--- title: "Freud: search popularity and Share of Search worldwide" description: "Freud is blade maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/freud" publisher: "Brandwave" --- # Freud: search popularity and Share of Search worldwide Freud is blade maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Freud - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among saw blade brands**: 12.2% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Saw blade brands | 4 | 12.2% | 301K | | Router bit brands | 2 | 12.8% | 301K | - [Saw blade brands](/demand/global-en/categories/saw-blade-brands) - [Router bit brands](/demand/global-en/categories/router-bit-brands) ## How has branded search demand for Freud changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Freud worldwide fell from 450K to 301K. - Across the 11 months ending August 2026, Freud’s estimated Share of Search among saw blade brands worldwide decreased from 15% to 12.2%. - Across the 11 months ending August 2026, Freud’s estimated Share of Search among saw blade brands worldwide peaked at 16.8% in April 2026 and was lowest at 12.1% in December 2025. - Across the 11 months ending August 2026, Freud’s estimated Share of Search among router bit brands worldwide decreased from 13.8% to 12.8%. - Across the 11 months ending August 2026, Freud’s estimated Share of Search among router bit brands worldwide peaked at 18.2% in March 2026 and was lowest at 12.8% in August 2026. - Across the 11 months ending August 2026, Freud rose from 3rd to 2nd among router bit brands worldwide. ## How did search popularity change for saw blade brands worldwide in August 2026? - In August 2026, Makita gained estimated Share of Search among saw blade brands worldwide, from 31.3% to 33.5%. - In August 2026, DeWalt gained estimated Share of Search among saw blade brands worldwide, from 25.6% to 27.4%. - In August 2026, Diablo lost estimated Share of Search among saw blade brands worldwide, from 20.9% to 18.3%. - In August 2026, Freud lost estimated Share of Search among saw blade brands worldwide, from 14% to 12.2%. - Bosch’s estimated Share of Search among saw blade brands worldwide has gained ground for 3 months in a row, from 6.1% to 8.4% in August 2026. - Estimated monthly branded searches for Irwin worldwide fell 33.3% over 11 measured months, from 6.6K to 4.4K in August 2026. ## How did search popularity change for router bit brands worldwide in August 2026? - In August 2026, Bosch gained estimated Share of Search among router bit brands worldwide, from 7.3% to 8.8%. - In August 2026, Trend lost estimated Share of Search among router bit brands worldwide, from 64.7% to 63.7%. - Freud’s estimated Share of Search among router bit brands worldwide has lost ground for 3 months in a row, from 16.1% to 12.8% in August 2026. - Estimated monthly branded searches for CMT worldwide fell 75.4% over 11 measured months, from 1M to 246K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Saw blade brands | 450K | 15% | 4 | | Nov 2025 | Saw blade brands | 450K | 14.4% | 4 | | Dec 2025 | Saw blade brands | 368K | 12.1% | 4 | | Jan 2026 | Saw blade brands | 450K | 16.8% | 4 | | Feb 2026 | Saw blade brands | 368K | 14.4% | 4 | | Mar 2026 | Saw blade brands | 450K | 16.4% | 4 | | Apr 2026 | Saw blade brands | 450K | 16.8% | 4 | | May 2026 | Saw blade brands | 450K | 16.1% | 4 | | Jun 2026 | Saw blade brands | 368K | 14.8% | 4 | | Jul 2026 | Saw blade brands | 301K | 14% | 4 | | Aug 2026 | Saw blade brands | 301K | 12.2% | 4 | | Sep 2026 | Saw blade brands | — | — | — | | Oct 2025 | Router bit brands | 450K | 13.8% | 3 | | Nov 2025 | Router bit brands | 450K | 17.8% | 2 | | Dec 2025 | Router bit brands | 368K | 13.6% | 2 | | Jan 2026 | Router bit brands | 450K | 15.8% | 2 | | Feb 2026 | Router bit brands | 368K | 15.6% | 2 | | Mar 2026 | Router bit brands | 450K | 18.2% | 2 | | Apr 2026 | Router bit brands | 450K | 18.2% | 2 | | May 2026 | Router bit brands | 450K | 16.1% | 2 | | Jun 2026 | Router bit brands | 368K | 15.1% | 2 | | Jul 2026 | Router bit brands | 301K | 13% | 2 | | Aug 2026 | Router bit brands | 301K | 12.8% | 2 | | Sep 2026 | Router bit brands | — | — | — | ## How is Freud measured? Brandwave collects information about searches that people make online using Freud’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “freud” ## Which saw blade brands compete with Freud? - [Makita](/demand/global-en/brands/makita): Head-to-head: /demand/global-en/compare/freud-vs-makita - [DeWalt](/demand/global-en/brands/dewalt): Head-to-head: /demand/global-en/compare/dewalt-vs-freud - [Diablo](/demand/global-en/brands/diablo): Head-to-head: /demand/global-en/compare/diablo-vs-freud - [Bosch](/demand/global-en/brands/bosch): Head-to-head: /demand/global-en/compare/bosch-vs-freud - [Irwin](/demand/global-en/brands/irwin): Head-to-head: /demand/global-en/compare/freud-vs-irwin ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Freud: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/freud This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/freud. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.