---
title: "Google Cloud Secret Manager: search popularity worldwide"
description: "Google Cloud Secret Manager is a secrets management platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/google-cloud-secret-manager"
publisher: "Brandwave"
---

# Google Cloud Secret Manager: search popularity worldwide

Google Cloud Secret Manager is a secrets management platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Google Cloud Secret Manager
- **Owned by**: Google
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among secrets management platforms**: 0.15%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Secrets management platforms | 7 | 0.15% | 1.9K |

- [Secrets management platforms](/demand/global-en/categories/secrets-management-platforms)

## Top secrets management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Google Cloud Secret Manager was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Google Cloud Secret Manager is the seventh most recommended of the seven.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Vault | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Infisical | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| AWS Secrets Manager | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| 1Password | 4th | 3 of 3 | 2 of 2 | 5 of 5 |
| Akeyless | 5th | 1 of 3 | 2 of 2 | 3 of 5 |
| Doppler | 6th | 2 of 3 | 1 of 2 | 3 of 5 |
| Google Cloud Secret Manager | 7th | 2 of 3 | 0 of 2 | 2 of 5 |

## Every AI answer about secrets management platforms

- Asked ChatGPT "Which secrets management platform should I use?": 1. Vault, 2. AWS Secrets Manager, 3. Infisical, 4. Google Cloud Secret Manager, 5. 1Password
- Asked ChatGPT "What are the best secrets management platforms?": 1. Vault, 2. AWS Secrets Manager, 3. Google Cloud Secret Manager, 4. Infisical, 5. Doppler, 6. Akeyless, 7. 1Password
- Asked ChatGPT "What's the best secrets management platform for small dev team?": 1. Infisical, 2. Doppler, 3. 1Password, 4. AWS Secrets Manager, 5. Vault
- Searched Google, AI Overview "secrets management platform": 1. Vault, 2. Akeyless, 3. Infisical, 4. AWS Secrets Manager, 5. Doppler, 6. 1Password
- Searched Google, AI Overview "store secrets securely": 1. 1Password, 2. Vault, 3. Akeyless, 4. AWS Secrets Manager

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How has branded search demand for Google Cloud Secret Manager changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Google Cloud Secret Manager worldwide fell from 4.4K to 1.9K.
- Across the 12 months ending September 2026, Google Cloud Secret Manager fell from 6th to 7th among secrets management platforms worldwide.

## How did search popularity change for secrets management platforms worldwide in September 2026?

- In September 2026, 1Password gained share of searches among secrets management platforms worldwide, from 59.9% to 64.4%.
- In September 2026, Doppler lost share of searches among secrets management platforms worldwide, from 32.7% to 28.7%.
- Estimated monthly branded searches for Infisical worldwide rose 124% over 12 measured months, from 12.1K to 27.1K in September 2026.
- Estimated monthly branded searches for Google Cloud Secret Manager worldwide fell 56.8% over 12 measured months, from 4.4K to 1.9K in September 2026.
- Estimated monthly branded searches for AWS Secrets Manager worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Secrets management platforms | 4.4K | 0.44% | 6 |
| Nov 2025 | Secrets management platforms | 4.4K | 0.47% | 6 |
| Dec 2025 | Secrets management platforms | 3.6K | 0.39% | 6 |
| Jan 2026 | Secrets management platforms | 2.4K | 0.23% | 7 |
| Feb 2026 | Secrets management platforms | 2.4K | 0.26% | 7 |
| Mar 2026 | Secrets management platforms | 2.9K | 0.25% | 7 |
| Apr 2026 | Secrets management platforms | 2.4K | 0.21% | 7 |
| May 2026 | Secrets management platforms | 1.9K | 0.17% | 7 |
| Jun 2026 | Secrets management platforms | 1.9K | 0.18% | 7 |
| Jul 2026 | Secrets management platforms | 1.9K | 0.1% | 7 |
| Aug 2026 | Secrets management platforms | 2.4K | 0.21% | 7 |
| Sep 2026 | Secrets management platforms | 1.9K | 0.15% | 7 |

## How are Google Cloud Secret Manager’s branded searches counted?

Brandwave collects information about searches that people make online using Google Cloud Secret Manager’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “google cloud secret manager”

## Which secrets management platforms compete with Google Cloud Secret Manager?

- [1Password](/demand/global-en/brands/1password)
- [Doppler](/demand/global-en/brands/doppler): Head-to-head: /demand/global-en/compare/doppler-vs-google-cloud-secret-manager
- [Vault](/demand/global-en/brands/hashicorp-vault): Head-to-head: /demand/global-en/compare/google-cloud-secret-manager-vs-hashicorp-vault
- [Infisical](/demand/global-en/brands/infisical): Head-to-head: /demand/global-en/compare/google-cloud-secret-manager-vs-infisical
- [AWS Secrets Manager](/demand/global-en/brands/aws-secrets-manager): Head-to-head: /demand/global-en/compare/aws-secrets-manager-vs-google-cloud-secret-manager
- [Akeyless](/demand/global-en/brands/akeyless): Head-to-head: /demand/global-en/compare/akeyless-vs-google-cloud-secret-manager

## Who owns Google Cloud Secret Manager?

Google Cloud Secret Manager is owned by Google. Brandwave also tracks AppSheet, Chrome Remote Desktop, Display & Video 360, Firebase, Fitbit, Gemini, Gmail, Google, Google Ads, Google Alerts, Google Analytics, Google Artifact Registry, Google Authenticator, Google Chat, Google Chrome, Google Chromecast, Google Classroom, Google Cloud, Google Cloud Dataflow, Google Cloud Identity, Google Cloud Pub/Sub, Google Cloud Run, Google Cloud Speech-to-Text, Google Cloud Storage, Google Cloud Vertex AI, Google Colab, Google DeepMind, Google Display & Video 360, Google Document AI, Google Drive, Google Earth Engine, Google Family Link, Google Forms, Google Keep, Google Keyword Planner, Google Maps, Google Maps Platform, Google Meet, Google Meridian, Google Nest, Google Nest Wifi, Google Project Management Certificate, Google Rich Results Test, Google Security Operations, Google Slides, Google Tasks, Google Threat Intelligence, Google Translate, Google Vault, Google Veo, Google Workspace, Looker, Looker Studio, Material Symbols, NotebookLM, Snapseed, TensorFlow Serving, YouTube, YouTube Music, YouTube Studio and YouTube TV, owned by the same company, worldwide.

- [Google](/demand/global-en/companies/google): Owns 68 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Google Cloud Secret Manager?

Google Cloud Secret Manager is owned by Google. Brandwave also tracks AppSheet, Chrome Remote Desktop, Display & Video 360, Firebase, Fitbit, Gemini, Gmail, Google, Google Ads, Google Alerts, Google Analytics, Google Artifact Registry, Google Authenticator, Google Chat, Google Chrome, Google Chromecast, Google Classroom, Google Cloud, Google Cloud Dataflow, Google Cloud Identity, Google Cloud Pub/Sub, Google Cloud Run, Google Cloud Speech-to-Text, Google Cloud Storage, Google Cloud Vertex AI, Google Colab, Google DeepMind, Google Display & Video 360, Google Document AI, Google Drive, Google Earth Engine, Google Family Link, Google Forms, Google Keep, Google Keyword Planner, Google Maps, Google Maps Platform, Google Meet, Google Meridian, Google Nest, Google Nest Wifi, Google Project Management Certificate, Google Rich Results Test, Google Security Operations, Google Slides, Google Tasks, Google Threat Intelligence, Google Translate, Google Vault, Google Veo, Google Workspace, Looker, Looker Studio, Material Symbols, NotebookLM, Snapseed, TensorFlow Serving, YouTube, YouTube Music, YouTube Studio and YouTube TV, owned by the same company, worldwide.

## Cite this page

Brandwave. "Google Cloud Secret Manager: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/google-cloud-secret-manager

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/google-cloud-secret-manager. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
