--- title: "FreeTaxUSA: search popularity and Share of Search worldwide" description: "FreeTaxUSA is tax filing software. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/freetaxusa" publisher: "Brandwave" --- # FreeTaxUSA: search popularity and Share of Search worldwide FreeTaxUSA is tax filing software. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: FreeTaxUSA - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among tax filing software**: 16% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Tax filing software | 3 | 16% | 246K | | Tax preparation software | 3 | 16% | 246K | - [Tax filing software](/demand/global-en/categories/tax-filing-software) - [Tax preparation software](/demand/global-en/categories/tax-preparation-software) ## How has branded search demand for FreeTaxUSA changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for FreeTaxUSA worldwide held steady at 246K. - Across the 11 months ending August 2026, FreeTaxUSA’s estimated Share of Search among tax filing software worldwide increased from 11.3% to 16%. - Across the 11 months ending August 2026, FreeTaxUSA’s estimated Share of Search among tax filing software worldwide peaked at 24.8% in February 2026 and was lowest at 8.7% in November 2025. - Across the 11 months ending August 2026, FreeTaxUSA’s estimated Share of Search among tax preparation software worldwide increased from 11.3% to 16%. - Across the 11 months ending August 2026, FreeTaxUSA’s estimated Share of Search among tax preparation software worldwide peaked at 24.8% in February 2026 and was lowest at 8.7% in November 2025. ## How did search popularity change for tax filing software worldwide in August 2026? - H&R Block’s estimated Share of Search among tax filing software worldwide has gained ground for 3 months in a row, from 34.4% to 43.8% in August 2026. - TaxSlayer’s estimated Share of Search among tax filing software worldwide has lost ground for 3 months in a row, from 2.5% to 1.8% in August 2026. - Estimated monthly branded searches for TurboTax worldwide fell 45% over 11 measured months, from 1M to 550K in August 2026. - Estimated monthly branded searches for TaxAct worldwide fell 33.1% over 11 measured months, from 60.5K to 40.5K in August 2026. ## How did search popularity change for tax preparation software worldwide in August 2026? - H&R Block’s estimated Share of Search among tax preparation software worldwide has gained ground for 3 months in a row, from 34.4% to 43.8% in August 2026. - TaxSlayer’s estimated Share of Search among tax preparation software worldwide has lost ground for 3 months in a row, from 2.5% to 1.8% in August 2026. - Estimated monthly branded searches for TurboTax worldwide fell 45% over 11 measured months, from 1M to 550K in August 2026. - Estimated monthly branded searches for TaxAct worldwide fell 33.1% over 11 measured months, from 60.5K to 40.5K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Tax filing software | 246K | 11.3% | 3 | | Nov 2025 | Tax filing software | 165K | 8.7% | 3 | | Dec 2025 | Tax filing software | 246K | 12.5% | 3 | | Jan 2026 | Tax filing software | 2.7M | 19.2% | 3 | | Feb 2026 | Tax filing software | 5M | 24.8% | 2 | | Mar 2026 | Tax filing software | 3.4M | 21.5% | 3 | | Apr 2026 | Tax filing software | 4.1M | 24.6% | 2 | | May 2026 | Tax filing software | 450K | 18.8% | 3 | | Jun 2026 | Tax filing software | 301K | 17.3% | 3 | | Jul 2026 | Tax filing software | 246K | 15.9% | 3 | | Aug 2026 | Tax filing software | 246K | 16% | 3 | | Sep 2026 | Tax filing software | — | — | — | | Oct 2025 | Tax preparation software | 246K | 11.3% | 3 | | Nov 2025 | Tax preparation software | 165K | 8.7% | 3 | | Dec 2025 | Tax preparation software | 246K | 12.5% | 3 | | Jan 2026 | Tax preparation software | 2.7M | 19.2% | 3 | | Feb 2026 | Tax preparation software | 5M | 24.8% | 2 | | Mar 2026 | Tax preparation software | 3.4M | 21.5% | 3 | | Apr 2026 | Tax preparation software | 4.1M | 24.6% | 2 | | May 2026 | Tax preparation software | 450K | 18.8% | 3 | | Jun 2026 | Tax preparation software | 301K | 17.3% | 3 | | Jul 2026 | Tax preparation software | 246K | 15.9% | 3 | | Aug 2026 | Tax preparation software | 246K | 16% | 3 | | Sep 2026 | Tax preparation software | — | — | — | ## How is FreeTaxUSA measured? Brandwave collects information about searches that people make online using FreeTaxUSA’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “freetaxusa” ## Which tax filing software compete with FreeTaxUSA? - [H&R Block](/demand/global-en/brands/hr-block): Head-to-head: /demand/global-en/compare/freetaxusa-vs-hr-block - [TurboTax](/demand/global-en/brands/turbotax): Head-to-head: /demand/global-en/compare/freetaxusa-vs-turbotax - [TaxAct](/demand/global-en/brands/taxact): Head-to-head: /demand/global-en/compare/freetaxusa-vs-taxact - [TaxSlayer](/demand/global-en/brands/taxslayer): Head-to-head: /demand/global-en/compare/freetaxusa-vs-taxslayer ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "FreeTaxUSA: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/freetaxusa This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/freetaxusa. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.