---
title: "FEIN: search popularity worldwide"
description: "A German maker of power tools and dust extractors. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/fein"
publisher: "Brandwave"
---

# FEIN: search popularity worldwide

A German maker of power tools and dust extractors. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: FEIN
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among dust extractor brands**: 0.17%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Dust extractor brands | 8 | 0.17% | 6.6K |
| Magnetic drill press brands | 5 | 0.04% | 880 |
| Mag drill brands | 8 | 0.05% | 880 |

- [Dust extractor brands](/demand/global-en/categories/dust-extractor-brands)
- [Magnetic drill press brands](/demand/global-en/categories/magnetic-drill-press-brands)
- [Mag drill brands](/demand/global-en/categories/mag-drill-brands)

## Top dust extractor brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, FEIN was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. FEIN is the fifth most recommended of the nine.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Festool | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Bosch | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Makita | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Hilti | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| FEIN | 5th | 3 of 3 | 0 of 2 | 3 of 5 |
| DeWalt | 6th | 3 of 3 | 0 of 2 | 3 of 5 |
| Milwaukee | 7th | 1 of 3 | 1 of 2 | 2 of 5 |
| Nilfisk | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Metabo | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about dust extractor brands

- Asked ChatGPT "Which dust extractor brand should I buy?": 1. Festool, 2. Bosch, 3. Makita, 4. DeWalt, 5. FEIN
- Asked ChatGPT "What are the best dust extractor brands?": 1. Festool, 2. Bosch, 3. Makita, 4. FEIN, 5. DeWalt, 6. Hilti, 7. Milwaukee
- Asked ChatGPT "What's the best dust extractor brand for power tool dust?": 1. Festool, 2. Bosch, 3. Makita, 4. FEIN, 5. DeWalt
- Searched Google, AI Overview "best dust extractor": 1. Hilti, 2. Makita, 3. Festool, 4. Milwaukee
- Searched Google, AI Overview "vacuum dust extractor": 1. Bosch, 2. Festool

Not named in any answer: Nilfisk and Metabo.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How has branded search demand for FEIN changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for FEIN worldwide fell from 9K to 7.5K.
- Across the 12 months ending September 2026, FEIN fell from 7th to 8th among dust extractor brands worldwide.
- Across the 12 months ending September 2026, FEIN’s share of searches among magnetic drill press brands worldwide held steady, from 0.03% to 0.04%.
- Across the 12 months ending September 2026, FEIN’s share of searches among mag drill brands worldwide held steady, from 0.04% to 0.05%.

## How did search popularity change for dust extractor brands worldwide in September 2026?

- In September 2026, Festool gained share of searches among dust extractor brands worldwide, from 5.3% to 6.4%.
- In September 2026, Milwaukee lost share of searches among dust extractor brands worldwide, from 48% to 47.3%.
- Estimated monthly branded searches for Metabo worldwide rose 22.7% over 12 measured months, from 6.6K to 8.1K in September 2026.
- Estimated monthly branded searches for Hilti worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.
- Estimated monthly branded searches for Makita worldwide fell 28.5% over 12 measured months, from 1.4M to 1M in September 2026.
- Estimated monthly branded searches for FEIN worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.

## How did search popularity change for magnetic drill press brands worldwide in September 2026?

- Estimated monthly branded searches for Evolution worldwide rose 50% over 12 measured months, from 5.4K to 8.1K in September 2026.
- Estimated monthly branded searches for Milwaukee worldwide fell 18.3% over 12 measured months, from 2.2M to 1.8M in September 2026.
- Estimated monthly branded searches for Hougen worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.

## How did search popularity change for mag drill brands worldwide in September 2026?

- In September 2026, Evolution rose from 5th to 4th among mag drill brands worldwide.
- In September 2026, Metabo fell from 4th to 5th among mag drill brands worldwide.
- Estimated monthly branded searches for Hilti worldwide rose 22.1% over 12 measured months, from 22.2K to 27.1K in September 2026.
- Estimated monthly branded searches for Makita worldwide fell 28.5% over 12 measured months, from 1.4M to 1M in September 2026.
- Estimated monthly branded searches for Euroboor worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.
- Estimated monthly branded searches for Hougen worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Dust extractor brands | 8.1K | 0.17% | 7 |
| Nov 2025 | Dust extractor brands | 8.1K | 0.16% | 8 |
| Dec 2025 | Dust extractor brands | 6.6K | 0.14% | 8 |
| Jan 2026 | Dust extractor brands | 6.6K | 0.17% | 7 |
| Feb 2026 | Dust extractor brands | 6.6K | 0.17% | 7 |
| Mar 2026 | Dust extractor brands | 8.1K | 0.2% | 7 |
| Apr 2026 | Dust extractor brands | 8.1K | 0.21% | 7 |
| May 2026 | Dust extractor brands | 8.1K | 0.21% | 7 |
| Jun 2026 | Dust extractor brands | 6.6K | 0.17% | 8 |
| Jul 2026 | Dust extractor brands | 6.6K | 0.19% | 7 |
| Aug 2026 | Dust extractor brands | 6.6K | 0.17% | 8 |
| Sep 2026 | Dust extractor brands | 6.6K | 0.17% | 8 |
| Oct 2025 | Magnetic drill press brands | 880 | 0.03% | 5 |
| Nov 2025 | Magnetic drill press brands | 880 | 0.03% | 5 |
| Dec 2025 | Magnetic drill press brands | 1K | 0.03% | 5 |
| Jan 2026 | Magnetic drill press brands | 880 | 0.04% | 5 |
| Feb 2026 | Magnetic drill press brands | 880 | 0.04% | 5 |
| Mar 2026 | Magnetic drill press brands | 1.3K | 0.05% | 5 |
| Apr 2026 | Magnetic drill press brands | 1K | 0.04% | 5 |
| May 2026 | Magnetic drill press brands | 880 | 0.04% | 5 |
| Jun 2026 | Magnetic drill press brands | 720 | 0.03% | 5 |
| Jul 2026 | Magnetic drill press brands | 880 | 0.04% | 5 |
| Aug 2026 | Magnetic drill press brands | 880 | 0.04% | 5 |
| Sep 2026 | Magnetic drill press brands | 880 | 0.04% | 5 |
| Oct 2025 | Mag drill brands | 880 | 0.04% | 8 |
| Nov 2025 | Mag drill brands | 880 | 0.04% | 8 |
| Dec 2025 | Mag drill brands | 1K | 0.05% | 8 |
| Jan 2026 | Mag drill brands | 880 | 0.05% | 8 |
| Feb 2026 | Mag drill brands | 880 | 0.05% | 8 |
| Mar 2026 | Mag drill brands | 1.3K | 0.07% | 8 |
| Apr 2026 | Mag drill brands | 1K | 0.06% | 8 |
| May 2026 | Mag drill brands | 880 | 0.05% | 8 |
| Jun 2026 | Mag drill brands | 720 | 0.04% | 8 |
| Jul 2026 | Mag drill brands | 880 | 0.06% | 8 |
| Aug 2026 | Mag drill brands | 880 | 0.05% | 8 |
| Sep 2026 | Mag drill brands | 880 | 0.05% | 8 |

## How are FEIN’s branded searches counted?

Brandwave collects information about searches that people make online using FEIN’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “fein mag drill”
- “fein magnetic drill”
- “fein tools”

## Which dust extractor brands compete with FEIN?

- [Milwaukee](/demand/global-en/brands/milwaukee)
- [Makita](/demand/global-en/brands/makita)
- [DeWalt](/demand/global-en/brands/dewalt)
- [Festool](/demand/global-en/brands/festool): Head-to-head: /demand/global-en/compare/fein-vs-festool
- [Nilfisk](/demand/global-en/brands/nilfisk): Head-to-head: /demand/global-en/compare/fein-vs-nilfisk
- [Hilti](/demand/global-en/brands/hilti): Head-to-head: /demand/global-en/compare/fein-vs-hilti
- [Metabo](/demand/global-en/brands/metabo): Head-to-head: /demand/global-en/compare/fein-vs-metabo
- [Bosch](/demand/global-en/brands/bosch): Head-to-head: /demand/global-en/compare/bosch-vs-fein

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "FEIN: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/fein

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/fein. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
