the best amp sims for metal?": 1. Neural DSP, 2. STL Tones, 3. Neural Amp Modeler - Searched Google, AI Overview "amp sim": 1. AmpliTube, 2. Neural DSP, 3. Neural Amp Modeler - Searched Google, AI Overview "guitar amp simulator": 1. AmpliTube, 2. Neural DSP, 3. Guitar Rig, 4. Neural Amp Modeler Not named in any answer: BIAS FX, Overloud, Nembrini Audio, Kuassa and Mercuriall. Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026. ## How has branded search demand for Guitar Rig changed worldwide over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for Guitar Rig worldwide fell from 22.2K to 18.1K. - Across the 12 months ending October 2026, Guitar Rig’s share of searches among guitar amp simulators worldwide increased from 5.6% to 8.2%. - Across the 12 months ending October 2026, Guitar Rig’s share of searches among guitar amp simulators worldwide peaked at 8.5% in March 2026 and was lowest at 5.6% in November 2025. ## How did search popularity change for guitar amp simulators worldwide in October 2026? - In October 2026, Neural DSP gained share of searches among guitar amp simulators worldwide, from 30.9% to 33.3%. - In October 2026, AmpliTube gained share of searches among guitar amp simulators worldwide, from 13.8% to 14.9%. - In October 2026, Guitar Rig gained share of searches among guitar amp simulators worldwide, from 7.6% to 8.2%. - In October 2026, TONEX lost share of searches among guitar amp simulators worldwide, from 28.2% to 24.9%. - In October 2026, Neural Amp Modeler lost share of searches among guitar amp simulators worldwide, from 11.3% to 10%. - Estimated monthly branded searches for Helix Native worldwide fell 55.6% over 12 measured months, from 8.1K to 3.6K in October 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Guitar amp simulators | 22.2K | 5.6% | 5 | | Dec 2025 | Guitar amp simulators | 22.2K | 5.7% | 5 | | Jan 2026 | Guitar amp simulators | 22.2K | 6.9% | 5 | | Feb 2026 | Guitar amp simulators | 18.1K | 7.2% | 5 | | Mar 2026 | Guitar amp simulators | 22.2K | 8.5% | 5 | | Apr 2026 | Guitar amp simulators | 18.1K | 6% | 5 | | May 2026 | Guitar amp simulators | 18.1K | 6.8% | 5 | | Jun 2026 | Guitar amp simulators | 18.1K | 7.7% | 5 | | Jul 2026 | Guitar amp simulators | 14.8K | 6.3% | 5 | | Aug 2026 | Guitar amp simulators | 18.1K | 7% | 5 | | Sep 2026 | Guitar amp simulators | 18.1K | 7.6% | 5 | | Oct 2026 | Guitar amp simulators | 18.1K | 8.2% | 5 | ## How are Guitar Rig’s branded searches counted? Brandwave collects information about searches that people make online using Guitar Rig’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “guitar rig” ## Which guitar amp simulators compete with Guitar Rig? - [Neural DSP](/demand/global-en/brands/neural-dsp) - [TONEX](/demand/global-en/brands/tonex): Head-to-head: /demand/global-en/compare/guitar-rig-vs-tonex - [AmpliTube](/demand/global-en/brands/amplitube): Head-to-head: /demand/global-en/compare/amplitube-vs-guitar-rig - [Neural Amp Modeler](/demand/global-en/brands/neural-amp-modeler): Head-to-head: /demand/global-en/compare/guitar-rig-vs-neural-amp-modeler - [STL Tones](/demand/global-en/brands/stl-tones): Head-to-head: /demand/global-en/compare/guitar-rig-vs-stl-tones - [BIAS FX](/demand/global-en/brands/bias-fx): Head-to-head: /demand/global-en/compare/bias-fx-vs-guitar-rig - [Helix Native](/demand/global-en/brands/helix-native) - [Overloud](/demand/global-en/brands/overloud) - [Nembrini Audio](/demand/global-en/brands/nembrini-audio) - [Kuassa](/demand/global-en/brands/kuassa) - [Mercuriall](/demand/global-en/brands/mercuriall) ## Who owns Guitar Rig? Guitar Rig is owned by Native Instruments. Brandwave also tracks Native Instruments, owned by the same company, worldwide. - [Native Instruments](/demand/global-en/companies/native-instruments-company): Owns 2 tracked brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Guitar Rig? Guitar Rig is owned by Native Instruments. Brandwave also tracks Native Instruments, owned by the same company, worldwide. ## Cite this page Brandwave. "How popular is Guitar Rig? Searches and AI answers worldwide". https://gobrandwave.com/demand/global-en/brands/guitar-rig This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/guitar-rig. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.