---
title: "Full Circle: search popularity and Share of Search worldwide"
description: "Full Circle is home brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/full-circle"
publisher: "Brandwave"
---

# Full Circle: search popularity and Share of Search worldwide

Full Circle is home brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Full Circle
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among compost caddy brands**: 17.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Compost caddy brands | 3 | 17.4% | 74K |
| Toilet brush brands | 2 | 25.6% | 74K |

- [Compost caddy brands](/demand/global-en/categories/compost-caddy-brands)
- [Toilet brush brands](/demand/global-en/categories/toilet-brush-brands)

## How has branded search demand for Full Circle changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Full Circle worldwide held steady at 74K.
- Across the 11 months ending August 2026, Full Circle’s estimated Share of Search among compost caddy brands worldwide decreased from 19.6% to 17.4%.
- Across the 11 months ending August 2026, Full Circle’s estimated Share of Search among compost caddy brands worldwide peaked at 21.1% in June 2026 and was lowest at 11.2% in December 2025.
- Across the 11 months ending August 2026, Full Circle’s estimated Share of Search among toilet brush brands worldwide decreased from 27.7% to 25.6%.
- Across the 11 months ending August 2026, Full Circle’s estimated Share of Search among toilet brush brands worldwide peaked at 30.9% in June 2026 and was lowest at 14.1% in December 2025.

## How did search popularity change for compost caddy brands worldwide in August 2026?

- In August 2026, Brabantia gained estimated Share of Search among compost caddy brands worldwide, from 30.8% to 31.8%.
- In August 2026, Joseph Joseph gained estimated Share of Search among compost caddy brands worldwide, from 30.8% to 31.8%.
- In August 2026, Bokashi lost estimated Share of Search among compost caddy brands worldwide, from 11.3% to 9.5%.
- In August 2026, All-Green lost estimated Share of Search among compost caddy brands worldwide, from 5.1% to 4.3%.
- In August 2026, Curver rose from 6th to 5th among compost caddy brands worldwide.

## How did search popularity change for toilet brush brands worldwide in August 2026?

- Joseph Joseph’s estimated Share of Search among toilet brush brands worldwide has gained ground for 3 months in a row, from 43.9% to 46.8% in August 2026.
- Estimated monthly branded searches for Simplehuman worldwide rose 49.5% over 11 measured months, from 49.5K to 74K in August 2026.
- Estimated monthly branded searches for Croydex worldwide fell 33.3% over 11 measured months, from 8.1K to 5.4K in August 2026.
- Estimated monthly branded searches for Minky worldwide fell 21.4% over 11 measured months, from 140 to 110 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Compost caddy brands | 74K | 19.6% | 3 |
| Nov 2025 | Compost caddy brands | 60.5K | 14.6% | 3 |
| Dec 2025 | Compost caddy brands | 40.5K | 11.2% | 3 |
| Jan 2026 | Compost caddy brands | 60.5K | 14.5% | 3 |
| Feb 2026 | Compost caddy brands | 60.5K | 15.8% | 3 |
| Mar 2026 | Compost caddy brands | 49.5K | 12.1% | 4 |
| Apr 2026 | Compost caddy brands | 60.5K | 15.5% | 3 |
| May 2026 | Compost caddy brands | 74K | 18.3% | 3 |
| Jun 2026 | Compost caddy brands | 74K | 21.1% | 3 |
| Jul 2026 | Compost caddy brands | 60.5K | 16.9% | 3 |
| Aug 2026 | Compost caddy brands | 74K | 17.4% | 3 |
| Sep 2026 | Compost caddy brands | — | — | — |
| Oct 2025 | Toilet brush brands | 74K | 27.7% | 2 |
| Nov 2025 | Toilet brush brands | 60.5K | 20.5% | 2 |
| Dec 2025 | Toilet brush brands | 40.5K | 14.1% | 3 |
| Jan 2026 | Toilet brush brands | 60.5K | 19.6% | 3 |
| Feb 2026 | Toilet brush brands | 60.5K | 23% | 2 |
| Mar 2026 | Toilet brush brands | 49.5K | 19.6% | 3 |
| Apr 2026 | Toilet brush brands | 60.5K | 23.1% | 2 |
| May 2026 | Toilet brush brands | 74K | 29.6% | 2 |
| Jun 2026 | Toilet brush brands | 74K | 30.9% | 2 |
| Jul 2026 | Toilet brush brands | 60.5K | 25.6% | 2 |
| Aug 2026 | Toilet brush brands | 74K | 25.6% | 2 |
| Sep 2026 | Toilet brush brands | — | — | — |

## How is Full Circle measured?

Brandwave collects information about searches that people make online using Full Circle’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “full circle”

## Which compost caddy brands compete with Full Circle?

- [Brabantia](/demand/global-en/brands/brabantia): Head-to-head: /demand/global-en/compare/brabantia-vs-full-circle
- [Joseph Joseph](/demand/global-en/brands/joseph-joseph): Head-to-head: /demand/global-en/compare/full-circle-vs-joseph-joseph
- [Bokashi](/demand/global-en/brands/bokashi): Head-to-head: /demand/global-en/compare/bokashi-vs-full-circle
- [Curver](/demand/global-en/brands/curver): Head-to-head: /demand/global-en/compare/curver-vs-full-circle
- [All-Green](/demand/global-en/brands/all-green): Head-to-head: /demand/global-en/compare/all-green-vs-full-circle

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Full Circle: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/full-circle

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/full-circle. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
