---
title: "Gotrax: search popularity worldwide"
description: "An American maker of electric scooters and e-bikes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/gotrax"
publisher: "Brandwave"
---

# Gotrax: search popularity worldwide

An American maker of electric scooters and e-bikes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Gotrax
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among electric scooter brands**: 5.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Electric scooter brands | 4 | 5.2% | 49.5K |

- [Electric scooter brands](/demand/global-en/categories/electric-scooter-brands)

## Top electric scooter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Gotrax was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Gotrax is the fourth most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Segway | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| NIU | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Apollo Scooters | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Gotrax | 4th | 2 of 3 | 1 of 2 | 3 of 5 |
| Razor | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Xiaomi Electric Scooter | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Inokim | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about electric scooter brands

- Asked ChatGPT "Which electric scooter brand should I buy?": 1. Segway, 2. NIU, 3. Apollo Scooters, 4. Gotrax
- Asked ChatGPT "What are the best electric scooter brands?": 1. Segway, 2. NIU, 3. Apollo Scooters, 4. Gotrax
- Asked ChatGPT "What's the best electric scooter brand for short urban trips?": 1. Segway, 2. NIU, 3. Apollo Scooters
- Searched Google, AI Overview "best electric scooter": 1. Segway
- Searched Google, AI Overview "electric scooter for commuting": 1. Segway, 2. Gotrax

Not named in any answer: Razor, Xiaomi Electric Scooter and Inokim.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How has branded search demand for Gotrax changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Gotrax worldwide rose from 40.5K to 49.5K.
- Across the 12 months ending September 2026, Gotrax’s share of searches among electric scooter brands worldwide peaked at 7.2% in May 2026 and was lowest at 5% in October 2025.

## How did search popularity change for electric scooter brands worldwide in September 2026?

- In September 2026, Segway gained share of searches among electric scooter brands worldwide, from 69.3% to 71%.
- In September 2026, Razor lost share of searches among electric scooter brands worldwide, from 11.3% to 9.5%.
- Xiaomi Electric Scooter’s share of searches among electric scooter brands worldwide has gained ground for 3 months in a row, from 7.3% to 7.8% in September 2026.
- Estimated monthly branded searches for Gotrax worldwide rose 22.2% over 12 measured months, from 40.5K to 49.5K in September 2026.
- Estimated monthly branded searches for NIU worldwide rose 22.1% over 12 measured months, from 27.1K to 33.1K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Electric scooter brands | 40.5K | 5% | 4 |
| Nov 2025 | Electric scooter brands | 40.5K | 5.1% | 4 |
| Dec 2025 | Electric scooter brands | 49.5K | 6.1% | 3 |
| Jan 2026 | Electric scooter brands | 40.5K | 5.5% | 3 |
| Feb 2026 | Electric scooter brands | 33.1K | 5.4% | 3 |
| Mar 2026 | Electric scooter brands | 49.5K | 6% | 4 |
| Apr 2026 | Electric scooter brands | 60.5K | 6.1% | 4 |
| May 2026 | Electric scooter brands | 74K | 7.2% | 3 |
| Jun 2026 | Electric scooter brands | 60.5K | 6% | 4 |
| Jul 2026 | Electric scooter brands | 60.5K | 6% | 4 |
| Aug 2026 | Electric scooter brands | 49.5K | 5.1% | 4 |
| Sep 2026 | Electric scooter brands | 49.5K | 5.2% | 4 |

## How are Gotrax’s branded searches counted?

Brandwave collects information about searches that people make online using Gotrax’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “gotrax”

## Which electric scooter brands compete with Gotrax?

- [Segway](/demand/global-en/brands/segway): Head-to-head: /demand/global-en/compare/gotrax-vs-segway
- [Razor](/demand/global-en/brands/razor): Head-to-head: /demand/global-en/compare/gotrax-vs-razor
- [Xiaomi Electric Scooter](/demand/global-en/brands/xiaomi-electric-scooter): Head-to-head: /demand/global-en/compare/gotrax-vs-xiaomi-electric-scooter
- [NIU](/demand/global-en/brands/niu): Head-to-head: /demand/global-en/compare/gotrax-vs-niu
- [Apollo Scooters](/demand/global-en/brands/apollo-scooters): Head-to-head: /demand/global-en/compare/apollo-scooters-vs-gotrax
- [Inokim](/demand/global-en/brands/inokim)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Gotrax: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/gotrax

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/gotrax. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
