---
title: "GitHub Copilot: search popularity and Share of Search worldwide"
description: "GitHub's AI coding assistant and agent for editors, the command line, and GitHub. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/github-copilot"
publisher: "Brandwave"
---

# GitHub Copilot: search popularity and Share of Search worldwide

GitHub's AI coding assistant and agent for editors, the command line, and GitHub. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: GitHub Copilot
- **Owned by**: Microsoft
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among AI coding tools**: 5.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| AI coding tools | 4 | 5.4% | 658K |

- [AI coding tools](/demand/global-en/categories/ai-coding-tools)

## How has branded search demand for GitHub Copilot changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for GitHub Copilot worldwide fell from 947K to 658K.
- Across the 11 months ending August 2026, GitHub Copilot’s estimated Share of Search among AI coding tools worldwide decreased from 12.6% to 5.4%.
- Across the 11 months ending August 2026, GitHub Copilot’s estimated Share of Search among AI coding tools worldwide peaked at 12.6% in October 2025 and was lowest at 4.8% in July 2026.

## How did search popularity change for AI coding tools worldwide in August 2026?

- In August 2026, Cursor gained estimated Share of Search among AI coding tools worldwide, from 20.7% to 23.7%.
- In August 2026, GitHub Copilot gained estimated Share of Search among AI coding tools worldwide, from 4.8% to 5.4%.
- In August 2026, OpenAI Codex lost estimated Share of Search among AI coding tools worldwide, from 38.3% to 35.9%.
- In August 2026, Claude Code lost estimated Share of Search among AI coding tools worldwide, from 30.8% to 29.5%.
- Cline’s estimated Share of Search among AI coding tools worldwide has gained ground for 3 months in a row, from 0.88% to 1.6% in August 2026.
- Windsurf’s estimated Share of Search among AI coding tools worldwide has lost ground for 3 months in a row, from 4.5% to 3.7% in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | AI coding tools | 947K | 12.6% | 4 |
| Nov 2025 | AI coding tools | 784K | 11.1% | 4 |
| Dec 2025 | AI coding tools | 766K | 11.3% | 4 |
| Jan 2026 | AI coding tools | 816K | 7.8% | 4 |
| Feb 2026 | AI coding tools | 980K | 7.3% | 4 |
| Mar 2026 | AI coding tools | 1.4M | 7.9% | 4 |
| Apr 2026 | AI coding tools | 1.7M | 8.8% | 4 |
| May 2026 | AI coding tools | 1.4M | 7.5% | 4 |
| Jun 2026 | AI coding tools | 1.1M | 6.4% | 4 |
| Jul 2026 | AI coding tools | 684K | 4.8% | 4 |
| Aug 2026 | AI coding tools | 658K | 5.4% | 4 |
| Sep 2026 | AI coding tools | — | — | — |

## How is GitHub Copilot measured?

Brandwave collects information about searches that people make online using GitHub Copilot’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “copilot github”
- “copilot vscode”
- “git copilot”
- “GitHub Copilot”
- “github copilot agent”
- “github copilot ai”
- “github copilot app”
- “github copilot business”
- “github copilot certification”
- “github copilot chat”
- “github copilot cli”
- “github copilot coding agent”
- “github copilot download”
- “github copilot enterprise”
- “github copilot extension”
- “github copilot free”
- “github copilot intellij”
- “github copilot price”
- “github copilot pricing”
- “github copilot pro”
- “github copilot student”
- “github copilot students”
- “github copilot vscode”
- “github copilots”
- “microsoft github copilot”
- “vscode copilot”
- “vscode github copilot”

## Which AI coding tools compete with GitHub Copilot?

- [OpenAI Codex](/demand/global-en/brands/openai-codex): Head-to-head: /demand/global-en/compare/github-copilot-vs-openai-codex
- [Claude Code](/demand/global-en/brands/claude-code): Head-to-head: /demand/global-en/compare/claude-code-vs-github-copilot
- [Cursor](/demand/global-en/brands/cursor): Head-to-head: /demand/global-en/compare/cursor-vs-github-copilot
- [Windsurf](/demand/global-en/brands/windsurf): Head-to-head: /demand/global-en/compare/github-copilot-vs-windsurf
- [Cline](/demand/global-en/brands/cline): Head-to-head: /demand/global-en/compare/cline-vs-github-copilot
- [Factory](/demand/global-en/brands/factory-ai)

## Who owns GitHub Copilot?

GitHub Copilot is owned by Microsoft. Brandwave also tracks Microsoft Copilot, GitHub Actions, Microsoft 365, Microsoft Clarity, Microsoft Designer, Microsoft Dynamics 365, Microsoft Dynamics 365 Business Central, Microsoft Entra, Microsoft Forms, Microsoft Power BI, Microsoft Teams and Microsoft Visio, owned by the same company, worldwide.

- [Microsoft](/demand/global-en/companies/microsoft): Owns 35 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns GitHub Copilot?

GitHub Copilot is owned by Microsoft. Brandwave also tracks Microsoft Copilot, GitHub Actions, Microsoft 365, Microsoft Clarity, Microsoft Designer, Microsoft Dynamics 365, Microsoft Dynamics 365 Business Central, Microsoft Entra, Microsoft Forms, Microsoft Power BI, Microsoft Teams and Microsoft Visio, owned by the same company, worldwide.

## Cite this page

Brandwave. "GitHub Copilot: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/github-copilot

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/github-copilot. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.