---
title: "Gold Medal: search popularity worldwide"
description: "Gold Medal is flour brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/gold-medal"
publisher: "Brandwave"
---

# Gold Medal: search popularity worldwide

Gold Medal is flour brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Gold Medal
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among flour**: 34.7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Flour | 2 | 34.7% | 208K |

- [Flour](/demand/global-en/categories/flour)

## How has branded search demand for Gold Medal changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Gold Medal worldwide rose from 117K to 208K.
- Across the 11 months ending August 2026, Gold Medal’s estimated Share of Search among flour worldwide increased from 22.5% to 34.7%.
- Across the 11 months ending August 2026, Gold Medal’s estimated Share of Search among flour worldwide peaked at 81.1% in February 2026 and was lowest at 18% in November 2025.

## How did search popularity change for flour worldwide in August 2026?

- Estimated monthly branded searches for Bob's Red Mill worldwide rose 260% over 11 measured months, from 2K to 7.2K in August 2026.
- Estimated monthly branded searches for Gold Medal worldwide rose 78% over 11 measured months, from 117K to 208K in August 2026.
- Estimated monthly branded searches for Homepride worldwide fell 28% over 11 measured months, from 1K to 720 in August 2026.
- Estimated monthly branded searches for Allinson worldwide fell 18.8% over 11 measured months, from 480 to 390 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Flour | 117K | 22.5% | 2 |
| Nov 2025 | Flour | 98.6K | 18% | 2 |
| Dec 2025 | Flour | 100K | 20.3% | 2 |
| Jan 2026 | Flour | 118K | 21.7% | 2 |
| Feb 2026 | Flour | 1.5M | 81.1% | 1 |
| Mar 2026 | Flour | 457K | 53% | 1 |
| Apr 2026 | Flour | 253K | 43.1% | 2 |
| May 2026 | Flour | 206K | 34.7% | 2 |
| Jun 2026 | Flour | 170K | 34.7% | 2 |
| Jul 2026 | Flour | 170K | 34.8% | 2 |
| Aug 2026 | Flour | 208K | 34.7% | 2 |
| Sep 2026 | Flour | — | — | — |

## How is Gold Medal measured?

Brandwave collects information about searches that people make online using Gold Medal’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “gold medal”
- “gold medal flour”

## Which flour compete with Gold Medal?

- [King Arthur](/demand/global-en/brands/king-arthur): Head-to-head: /demand/global-en/compare/gold-medal-vs-king-arthur
- [Doves Farm](/demand/global-en/brands/doves-farm): Head-to-head: /demand/global-en/compare/doves-farm-vs-gold-medal
- [Bob's Red Mill](/demand/global-en/brands/bob-s-red-mill): Head-to-head: /demand/global-en/compare/bob-s-red-mill-vs-gold-medal
- [Homepride](/demand/global-en/brands/homepride): Head-to-head: /demand/global-en/compare/gold-medal-vs-homepride
- [Allinson](/demand/global-en/brands/allinson): Head-to-head: /demand/global-en/compare/allinson-vs-gold-medal

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Gold Medal: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/gold-medal

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/gold-medal. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.