---
title: "Ghent: search popularity worldwide"
description: "Ghent is a whiteboard brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/ghent"
publisher: "Brandwave"
---

# Ghent: search popularity worldwide

Ghent is a whiteboard brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Ghent
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among whiteboard brands**: 0.22%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Whiteboard brands | 7 | 0.22% | 260 |

- [Whiteboard brands](/demand/global-en/categories/whiteboard-brands)

## Top whiteboard brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Ghent was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Ghent is the second most recommended of the eight.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Quartet | 1st | 3 of 3 | 0 of 2 | 3 of 5 |
| Ghent | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| U Brands | 3rd | 3 of 3 | 2 of 2 | 5 of 5 |
| VIZ-PRO | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| Nobo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| AmazonBasics | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Bi-Office | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Rocket | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about whiteboard brands

- Asked ChatGPT "Which whiteboard brand should I buy?": 1. Quartet, 2. Ghent, 3. VIZ-PRO, 4. U Brands
- Asked ChatGPT "What are the best whiteboard brands?": 1. Quartet, 2. Ghent, 3. U Brands, 4. VIZ-PRO
- Asked ChatGPT "What's the best whiteboard brand for home office?": 1. Quartet, 2. U Brands, 3. VIZ-PRO, 4. Ghent
- Searched Google, AI Overview "small whiteboard": 1. U Brands
- Searched Google, AI Overview "dry erase board": 1. U Brands

Not named in any answer: Nobo, AmazonBasics, Bi-Office and Rocket.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How has branded search demand for Ghent changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Ghent worldwide held steady at 260.
- Across the 12 months ending September 2026, Ghent’s share of searches among whiteboard brands worldwide held steady, from 0.36% to 0.22%.

## How did search popularity change for whiteboard brands worldwide in September 2026?

- In September 2026, Nobo gained share of searches among whiteboard brands worldwide, from 89.3% to 91.5%.
- In September 2026, U Brands lost share of searches among whiteboard brands worldwide, from 5.3% to 3.7%.
- AmazonBasics’ share of searches among whiteboard brands worldwide has lost ground for 3 months in a row, from 3.4% to 2.3% in September 2026.
- Estimated monthly branded searches for Quartet worldwide rose 23.1% over 12 measured months, from 390 to 480 in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Whiteboard brands | 260 | 0.36% | 7 |
| Nov 2025 | Whiteboard brands | 210 | 0.24% | 7 |
| Dec 2025 | Whiteboard brands | 210 | 0.25% | 7 |
| Jan 2026 | Whiteboard brands | 260 | 0.35% | 7 |
| Feb 2026 | Whiteboard brands | 320 | 0.44% | 7 |
| Mar 2026 | Whiteboard brands | 390 | 0.54% | 7 |
| Apr 2026 | Whiteboard brands | 320 | 0.45% | 7 |
| May 2026 | Whiteboard brands | 260 | 0.31% | 7 |
| Jun 2026 | Whiteboard brands | 320 | 0.38% | 7 |
| Jul 2026 | Whiteboard brands | 390 | 0.46% | 7 |
| Aug 2026 | Whiteboard brands | 320 | 0.32% | 7 |
| Sep 2026 | Whiteboard brands | 260 | 0.22% | 7 |

## How are Ghent’s branded searches counted?

Brandwave collects information about searches that people make online using Ghent’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “ghent whiteboard”

## Which whiteboard brands compete with Ghent?

- [Nobo](/demand/global-en/brands/nobo)
- [U Brands](/demand/global-en/brands/u-brands): Head-to-head: /demand/global-en/compare/ghent-vs-u-brands
- [AmazonBasics](/demand/global-en/brands/amazonbasics): Head-to-head: /demand/global-en/compare/amazonbasics-vs-ghent
- [VIZ-PRO](/demand/global-en/brands/viz-pro): Head-to-head: /demand/global-en/compare/ghent-vs-viz-pro
- [Bi-Office](/demand/global-en/brands/bi-office): Head-to-head: /demand/global-en/compare/bi-office-vs-ghent
- [Quartet](/demand/global-en/brands/quartet): Head-to-head: /demand/global-en/compare/ghent-vs-quartet
- [Rocket](/demand/global-en/brands/rocket-whiteboards)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Ghent: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/ghent

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/ghent. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
