---
title: "Grund: search popularity and Share of Search worldwide"
description: "Grund is mat brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/grund"
publisher: "Brandwave"
---

# Grund: search popularity and Share of Search worldwide

Grund is mat brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Grund
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among bath mat brands**: 20.9%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Bath mat brands | 2 | 20.9% | 90.5K |

- [Bath mat brands](/demand/global-en/categories/bath-mat-brands)

## How has branded search demand for Grund changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Grund worldwide rose from 60.5K to 90.5K.
- Across the 11 months ending August 2026, Grund’s estimated Share of Search among bath mat brands worldwide increased from 14.7% to 20.9%.
- Across the 11 months ending August 2026, Grund’s estimated Share of Search among bath mat brands worldwide peaked at 20.9% in August 2026 and was lowest at 12.3% in January 2026.

## How did search popularity change for bath mat brands worldwide in August 2026?

- In August 2026, Grund gained estimated Share of Search among bath mat brands worldwide, from 17.8% to 20.9%.
- In August 2026, Hug Rug gained estimated Share of Search among bath mat brands worldwide, from 1.9% to 2.8%.
- In August 2026, Country Club lost estimated Share of Search among bath mat brands worldwide, from 72.3% to 69.4%.
- In August 2026, JVL lost estimated Share of Search among bath mat brands worldwide, from 5.3% to 4.2%.
- In August 2026, Turtle Mat rose from 6th to 5th among bath mat brands worldwide.
- In August 2026, Croydex fell from 5th to 6th among bath mat brands worldwide.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Bath mat brands | 60.5K | 14.7% | 2 |
| Nov 2025 | Bath mat brands | 60.5K | 14.5% | 2 |
| Dec 2025 | Bath mat brands | 60.5K | 14.7% | 2 |
| Jan 2026 | Bath mat brands | 49.5K | 12.3% | 2 |
| Feb 2026 | Bath mat brands | 49.5K | 12.4% | 2 |
| Mar 2026 | Bath mat brands | 60.5K | 14.8% | 2 |
| Apr 2026 | Bath mat brands | 74K | 15.2% | 2 |
| May 2026 | Bath mat brands | 74K | 15.3% | 2 |
| Jun 2026 | Bath mat brands | 74K | 17.7% | 2 |
| Jul 2026 | Bath mat brands | 74K | 17.8% | 2 |
| Aug 2026 | Bath mat brands | 90.5K | 20.9% | 2 |
| Sep 2026 | Bath mat brands | — | — | — |

## How is Grund measured?

Brandwave collects information about searches that people make online using Grund’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “grund”

## Which bath mat brands compete with Grund?

- [Country Club](/demand/global-en/brands/country-club): Head-to-head: /demand/global-en/compare/country-club-vs-grund
- [JVL](/demand/global-en/brands/jvl): Head-to-head: /demand/global-en/compare/grund-vs-jvl
- [Hug Rug](/demand/global-en/brands/hug-rug): Head-to-head: /demand/global-en/compare/grund-vs-hug-rug
- [Turtle Mat](/demand/global-en/brands/turtle-mat): Head-to-head: /demand/global-en/compare/grund-vs-turtle-mat
- [Croydex](/demand/global-en/brands/croydex): Head-to-head: /demand/global-en/compare/croydex-vs-grund

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Grund: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/grund

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/grund. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.