---
title: "FaceTime: search popularity worldwide"
description: "Apple's video and audio calling app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/facetime"
publisher: "Brandwave"
---

# FaceTime: search popularity worldwide

Apple's video and audio calling app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: FaceTime
- **Owned by**: Apple
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among video conferencing platforms**: 1.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Video conferencing platforms | 4 | 1.6% | 368K |

- [Video conferencing platforms](/demand/global-en/categories/video-conferencing-platforms)

## Top video conferencing platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, FaceTime did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Zoom | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Microsoft Teams | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| Google Meet | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Webex | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| Jitsi Meet | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Whereby | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| FaceTime | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| BlueJeans | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| GoTo Meeting | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about video conferencing platforms

- Asked ChatGPT "Which video conferencing platform should I use?": 1. Zoom, 2. Google Meet, 3. Microsoft Teams, 4. Webex, 5. Jitsi Meet
- Asked ChatGPT "What are the best video conferencing platforms?": 1. Zoom, 2. Google Meet, 3. Microsoft Teams, 4. Webex, 5. Whereby, 6. Jitsi Meet
- Asked ChatGPT "What's the best video conferencing platform for a remote team?": 1. Zoom, 2. Microsoft Teams, 3. Google Meet, 4. Webex
- Searched Google, AI Overview "video conferencing platform": 1. Zoom, 2. Microsoft Teams, 3. Google Meet, 4. Webex
- Searched Google, AI Overview "team video calls": 1. Microsoft Teams

Not named in any answer: FaceTime, BlueJeans and GoTo Meeting.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026.

## How has branded search demand for FaceTime changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for FaceTime worldwide fell from 550K to 368K.
- Across the 12 months ending September 2026, FaceTime’s share of searches among video conferencing platforms worldwide decreased from 2.3% to 1.6%.
- Across the 12 months ending September 2026, FaceTime’s share of searches among video conferencing platforms worldwide peaked at 3.4% in February 2026 and was lowest at 1.6% in September 2026.

## How did search popularity change for video conferencing platforms worldwide in September 2026?

- In September 2026, Microsoft Teams gained share of searches among video conferencing platforms worldwide, from 19.9% to 22.6%.
- In September 2026, Google Meet lost share of searches among video conferencing platforms worldwide, from 72.8% to 70.9%.
- Jitsi Meet’s share of searches among video conferencing platforms worldwide has lost ground for 3 months in a row, from 2% to 1.5% in September 2026.
- Estimated monthly branded searches for GoTo Meeting worldwide fell 33.3% over 12 measured months, from 9.9K to 6.6K in September 2026.
- Estimated monthly branded searches for FaceTime worldwide fell 33.1% over 12 measured months, from 550K to 368K in September 2026.
- Estimated monthly branded searches for Webex worldwide fell 18.5% over 12 measured months, from 759K to 619K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Video conferencing platforms | 550K | 2.3% | 4 |
| Nov 2025 | Video conferencing platforms | 550K | 2.6% | 4 |
| Dec 2025 | Video conferencing platforms | 550K | 2.9% | 4 |
| Jan 2026 | Video conferencing platforms | 550K | 2.7% | 4 |
| Feb 2026 | Video conferencing platforms | 673K | 3.4% | 3 |
| Mar 2026 | Video conferencing platforms | 673K | 2.8% | 4 |
| Apr 2026 | Video conferencing platforms | 368K | 1.6% | 5 |
| May 2026 | Video conferencing platforms | 368K | 1.9% | 5 |
| Jun 2026 | Video conferencing platforms | 368K | 1.9% | 5 |
| Jul 2026 | Video conferencing platforms | 368K | 2% | 4 |
| Aug 2026 | Video conferencing platforms | 368K | 1.9% | 4 |
| Sep 2026 | Video conferencing platforms | 368K | 1.6% | 4 |

## How are FaceTime’s branded searches counted?

Brandwave collects information about searches that people make online using FaceTime’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “facetime”

## Which video conferencing platforms compete with FaceTime?

- [Google Meet](/demand/global-en/brands/google-meet): Head-to-head: /demand/global-en/compare/facetime-vs-google-meet
- [Microsoft Teams](/demand/global-en/brands/microsoft-teams): Head-to-head: /demand/global-en/compare/facetime-vs-microsoft-teams
- [Webex](/demand/global-en/brands/webex): Head-to-head: /demand/global-en/compare/facetime-vs-webex
- [Jitsi Meet](/demand/global-en/brands/jitsi-meet): Head-to-head: /demand/global-en/compare/facetime-vs-jitsi-meet
- [BlueJeans](/demand/global-en/brands/bluejeans): Head-to-head: /demand/global-en/compare/bluejeans-vs-facetime
- [GoTo Meeting](/demand/global-en/brands/goto-meeting)
- [Zoom](/demand/global-en/brands/zoom)
- [Whereby](/demand/global-en/brands/whereby)

## Who owns FaceTime?

FaceTime is owned by Apple. Brandwave also tracks Pixelmator, Apple AirPods, Apple AirPods Max, Apple AirTag, Apple Books, Apple iPad, Apple iPhone, Apple MacBook, Apple Maps, Apple Music, Apple Passwords, Apple Podcasts, Apple Podcasts Subscriptions, Apple Reminders, Apple TV 4K, Apple Vision Pro, Apple Watch, Final Cut Pro, Find My, GarageBand, iCloud, iMovie, iWork, Keynote, Logic Pro, Safari and Xcode Cloud, owned by the same company, worldwide.

- [Apple](/demand/global-en/companies/apple): Owns 34 tracked brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Who owns FaceTime?

FaceTime is owned by Apple. Brandwave also tracks Pixelmator, Apple AirPods, Apple AirPods Max, Apple AirTag, Apple Books, Apple iPad, Apple iPhone, Apple MacBook, Apple Maps, Apple Music, Apple Passwords, Apple Podcasts, Apple Podcasts Subscriptions, Apple Reminders, Apple TV 4K, Apple Vision Pro, Apple Watch, Final Cut Pro, Find My, GarageBand, iCloud, iMovie, iWork, Keynote, Logic Pro, Safari and Xcode Cloud, owned by the same company, worldwide.

## Cite this page

Brandwave. "FaceTime: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/facetime

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/facetime. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
