--- title: "Fisch: search popularity worldwide" description: "A maker of woodworking drill bits. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/fisch-tools" publisher: "Brandwave" --- # Fisch: search popularity worldwide A maker of woodworking drill bits. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Fisch - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among forstner bit brands**: 0.02% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Forstner bit brands | 5 | 0.02% | 480 | | Countersink bit brands | 5 | 0.02% | 480 | - [Forstner bit brands](/demand/global-en/categories/forstner-bit-brands) - [Countersink bit brands](/demand/global-en/categories/countersink-bit-brands) ## Top forstner bit brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Fisch was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Fisch is the most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Fisch | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Freud | 2nd | 3 of 3 | 0 of 2 | 3 of 5 | | Diablo | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | WEN | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | Milwaukee | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Bosch | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about forstner bit brands - Asked ChatGPT "Which forstner bit brand should I buy?": 1. Freud, 2. Diablo, 3. Fisch, 4. WEN - Asked ChatGPT "What are the best forstner bit brands?": 1. Fisch, 2. Freud, 3. Diablo, 4. WEN - Asked ChatGPT "What's the best forstner bit brand for clean wood holes?": 1. Fisch, 2. Freud, 3. Diablo - Searched Google, AI Overview "drill bit set": named none of the brands we track - Searched Google, AI Overview "woodworking drill bit": 1. Fisch Not named in any answer: Milwaukee and Bosch. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How has branded search demand for Fisch changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Fisch worldwide fell from 720 to 480. - Across the 12 months ending September 2026, Fisch’s share of searches among forstner bit brands worldwide held steady at 0.02%. - Across the 12 months ending September 2026, Fisch’s share of searches among countersink bit brands worldwide held steady at 0.02%. ## How did search popularity change for forstner bit brands worldwide in September 2026? - In September 2026, Diablo gained share of searches among forstner bit brands worldwide, from 17.4% to 23.4%. - In September 2026, Freud gained share of searches among forstner bit brands worldwide, from 11.6% to 12.8%. - In September 2026, Milwaukee lost share of searches among forstner bit brands worldwide, from 70.8% to 63.7%. - Estimated monthly branded searches for Bosch worldwide fell 35.3% over 12 measured months, from 170 to 110 in September 2026. - Estimated monthly branded searches for WEN worldwide fell 34.1% over 12 measured months, from 4.4K to 2.9K in September 2026. - Estimated monthly branded searches for Fisch worldwide fell 33.3% over 12 measured months, from 720 to 480 in September 2026. ## How did search popularity change for countersink bit brands worldwide in September 2026? - In September 2026, Festool gained share of searches among countersink bit brands worldwide, from 7.2% to 8.7%. - In September 2026, Milwaukee lost share of searches among countersink bit brands worldwide, from 65.5% to 64.4%. - In September 2026, Fisch rose from 6th to 5th among countersink bit brands worldwide. - In September 2026, Snappy Tools fell from 5th to 6th among countersink bit brands worldwide. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Forstner bit brands | 720 | 0.02% | 5 | | Nov 2025 | Forstner bit brands | 590 | 0.02% | 5 | | Dec 2025 | Forstner bit brands | 590 | 0.02% | 5 | | Jan 2026 | Forstner bit brands | 590 | 0.02% | 5 | | Feb 2026 | Forstner bit brands | 590 | 0.02% | 5 | | Mar 2026 | Forstner bit brands | 590 | 0.02% | 5 | | Apr 2026 | Forstner bit brands | 480 | 0.02% | 5 | | May 2026 | Forstner bit brands | 480 | 0.02% | 5 | | Jun 2026 | Forstner bit brands | 480 | 0.02% | 5 | | Jul 2026 | Forstner bit brands | 480 | 0.02% | 5 | | Aug 2026 | Forstner bit brands | 480 | 0.02% | 5 | | Sep 2026 | Forstner bit brands | 480 | 0.02% | 5 | | Oct 2025 | Countersink bit brands | 720 | 0.02% | 5 | | Nov 2025 | Countersink bit brands | 590 | 0.02% | 5 | | Dec 2025 | Countersink bit brands | 590 | 0.02% | 5 | | Jan 2026 | Countersink bit brands | 590 | 0.02% | 5 | | Feb 2026 | Countersink bit brands | 590 | 0.02% | 5 | | Mar 2026 | Countersink bit brands | 590 | 0.02% | 5 | | Apr 2026 | Countersink bit brands | 480 | 0.02% | 6 | | May 2026 | Countersink bit brands | 480 | 0.02% | 6 | | Jun 2026 | Countersink bit brands | 480 | 0.02% | 6 | | Jul 2026 | Countersink bit brands | 480 | 0.02% | 6 | | Aug 2026 | Countersink bit brands | 480 | 0.02% | 6 | | Sep 2026 | Countersink bit brands | 480 | 0.02% | 5 | ## How are Fisch’s branded searches counted? Brandwave collects information about searches that people make online using Fisch’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “fisch tools” ## Which forstner bit brands compete with Fisch? - [Milwaukee](/demand/global-en/brands/milwaukee): Head-to-head: /demand/global-en/compare/fisch-tools-vs-milwaukee - [Diablo](/demand/global-en/brands/diablo): Head-to-head: /demand/global-en/compare/diablo-vs-fisch-tools - [Freud](/demand/global-en/brands/freud): Head-to-head: /demand/global-en/compare/fisch-tools-vs-freud - [WEN](/demand/global-en/brands/wen-products): Head-to-head: /demand/global-en/compare/fisch-tools-vs-wen-products - [Bosch](/demand/global-en/brands/bosch): Head-to-head: /demand/global-en/compare/bosch-vs-fisch-tools ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Fisch: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/fisch-tools This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/fisch-tools. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.