---
title: "Gibson: search popularity and Share of Search worldwide"
description: "Gibson makes guitars sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/gibson"
publisher: "Brandwave"
---

# Gibson: search popularity and Share of Search worldwide

Gibson makes guitars sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Gibson
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among acoustic guitars**: 0.19%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Acoustic guitars | 6 | 0.19% | 8.1K |
| Guitar case brands | 6 | 0.49% | 8.1K |
| Electric guitars | 6 | 0.88% | 8.1K |

- [Acoustic guitars](/demand/global-en/categories/acoustic-guitars)
- [Guitar case brands](/demand/global-en/categories/guitar-case-brands)
- [Electric guitars](/demand/global-en/categories/electric-guitars)

## How has branded search demand for Gibson changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Gibson worldwide fell from 9.9K to 8.1K.
- Across the 11 months ending August 2026, Gibson fell from 5th to 6th among acoustic guitars worldwide.
- Across the 11 months ending August 2026, Gibson’s estimated Share of Search among guitar case brands worldwide held steady, from 0.46% to 0.49%.
- Across the 11 months ending August 2026, Gibson’s estimated Share of Search among electric guitars worldwide held steady, from 0.94% to 0.88%.

## How did search popularity change for acoustic guitars worldwide in August 2026?

- Epiphone’s estimated Share of Search among acoustic guitars worldwide has lost ground for 3 months in a row, from 3.1% to 2.5% in August 2026.
- Estimated monthly branded searches for Seagull worldwide rose 22.2% over 11 measured months, from 9.9K to 12.1K in August 2026.
- Estimated monthly branded searches for Martin worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.
- Estimated monthly branded searches for Taylor Guitars worldwide fell 18.2% over 11 measured months, from 90.5K to 74K in August 2026.
- Estimated monthly branded searches for Gibson worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.

## How did search popularity change for guitar case brands worldwide in August 2026?

- Estimated monthly branded searches for Gator worldwide fell 55.1% over 11 measured months, from 301K to 135K in August 2026.
- Estimated monthly branded searches for Hiscox worldwide fell 18.2% over 11 measured months, from 74K to 60.5K in August 2026.
- Estimated monthly branded searches for SKB worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.
- Estimated monthly branded searches for Fender worldwide fell 18.2% over 11 measured months, from 550K to 450K in August 2026.
- Estimated monthly branded searches for Gibson worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.
- Estimated monthly branded searches for Mono worldwide fell 18% over 11 measured months, from 1.2M to 1M in August 2026.

## How did search popularity change for electric guitars worldwide in August 2026?

- In August 2026, PRS gained estimated Share of Search among electric guitars worldwide, from 10.1% to 12%.
- In August 2026, Fender lost estimated Share of Search among electric guitars worldwide, from 50% to 48.9%.
- Estimated monthly branded searches for Epiphone worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.
- Estimated monthly branded searches for Gibson worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.
- Estimated monthly branded searches for Squier worldwide fell 18.2% over 11 measured months, from 49.5K to 40.5K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Acoustic guitars | 9.9K | 0.22% | 5 |
| Nov 2025 | Acoustic guitars | 9.9K | 0.22% | 6 |
| Dec 2025 | Acoustic guitars | 9.9K | 0.22% | 6 |
| Jan 2026 | Acoustic guitars | 9.9K | 0.22% | 6 |
| Feb 2026 | Acoustic guitars | 9.9K | 0.22% | 6 |
| Mar 2026 | Acoustic guitars | 9.9K | 0.19% | 6 |
| Apr 2026 | Acoustic guitars | 9.9K | 0.23% | 5 |
| May 2026 | Acoustic guitars | 9.9K | 0.23% | 5 |
| Jun 2026 | Acoustic guitars | 8.1K | 0.19% | 6 |
| Jul 2026 | Acoustic guitars | 8.1K | 0.19% | 6 |
| Aug 2026 | Acoustic guitars | 8.1K | 0.19% | 6 |
| Sep 2026 | Acoustic guitars | — | — | — |
| Oct 2025 | Guitar case brands | 9.9K | 0.46% | 6 |
| Nov 2025 | Guitar case brands | 9.9K | 0.46% | 6 |
| Dec 2025 | Guitar case brands | 9.9K | 0.5% | 6 |
| Jan 2026 | Guitar case brands | 9.9K | 0.49% | 6 |
| Feb 2026 | Guitar case brands | 9.9K | 0.52% | 6 |
| Mar 2026 | Guitar case brands | 9.9K | 0.49% | 6 |
| Apr 2026 | Guitar case brands | 9.9K | 0.52% | 6 |
| May 2026 | Guitar case brands | 9.9K | 0.49% | 6 |
| Jun 2026 | Guitar case brands | 8.1K | 0.46% | 6 |
| Jul 2026 | Guitar case brands | 8.1K | 0.49% | 6 |
| Aug 2026 | Guitar case brands | 8.1K | 0.49% | 6 |
| Sep 2026 | Guitar case brands | — | — | — |
| Oct 2025 | Electric guitars | 9.9K | 0.94% | 6 |
| Nov 2025 | Electric guitars | 9.9K | 0.9% | 6 |
| Dec 2025 | Electric guitars | 9.9K | 0.9% | 6 |
| Jan 2026 | Electric guitars | 9.9K | 0.84% | 6 |
| Feb 2026 | Electric guitars | 9.9K | 1% | 6 |
| Mar 2026 | Electric guitars | 9.9K | 0.87% | 6 |
| Apr 2026 | Electric guitars | 9.9K | 1.1% | 6 |
| May 2026 | Electric guitars | 9.9K | 0.86% | 6 |
| Jun 2026 | Electric guitars | 8.1K | 0.67% | 6 |
| Jul 2026 | Electric guitars | 8.1K | 0.9% | 6 |
| Aug 2026 | Electric guitars | 8.1K | 0.88% | 6 |
| Sep 2026 | Electric guitars | — | — | — |

## How is Gibson measured?

Brandwave collects information about searches that people make online using Gibson’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “gibson bass”

## Which acoustic guitars compete with Gibson?

- [Yamaha](/demand/global-en/brands/yamaha): Head-to-head: /demand/global-en/compare/gibson-vs-yamaha
- [Epiphone](/demand/global-en/brands/epiphone): Head-to-head: /demand/global-en/compare/epiphone-vs-gibson
- [Martin](/demand/global-en/brands/martin-guitars): Head-to-head: /demand/global-en/compare/gibson-vs-martin-guitars
- [Taylor Guitars](/demand/global-en/brands/taylor-guitars): Head-to-head: /demand/global-en/compare/gibson-vs-taylor-guitars
- [Seagull](/demand/global-en/brands/seagull-guitars): Head-to-head: /demand/global-en/compare/gibson-vs-seagull-guitars

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Gibson: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/gibson

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/gibson. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
