--- title: "Google Vault: search popularity worldwide" description: "Google Workspace's tool for retaining and searching email and files. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/google-vault" publisher: "Brandwave" --- # Google Vault: search popularity worldwide Google Workspace's tool for retaining and searching email and files. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Google Vault - **Owned by**: Google - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among email archiving platforms**: 9.1% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Email archiving platforms | 4 | 9.1% | 27.1K | - [Email archiving platforms](/demand/global-en/categories/email-archiving-platforms) ## How has branded search demand for Google Vault changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Google Vault worldwide rose from 22.2K to 27.1K. - Across the 12 months ending September 2026, Google Vault’s share of searches among email archiving platforms worldwide increased from 7.6% to 9.1%. - Across the 12 months ending September 2026, Google Vault’s share of searches among email archiving platforms worldwide peaked at 10% in May 2026 and was lowest at 7.4% in June 2026. ## How did search popularity change for email archiving platforms worldwide in September 2026? - In September 2026, Microsoft Purview overtook Proofpoint to rank 2nd among email archiving platforms worldwide, with 20.3% of the searches. - In September 2026, Mimecast gained share of searches among email archiving platforms worldwide, from 34.4% to 36.8%. - In September 2026, Google Vault gained share of searches among email archiving platforms worldwide, from 8.5% to 9.1%. - In September 2026, Proofpoint lost share of searches among email archiving platforms worldwide, from 23% to 20.3%. - In September 2026, Barracuda lost share of searches among email archiving platforms worldwide, from 6.9% to 6.2%. - In September 2026, Global Relay lost share of searches among email archiving platforms worldwide, from 4.6% to 4.1%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Email archiving platforms | 22.2K | 7.6% | 4 | | Nov 2025 | Email archiving platforms | 22.2K | 8.5% | 4 | | Dec 2025 | Email archiving platforms | 22.2K | 9.2% | 4 | | Jan 2026 | Email archiving platforms | 22.2K | 7.7% | 4 | | Feb 2026 | Email archiving platforms | 22.2K | 8.4% | 4 | | Mar 2026 | Email archiving platforms | 27.1K | 8.5% | 4 | | Apr 2026 | Email archiving platforms | 27.1K | 9.5% | 4 | | May 2026 | Email archiving platforms | 27.1K | 10% | 4 | | Jun 2026 | Email archiving platforms | 22.2K | 7.4% | 4 | | Jul 2026 | Email archiving platforms | 22.2K | 8.6% | 4 | | Aug 2026 | Email archiving platforms | 22.2K | 8.5% | 4 | | Sep 2026 | Email archiving platforms | 27.1K | 9.1% | 4 | ## How are Google Vault’s branded searches counted? Brandwave collects information about searches that people make online using Google Vault’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “google vault” ## Which email archiving platforms compete with Google Vault? - [Mimecast](/demand/global-en/brands/mimecast): Head-to-head: /demand/global-en/compare/google-vault-vs-mimecast - [Microsoft Purview](/demand/global-en/brands/microsoft-purview): Head-to-head: /demand/global-en/compare/google-vault-vs-microsoft-purview - [Proofpoint](/demand/global-en/brands/proofpoint): Head-to-head: /demand/global-en/compare/google-vault-vs-proofpoint - [Barracuda](/demand/global-en/brands/barracuda-networks): Head-to-head: /demand/global-en/compare/barracuda-networks-vs-google-vault - [Global Relay](/demand/global-en/brands/global-relay): Head-to-head: /demand/global-en/compare/global-relay-vs-google-vault - [Smarsh](/demand/global-en/brands/smarsh) ## Who owns Google Vault? Google Vault is owned by Google. Brandwave also tracks AppSheet, Chrome Remote Desktop, Display & Video 360, Firebase, Fitbit, Gemini, Gmail, Google, Google Ads, Google Alerts, Google Analytics, Google Artifact Registry, Google Authenticator, Google Chat, Google Chrome, Google Chromecast, Google Classroom, Google Cloud, Google Cloud Dataflow, Google Cloud Identity, Google Cloud Pub/Sub, Google Cloud Run, Google Cloud Secret Manager, Google Cloud Speech-to-Text, Google Cloud Storage, Google Cloud Vertex AI, Google Colab, Google DeepMind, Google Display & Video 360, Google Document AI, Google Drive, Google Earth Engine, Google Family Link, Google Forms, Google Keep, Google Keyword Planner, Google Maps, Google Maps Platform, Google Meet, Google Meridian, Google Nest, Google Nest Wifi, Google Project Management Certificate, Google Rich Results Test, Google Security Operations, Google Slides, Google Tasks, Google Threat Intelligence, Google Translate, Google Veo, Google Workspace, Looker, Looker Studio, Material Symbols, NotebookLM, Snapseed, TensorFlow Serving, YouTube, YouTube Music, YouTube Studio and YouTube TV, owned by the same company, worldwide. - [Google](/demand/global-en/companies/google): Owns 68 tracked brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Google Vault? Google Vault is owned by Google. Brandwave also tracks AppSheet, Chrome Remote Desktop, Display & Video 360, Firebase, Fitbit, Gemini, Gmail, Google, Google Ads, Google Alerts, Google Analytics, Google Artifact Registry, Google Authenticator, Google Chat, Google Chrome, Google Chromecast, Google Classroom, Google Cloud, Google Cloud Dataflow, Google Cloud Identity, Google Cloud Pub/Sub, Google Cloud Run, Google Cloud Secret Manager, Google Cloud Speech-to-Text, Google Cloud Storage, Google Cloud Vertex AI, Google Colab, Google DeepMind, Google Display & Video 360, Google Document AI, Google Drive, Google Earth Engine, Google Family Link, Google Forms, Google Keep, Google Keyword Planner, Google Maps, Google Maps Platform, Google Meet, Google Meridian, Google Nest, Google Nest Wifi, Google Project Management Certificate, Google Rich Results Test, Google Security Operations, Google Slides, Google Tasks, Google Threat Intelligence, Google Translate, Google Veo, Google Workspace, Looker, Looker Studio, Material Symbols, NotebookLM, Snapseed, TensorFlow Serving, YouTube, YouTube Music, YouTube Studio and YouTube TV, owned by the same company, worldwide. ## Cite this page Brandwave. "Google Vault: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/google-vault This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/google-vault. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.