---
title: "Fluke: search popularity worldwide"
description: "Fluke is test equipment maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/fluke"
publisher: "Brandwave"
---

# Fluke: search popularity worldwide

Fluke is test equipment maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Fluke
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among multimeter brands**: 7%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Multimeter brands | 3 | 7% | 201K |
| Thermal camera brands | 2 | 30.5% | 201K |

- [Multimeter brands](/demand/global-en/categories/multimeter-brands)
- [Thermal camera brands](/demand/global-en/categories/thermal-camera-brands)

## How has branded search demand for Fluke changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Fluke worldwide fell from 450K to 201K.
- Across the 11 months ending August 2026, Fluke’s estimated Share of Search among multimeter brands worldwide decreased from 13.3% to 7%.
- Across the 11 months ending August 2026, Fluke’s estimated Share of Search among multimeter brands worldwide peaked at 15.1% in December 2025 and was lowest at 7% in August 2026.
- Across the 11 months ending August 2026, Fluke’s estimated Share of Search among thermal camera brands worldwide decreased from 48% to 30.5%.
- Across the 11 months ending August 2026, Fluke’s estimated Share of Search among thermal camera brands worldwide peaked at 54.9% in December 2025 and was lowest at 30.5% in August 2026.
- Across the 11 months ending August 2026, Fluke fell from 1st to 2nd among thermal camera brands worldwide.

## How did search popularity change for multimeter brands worldwide in August 2026?

- In August 2026, UNI-T gained estimated Share of Search among multimeter brands worldwide, from 20.1% to 23.3%.
- In August 2026, Klein Tools gained estimated Share of Search among multimeter brands worldwide, from 4.9% to 5.7%.
- In August 2026, Milwaukee lost estimated Share of Search among multimeter brands worldwide, from 67% to 63.4%.
- Estimated monthly branded searches for Fluke worldwide fell 55.3% over 11 measured months, from 450K to 201K in August 2026.
- Estimated monthly branded searches for Extech worldwide fell 18.5% over 11 measured months, from 8.1K to 6.6K in August 2026.
- Estimated monthly branded searches for AstroAI worldwide fell 18.2% over 11 measured months, from 12.1K to 9.9K in August 2026.

## How did search popularity change for thermal camera brands worldwide in August 2026?

- In August 2026, Bosch overtook Fluke to take the highest estimated Share of Search among thermal camera brands worldwide, at 31.3%.
- In August 2026, HIKMICRO overtook FLIR to rank 4th among thermal camera brands worldwide, at 9.2%.
- In August 2026, Fluke lost estimated Share of Search among thermal camera brands worldwide, from 32.8% to 30.5%.
- In August 2026, Testo lost estimated Share of Search among thermal camera brands worldwide, from 22% to 20.5%.
- In August 2026, FLIR lost estimated Share of Search among thermal camera brands worldwide, from 8.1% to 7.5%.
- Estimated monthly branded searches for Seek Thermal worldwide fell 28.4% over 11 measured months, from 10.2K to 7.3K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Multimeter brands | 450K | 13.3% | 3 |
| Nov 2025 | Multimeter brands | 246K | 7.7% | 3 |
| Dec 2025 | Multimeter brands | 550K | 15.1% | 3 |
| Jan 2026 | Multimeter brands | 246K | 8.8% | 3 |
| Feb 2026 | Multimeter brands | 246K | 8.8% | 3 |
| Mar 2026 | Multimeter brands | 301K | 10.2% | 3 |
| Apr 2026 | Multimeter brands | 246K | 8% | 3 |
| May 2026 | Multimeter brands | 246K | 8.1% | 3 |
| Jun 2026 | Multimeter brands | 201K | 7% | 3 |
| Jul 2026 | Multimeter brands | 201K | 7.4% | 3 |
| Aug 2026 | Multimeter brands | 201K | 7% | 3 |
| Sep 2026 | Multimeter brands | — | — | — |
| Oct 2025 | Thermal camera brands | 450K | 48% | 1 |
| Nov 2025 | Thermal camera brands | 246K | 35.3% | 1 |
| Dec 2025 | Thermal camera brands | 550K | 54.9% | 1 |
| Jan 2026 | Thermal camera brands | 246K | 35% | 1 |
| Feb 2026 | Thermal camera brands | 246K | 37.5% | 1 |
| Mar 2026 | Thermal camera brands | 301K | 40.7% | 1 |
| Apr 2026 | Thermal camera brands | 246K | 37.2% | 1 |
| May 2026 | Thermal camera brands | 246K | 37.4% | 1 |
| Jun 2026 | Thermal camera brands | 201K | 32.8% | 1 |
| Jul 2026 | Thermal camera brands | 201K | 32.8% | 1 |
| Aug 2026 | Thermal camera brands | 201K | 30.5% | 2 |
| Sep 2026 | Thermal camera brands | — | — | — |

## How is Fluke measured?

Brandwave collects information about searches that people make online using Fluke’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “fluke”

## Which multimeter brands compete with Fluke?

- [Milwaukee](/demand/global-en/brands/milwaukee): Head-to-head: /demand/global-en/compare/fluke-vs-milwaukee
- [UNI-T](/demand/global-en/brands/uni-t): Head-to-head: /demand/global-en/compare/fluke-vs-uni-t
- [Klein Tools](/demand/global-en/brands/klein-tools): Head-to-head: /demand/global-en/compare/fluke-vs-klein-tools
- [AstroAI](/demand/global-en/brands/astroai): Head-to-head: /demand/global-en/compare/astroai-vs-fluke
- [Extech](/demand/global-en/brands/extech): Head-to-head: /demand/global-en/compare/extech-vs-fluke

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Fluke: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/fluke

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/fluke. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
