---
title: "GitHub Actions: search popularity and Share of Search worldwide"
description: "GitHub Actions provides tools and services to automate software build and deployment pipelines. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/github-actions"
publisher: "Brandwave"
---

# GitHub Actions: search popularity and Share of Search worldwide

GitHub Actions provides tools and services to automate software build and deployment pipelines. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: GitHub Actions
- **Owned by**: Microsoft
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among continuous integration platforms**: 16.1%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Continuous integration platforms | 2 | 16.1% | 136K |

- [Continuous integration platforms](/demand/global-en/categories/continuous-integration-platforms)

## How has branded search demand for GitHub Actions changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for GitHub Actions worldwide rose from 96.6K to 136K.
- Across the 11 months ending August 2026, GitHub Actions’ estimated Share of Search among continuous integration platforms worldwide increased from 10% to 16.1%.

## How did search popularity change for continuous integration platforms worldwide in August 2026?

- In August 2026, GitHub Actions gained estimated Share of Search among continuous integration platforms worldwide, from 14.3% to 16.1%.
- In August 2026, GitLab lost estimated Share of Search among continuous integration platforms worldwide, from 82.6% to 80.6%.
- Estimated monthly branded searches for Buildkite worldwide rose 84.3% over 11 measured months, from 6.6K to 12.2K in August 2026.
- Estimated monthly branded searches for Semaphore worldwide rose 13% over 11 measured months, from 690 to 780 in August 2026.
- Estimated monthly branded searches for CircleCI worldwide fell 18.9% over 11 measured months, from 18.6K to 15.1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Continuous integration platforms | 96.6K | 10% | 2 |
| Nov 2025 | Continuous integration platforms | 96.3K | 11.9% | 2 |
| Dec 2025 | Continuous integration platforms | 95.5K | 11.8% | 2 |
| Jan 2026 | Continuous integration platforms | 96.4K | 11.9% | 2 |
| Feb 2026 | Continuous integration platforms | 98.1K | 12% | 2 |
| Mar 2026 | Continuous integration platforms | 144K | 14.2% | 2 |
| Apr 2026 | Continuous integration platforms | 119K | 12% | 2 |
| May 2026 | Continuous integration platforms | 125K | 12.6% | 2 |
| Jun 2026 | Continuous integration platforms | 114K | 11.7% | 2 |
| Jul 2026 | Continuous integration platforms | 118K | 14.3% | 2 |
| Aug 2026 | Continuous integration platforms | 136K | 16.1% | 2 |
| Sep 2026 | Continuous integration platforms | — | — | — |

## How is GitHub Actions measured?

Brandwave collects information about searches that people make online using GitHub Actions’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “ci cd github actions”
- “continuous integration github actions”
- “github actions”
- “github actions app”
- “github actions ci cd”
- “github actions continuous integration”
- “github actions software”
- “githubactions”

## Which continuous integration platforms compete with GitHub Actions?

- [GitLab](/demand/global-en/brands/gitlab): Head-to-head: /demand/global-en/compare/github-actions-vs-gitlab
- [CircleCI](/demand/global-en/brands/circleci): Head-to-head: /demand/global-en/compare/circleci-vs-github-actions
- [Buildkite](/demand/global-en/brands/buildkite): Head-to-head: /demand/global-en/compare/buildkite-vs-github-actions
- [Semaphore](/demand/global-en/brands/semaphore-ci): Head-to-head: /demand/global-en/compare/github-actions-vs-semaphore-ci

## Who owns GitHub Actions?

GitHub Actions is owned by Microsoft. Brandwave also tracks Microsoft Copilot, GitHub Copilot, Microsoft 365, Microsoft Clarity, Microsoft Designer, Microsoft Dynamics 365, Microsoft Dynamics 365 Business Central, Microsoft Entra, Microsoft Forms, Microsoft Power BI, Microsoft Teams and Microsoft Visio, owned by the same company, worldwide.

- [Microsoft](/demand/global-en/companies/microsoft): Owns 35 tracked brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns GitHub Actions?

GitHub Actions is owned by Microsoft. Brandwave also tracks Microsoft Copilot, GitHub Copilot, Microsoft 365, Microsoft Clarity, Microsoft Designer, Microsoft Dynamics 365, Microsoft Dynamics 365 Business Central, Microsoft Entra, Microsoft Forms, Microsoft Power BI, Microsoft Teams and Microsoft Visio, owned by the same company, worldwide.

## Cite this page

Brandwave. "GitHub Actions: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/github-actions

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/github-actions. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
