---
title: "How popular is GMass? Searches and AI answers worldwide"
description: "GMass sends mail merges and cold email campaigns from Gmail with open tracking. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/gmass"
publisher: "Brandwave"
---

# How popular is GMass? Searches and AI answers worldwide

GMass sends mail merges and cold email campaigns from Gmail with open tracking. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: GMass
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among email tracking tools**: 14.4%

## Where does GMass compete?

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Email tracking tools | 2 | 14.4% | 22.2K |

- [Email tracking tools](/demand/global-en/categories/email-tracking-tools)

## Top email tracking tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, GMass did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Mailtrack | 1st | 2 of 3 | 2 of 2 | 4 of 5 |
| HubSpot Sales Hub | 2nd | 2 of 3 | 1 of 2 | 3 of 5 |
| Yesware | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Mixmax | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Mailbutler | 5th | 1 of 3 | 1 of 2 | 2 of 5 |
| Streak | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| GMass | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about email tracking tools

- Asked ChatGPT "What's the best email tracking tool?": 1. Mailtrack, 2. HubSpot Sales Hub, 3. Yesware, 4. Mixmax, 5. Mailbutler
- Asked ChatGPT "How can I see if someone opened my email in Gmail?": named none of the brands we track
- Asked ChatGPT "Which email tracker do salespeople use?": 1. Mailtrack, 2. Yesware, 3. Mixmax, 4. HubSpot Sales Hub
- Searched Google, AI Overview "email tracker": 1. Mailtrack, 2. Streak
- Searched Google, AI Overview "gmail email tracker": 1. Mailtrack, 2. Mailbutler, 3. HubSpot Sales Hub

Not named in any answer: GMass.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026.

## How has branded search demand for GMass changed worldwide over the last 12 months?

- Across the 11 months ending September 2026, estimated monthly branded searches for GMass worldwide fell from 27.1K to 22.2K.
- Across the 11 months ending September 2026, GMass’ share of searches among email tracking tools worldwide peaked at 18.1% in April 2026 and was lowest at 13.1% in June 2026.

## How did search popularity change for email tracking tools worldwide in September 2026?

- In September 2026, Mailtrack gained share of searches among email tracking tools worldwide, from 63% to 65.6%.
- In September 2026, GMass gained share of searches among email tracking tools worldwide, from 13.8% to 14.4%.
- In September 2026, Mixmax gained share of searches among email tracking tools worldwide, from 13.8% to 14.4%.
- In September 2026, Mailbutler lost share of searches among email tracking tools worldwide, from 4.1% to 1%.
- In September 2026, Streak rose from 5th to 4th among email tracking tools worldwide.
- In September 2026, Yesware rose from 6th to 5th among email tracking tools worldwide.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Nov 2025 | Email tracking tools | 27.1K | 14.5% | 2 |
| Dec 2025 | Email tracking tools | 22.2K | 13.1% | 3 |
| Jan 2026 | Email tracking tools | 33.1K | 17.9% | 2 |
| Feb 2026 | Email tracking tools | 27.1K | 14.9% | 2 |
| Mar 2026 | Email tracking tools | 33.1K | 17.1% | 2 |
| Apr 2026 | Email tracking tools | 33.1K | 18.1% | 2 |
| May 2026 | Email tracking tools | 27.1K | 15.5% | 2 |
| Jun 2026 | Email tracking tools | 22.2K | 13.1% | 2 |
| Jul 2026 | Email tracking tools | 22.2K | 14.2% | 2 |
| Aug 2026 | Email tracking tools | 22.2K | 13.8% | 2 |
| Sep 2026 | Email tracking tools | 22.2K | 14.4% | 2 |
| Oct 2026 | Email tracking tools | — | — | — |

## How are GMass’ branded searches counted?

Brandwave collects information about searches that people make online using GMass’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “gmass”

## Which email tracking tools compete with GMass?

- [Mailtrack](/demand/global-en/brands/mailtrack): Head-to-head: /demand/global-en/compare/gmass-vs-mailtrack
- [Mixmax](/demand/global-en/brands/mixmax): Head-to-head: /demand/global-en/compare/gmass-vs-mixmax
- [Streak](/demand/global-en/brands/streak): Head-to-head: /demand/global-en/compare/gmass-vs-streak
- [Yesware](/demand/global-en/brands/yesware): Head-to-head: /demand/global-en/compare/gmass-vs-yesware
- [Mailbutler](/demand/global-en/brands/mailbutler): Head-to-head: /demand/global-en/compare/gmass-vs-mailbutler
- [HubSpot Sales Hub](/demand/global-en/brands/hubspot-sales-hub)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "How popular is GMass? Searches and AI answers worldwide". https://gobrandwave.com/demand/global-en/brands/gmass

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/gmass. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
