---
title: "Google Calendar: search popularity and Share of Search worldwide"
description: "Google Calendar is a calendar app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/google-calendar"
publisher: "Brandwave"
---

# Google Calendar: search popularity and Share of Search worldwide

Google Calendar is a calendar app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Google Calendar
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among calendar apps**: 11.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Calendar apps | 2 | 11.8% | 9.1M |

- [Calendar apps](/demand/global-en/categories/calendar-apps)

## How has branded search demand for Google Calendar changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Google Calendar worldwide held steady at 9.1M.
- Across the 11 months ending August 2026, Google Calendar’s estimated Share of Search among calendar apps worldwide increased from 9.9% to 11.8%.
- Across the 11 months ending August 2026, Google Calendar’s estimated Share of Search among calendar apps worldwide peaked at 11.8% in August 2026 and was lowest at 6.8% in December 2025.

## How did search popularity change for calendar apps worldwide in August 2026?

- In August 2026, Google Calendar gained estimated Share of Search among calendar apps worldwide, from 9.9% to 11.8%.
- In August 2026, Outlook lost estimated Share of Search among calendar apps worldwide, from 89.9% to 88%.
- In August 2026, Fantastical rose from 5th to 4th among calendar apps worldwide.
- In August 2026, Motion fell from 4th to 5th among calendar apps worldwide.
- Estimated monthly branded searches for Apple Calendar worldwide rose 22.3% over 11 measured months, from 60.5K to 74K in August 2026.
- Estimated monthly branded searches for Cron worldwide fell 45% over 11 measured months, from 1.6K to 880 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Calendar apps | 9.1M | 9.9% | 2 |
| Nov 2025 | Calendar apps | 7.5M | 8.2% | 2 |
| Dec 2025 | Calendar apps | 6.1M | 6.8% | 2 |
| Jan 2026 | Calendar apps | 9.1M | 9.9% | 2 |
| Feb 2026 | Calendar apps | 7.5M | 9.9% | 2 |
| Mar 2026 | Calendar apps | 9.1M | 9.9% | 2 |
| Apr 2026 | Calendar apps | 7.5M | 8.2% | 2 |
| May 2026 | Calendar apps | 7.5M | 8.2% | 2 |
| Jun 2026 | Calendar apps | 7.5M | 9.9% | 2 |
| Jul 2026 | Calendar apps | 7.5M | 9.9% | 2 |
| Aug 2026 | Calendar apps | 9.1M | 11.8% | 2 |
| Sep 2026 | Calendar apps | — | — | — |

## How is Google Calendar measured?

Brandwave collects information about searches that people make online using Google Calendar’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “google calendar”

## Which calendar apps compete with Google Calendar?

- [Outlook](/demand/global-en/brands/outlook): Head-to-head: /demand/global-en/compare/google-calendar-vs-outlook
- [Apple Calendar](/demand/global-en/brands/apple-calendar): Head-to-head: /demand/global-en/compare/apple-calendar-vs-google-calendar
- [Fantastical](/demand/global-en/brands/fantastical): Head-to-head: /demand/global-en/compare/fantastical-vs-google-calendar
- [Motion](/demand/global-en/brands/motion): Head-to-head: /demand/global-en/compare/google-calendar-vs-motion
- [Reclaim.ai](/demand/global-en/brands/reclaim): Head-to-head: /demand/global-en/compare/google-calendar-vs-reclaim
- [Cron](/demand/global-en/brands/cron)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Google Calendar: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/google-calendar

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/google-calendar. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.