---
title: "Gillette Venus: search popularity worldwide"
description: "Gillette Venus makes women's razors. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/gillette-venus"
publisher: "Brandwave"
---

# Gillette Venus: search popularity worldwide

Gillette Venus makes women's razors. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Gillette Venus
- **Owned by**: Procter & Gamble
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among hair removal brands**: 15.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hair removal brands | 3 | 15.6% | 135K |

- [Hair removal brands](/demand/global-en/categories/hair-removal-brands)

## Top hair removal brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Gillette Venus was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Gillette Venus is the joint most recommended of the eight.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Gillette Venus | 1st | 2 of 3 | 0 of 2 | 2 of 5 |
| Braun | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Nair | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Veet | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| Ulike | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Philips Lumea | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Emjoi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| SmoothSkin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about hair removal brands

- Asked ChatGPT "Which hair removal brand should I buy?": 1. Gillette Venus, 2. Braun
- Asked ChatGPT "What are the best hair removal brands?": 1. Gillette Venus, 2. Veet, 3. Nair, 4. Braun, 5. Philips Lumea, 6. Ulike
- Asked ChatGPT "What's the best hair removal brand for at-home hair removal?": 1. Braun, 2. Ulike, 3. Nair
- Searched Google, AI Overview "hair removal cream": 1. Veet
- Searched Google, AI Overview "permanent hair removal": named none of the brands we track

Not named in any answer: Emjoi and SmoothSkin.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How has branded search demand for Gillette Venus changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Gillette Venus worldwide held steady at 135K.
- Across the 12 months ending September 2026, Gillette Venus’ share of searches among hair removal brands worldwide decreased from 16.2% to 15.6%.
- Across the 12 months ending September 2026, Gillette Venus’ share of searches among hair removal brands worldwide peaked at 16.2% in October 2025 and was lowest at 12.6% in November 2025.

## How did search popularity change for hair removal brands worldwide in September 2026?

- In September 2026, Braun gained share of searches among hair removal brands worldwide, from 13.6% to 14.9%.
- In September 2026, Philips Lumea lost share of searches among hair removal brands worldwide, from 23.9% to 23.3%.
- In September 2026, Emjoi rose from 8th to 7th among hair removal brands worldwide.
- In September 2026, SmoothSkin fell from 7th to 8th among hair removal brands worldwide.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hair removal brands | 135K | 16.2% | 3 |
| Nov 2025 | Hair removal brands | 135K | 12.6% | 4 |
| Dec 2025 | Hair removal brands | 135K | 13.9% | 4 |
| Jan 2026 | Hair removal brands | 135K | 14.1% | 4 |
| Feb 2026 | Hair removal brands | 135K | 14.6% | 4 |
| Mar 2026 | Hair removal brands | 135K | 14% | 4 |
| Apr 2026 | Hair removal brands | 135K | 14% | 4 |
| May 2026 | Hair removal brands | 135K | 12.9% | 4 |
| Jun 2026 | Hair removal brands | 135K | 12.7% | 5 |
| Jul 2026 | Hair removal brands | 165K | 16% | 3 |
| Aug 2026 | Hair removal brands | 165K | 16% | 3 |
| Sep 2026 | Hair removal brands | 135K | 15.6% | 3 |

## How are Gillette Venus’ branded searches counted?

Brandwave collects information about searches that people make online using Gillette Venus’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “gillette venus”

## Which hair removal brands compete with Gillette Venus?

- [Philips Lumea](/demand/global-en/brands/philips-lumea): Head-to-head: /demand/global-en/compare/gillette-venus-vs-philips-lumea
- [Veet](/demand/global-en/brands/veet): Head-to-head: /demand/global-en/compare/gillette-venus-vs-veet
- [Nair](/demand/global-en/brands/nair): Head-to-head: /demand/global-en/compare/gillette-venus-vs-nair
- [Braun](/demand/global-en/brands/braun): Head-to-head: /demand/global-en/compare/braun-vs-gillette-venus
- [Ulike](/demand/global-en/brands/ulike): Head-to-head: /demand/global-en/compare/gillette-venus-vs-ulike
- [Emjoi](/demand/global-en/brands/emjoi)
- [SmoothSkin](/demand/global-en/brands/smoothskin)

## Who owns Gillette Venus?

Gillette Venus is owned by Procter & Gamble. Brandwave also tracks Native, Braun, DayQuil, Fairy, Gillette, Head & Shoulders, NyQuil, Old Spice, Oral-B, Pampers, Pantene, Secret and Tide, owned by the same company, worldwide.

- [Procter & Gamble](/demand/global-en/companies/procter-and-gamble): Owns 16 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns Gillette Venus?

Gillette Venus is owned by Procter & Gamble. Brandwave also tracks Native, Braun, DayQuil, Fairy, Gillette, Head & Shoulders, NyQuil, Old Spice, Oral-B, Pampers, Pantene, Secret and Tide, owned by the same company, worldwide.

## Cite this page

Brandwave. "Gillette Venus: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/gillette-venus

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/gillette-venus. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
