--- title: "Franklin: search popularity and Share of Search worldwide" description: "Franklin makes pickleball gear sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/franklin" publisher: "Brandwave" --- # Franklin: search popularity and Share of Search worldwide Franklin makes pickleball gear sold in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Franklin - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among stud finder brands**: 1.4% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Stud finder brands | 4 | 1.4% | 9.9K | | Pickleball paddles | 3 | 19.1% | 9.9K | - [Stud finder brands](/demand/global-en/categories/stud-finder-brands) - [Pickleball paddles](/demand/global-en/categories/pickleball-paddles) ## How has branded search demand for Franklin changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Franklin worldwide rose from 8.1K to 9.9K. - Across the 11 months ending August 2026, Franklin’s estimated Share of Search among stud finder brands worldwide peaked at 2.5% in January 2026 and was lowest at 1.2% in June 2026. - Across the 11 months ending August 2026, Franklin’s estimated Share of Search among pickleball paddles worldwide increased from 17.4% to 19.1%. - Across the 11 months ending August 2026, Franklin’s estimated Share of Search among pickleball paddles worldwide peaked at 26.3% in January 2026 and was lowest at 17.4% in October 2025. ## How did search popularity change for stud finder brands worldwide in August 2026? - In August 2026, Bosch gained estimated Share of Search among stud finder brands worldwide, from 25.9% to 29.6%. - In August 2026, Craftsman lost estimated Share of Search among stud finder brands worldwide, from 56% to 52.9%. - In August 2026, Zircon lost estimated Share of Search among stud finder brands worldwide, from 16.7% to 15.8%. - Estimated monthly branded searches for Studpop worldwide rose 50% over 11 measured months, from 260 to 390 in August 2026. - Estimated monthly branded searches for Franklin worldwide rose 22.2% over 11 measured months, from 8.1K to 9.9K in August 2026. - Estimated monthly branded searches for CH Hanson worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026. ## How did search popularity change for pickleball paddles worldwide in August 2026? - In August 2026, Head gained estimated Share of Search among pickleball paddles worldwide, from 21.3% to 23.4%. - In August 2026, Franklin gained estimated Share of Search among pickleball paddles worldwide, from 17.5% to 19.1%. - In August 2026, Engage gained estimated Share of Search among pickleball paddles worldwide, from 7.8% to 8.5%. - In August 2026, Paddletek gained estimated Share of Search among pickleball paddles worldwide, from 4.1% to 4.6%. - In August 2026, JOOLA lost estimated Share of Search among pickleball paddles worldwide, from 31.9% to 28.6%. - In August 2026, Selkirk lost estimated Share of Search among pickleball paddles worldwide, from 17.5% to 15.7%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Stud finder brands | 8.1K | 1.4% | 4 | | Nov 2025 | Stud finder brands | 9.9K | 1.8% | 4 | | Dec 2025 | Stud finder brands | 9.9K | 1.6% | 4 | | Jan 2026 | Stud finder brands | 14.8K | 2.5% | 4 | | Feb 2026 | Stud finder brands | 8.1K | 1.3% | 4 | | Mar 2026 | Stud finder brands | 9.9K | 1.3% | 4 | | Apr 2026 | Stud finder brands | 9.9K | 1.5% | 4 | | May 2026 | Stud finder brands | 9.9K | 1.5% | 4 | | Jun 2026 | Stud finder brands | 8.1K | 1.2% | 4 | | Jul 2026 | Stud finder brands | 8.1K | 1.2% | 4 | | Aug 2026 | Stud finder brands | 9.9K | 1.4% | 4 | | Sep 2026 | Stud finder brands | — | — | — | | Oct 2025 | Pickleball paddles | 8.1K | 17.4% | 3 | | Nov 2025 | Pickleball paddles | 9.9K | 18.2% | 3 | | Dec 2025 | Pickleball paddles | 9.9K | 19% | 3 | | Jan 2026 | Pickleball paddles | 14.8K | 26.3% | 1 | | Feb 2026 | Pickleball paddles | 8.1K | 17.5% | 3 | | Mar 2026 | Pickleball paddles | 9.9K | 18.5% | 3 | | Apr 2026 | Pickleball paddles | 9.9K | 17.5% | 3 | | May 2026 | Pickleball paddles | 9.9K | 18.2% | 3 | | Jun 2026 | Pickleball paddles | 8.1K | 17.7% | 3 | | Jul 2026 | Pickleball paddles | 8.1K | 17.5% | 3 | | Aug 2026 | Pickleball paddles | 9.9K | 19.1% | 3 | | Sep 2026 | Pickleball paddles | — | — | — | ## How is Franklin measured? Brandwave collects information about searches that people make online using Franklin’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “franklin pickleball” ## Which stud finder brands compete with Franklin? - [Craftsman](/demand/global-en/brands/craftsman): Head-to-head: /demand/global-en/compare/craftsman-vs-franklin - [Bosch](/demand/global-en/brands/bosch): Head-to-head: /demand/global-en/compare/bosch-vs-franklin - [Zircon](/demand/global-en/brands/zircon): Head-to-head: /demand/global-en/compare/franklin-vs-zircon - [CH Hanson](/demand/global-en/brands/ch-hanson): Head-to-head: /demand/global-en/compare/ch-hanson-vs-franklin - [Studpop](/demand/global-en/brands/studpop): Head-to-head: /demand/global-en/compare/franklin-vs-studpop ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Franklin: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/franklin This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/franklin. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.