---
title: "Friendbuy: search popularity and Share of Search worldwide"
description: "Friendbuy is a referral marketing platform that helps marketing teams run customer referrals and measure word-of-mouth activity. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/friendbuy"
publisher: "Brandwave"
---

# Friendbuy: search popularity and Share of Search worldwide

Friendbuy is a referral marketing platform that helps marketing teams run customer referrals and measure word-of-mouth activity. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Friendbuy
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among referral marketing platforms**: 12.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Referral marketing platforms | 4 | 12.2% | 1.4K |

- [Referral marketing platforms](/demand/global-en/categories/referral-marketing-platforms)

## How has branded search demand for Friendbuy changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Friendbuy worldwide rose from 1K to 1.4K.
- Across the 11 months ending August 2026, Friendbuy’s estimated Share of Search among referral marketing platforms worldwide increased from 8.6% to 12.2%.
- Across the 11 months ending August 2026, Friendbuy’s estimated Share of Search among referral marketing platforms worldwide peaked at 12.2% in August 2026 and was lowest at 3.5% in February 2026.
- Across the 11 months ending August 2026, Friendbuy rose from 5th to 4th among referral marketing platforms worldwide.

## How did search popularity change for referral marketing platforms worldwide in August 2026?

- In August 2026, Talkable overtook Extole to rank 2nd among referral marketing platforms worldwide, at 14.6%.
- In August 2026, Friendbuy overtook Extole to rank 4th among referral marketing platforms worldwide, at 12.2%.
- In August 2026, Mention Me gained estimated Share of Search among referral marketing platforms worldwide, from 46.5% to 48.8%.
- In August 2026, Extole lost estimated Share of Search among referral marketing platforms worldwide, from 13.8% to 12%.
- In August 2026, ReferralCandy lost estimated Share of Search among referral marketing platforms worldwide, from 14.3% to 12.5%.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Referral marketing platforms | 1K | 8.6% | 5 |
| Nov 2025 | Referral marketing platforms | 1.1K | 9.7% | 5 |
| Dec 2025 | Referral marketing platforms | 1K | 10.6% | 5 |
| Jan 2026 | Referral marketing platforms | 1.1K | 8.3% | 5 |
| Feb 2026 | Referral marketing platforms | 1K | 3.5% | 5 |
| Mar 2026 | Referral marketing platforms | 1K | 6.1% | 5 |
| Apr 2026 | Referral marketing platforms | 1K | 7.8% | 5 |
| May 2026 | Referral marketing platforms | 1.1K | 8.2% | 5 |
| Jun 2026 | Referral marketing platforms | 1.4K | 12.1% | 4 |
| Jul 2026 | Referral marketing platforms | 1.4K | 11.5% | 5 |
| Aug 2026 | Referral marketing platforms | 1.4K | 12.2% | 4 |
| Sep 2026 | Referral marketing platforms | — | — | — |

## How is Friendbuy measured?

Brandwave collects information about searches that people make online using Friendbuy’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “friendbuy”
- “friendbuy alternatives”
- “friendbuy referral”
- “friendbuy reviews”
- “friendbuy.com”

## Which referral marketing platforms compete with Friendbuy?

- [Mention Me](/demand/global-en/brands/mention-me): Head-to-head: /demand/global-en/compare/friendbuy-vs-mention-me
- [Talkable](/demand/global-en/brands/talkable): Head-to-head: /demand/global-en/compare/friendbuy-vs-talkable
- [ReferralCandy](/demand/global-en/brands/referralcandy): Head-to-head: /demand/global-en/compare/friendbuy-vs-referralcandy
- [Extole](/demand/global-en/brands/extole): Head-to-head: /demand/global-en/compare/extole-vs-friendbuy

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Friendbuy: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/friendbuy

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/friendbuy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.