---
title: "Exped: search popularity and Share of Search worldwide"
description: "Exped makes sleeping pads and outdoor gear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/exped"
publisher: "Brandwave"
---

# Exped: search popularity and Share of Search worldwide

Exped makes sleeping pads and outdoor gear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Exped
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among sleeping pads**: 4.6%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Sleeping pads | 3 | 4.6% | 49.5K |
| Sleeping mat brands | 3 | 4.8% | 49.5K |
| Dry bag brands | 3 | 15.9% | 49.5K |

- [Sleeping pads](/demand/global-en/categories/sleeping-pads)
- [Sleeping mat brands](/demand/global-en/categories/sleeping-mat-brands)
- [Dry bag brands](/demand/global-en/categories/dry-bag-brands)

## How has branded search demand for Exped changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Exped worldwide rose from 40.5K to 49.5K.
- Across the 11 months ending August 2026, Exped’s estimated Share of Search among sleeping pads worldwide peaked at 5.7% in March 2026 and was lowest at 4% in December 2025.
- Across the 11 months ending August 2026, Exped’s estimated Share of Search among sleeping mat brands worldwide peaked at 5.9% in March 2026 and was lowest at 4.1% in December 2025.
- Across the 11 months ending August 2026, Exped’s estimated Share of Search among dry bag brands worldwide decreased from 19.9% to 15.9%.
- Across the 11 months ending August 2026, Exped’s estimated Share of Search among dry bag brands worldwide peaked at 20.4% in March 2026 and was lowest at 15.9% in August 2026.

## How did search popularity change for sleeping pads worldwide in August 2026?

- In August 2026, Nemo gained estimated Share of Search among sleeping pads worldwide, from 72.5% to 76.4%.
- In August 2026, Sea to Summit lost estimated Share of Search among sleeping pads worldwide, from 11.9% to 10.2%.
- In August 2026, Exped lost estimated Share of Search among sleeping pads worldwide, from 5.3% to 4.6%.
- In August 2026, Therm-a-Rest lost estimated Share of Search among sleeping pads worldwide, from 5.3% to 4.6%.
- In August 2026, Big Agnes lost estimated Share of Search among sleeping pads worldwide, from 4.4% to 3.8%.
- Estimated monthly branded searches for Klymit worldwide rose 22.7% over 11 measured months, from 4.4K to 5.4K in August 2026.

## How did search popularity change for sleeping mat brands worldwide in August 2026?

- In August 2026, Nemo gained estimated Share of Search among sleeping mat brands worldwide, from 75.8% to 79.3%.
- In August 2026, Sea to Summit lost estimated Share of Search among sleeping mat brands worldwide, from 12.4% to 10.6%.
- In August 2026, Exped lost estimated Share of Search among sleeping mat brands worldwide, from 5.6% to 4.8%.
- In August 2026, Therm-a-Rest lost estimated Share of Search among sleeping mat brands worldwide, from 5.6% to 4.8%.
- Estimated monthly branded searches for Klymit worldwide rose 22.7% over 11 measured months, from 4.4K to 5.4K in August 2026.

## How did search popularity change for dry bag brands worldwide in August 2026?

- In August 2026, Ortlieb overtook Sea to Summit to take the highest estimated Share of Search among dry bag brands worldwide, at 35.3%.
- In August 2026, Osprey lost estimated Share of Search among dry bag brands worldwide, from 16.4% to 13%.
- In August 2026, Sea to Summit lost estimated Share of Search among dry bag brands worldwide, from 36.5% to 35.3%.
- In August 2026, Exped lost estimated Share of Search among dry bag brands worldwide, from 16.4% to 15.9%.
- Estimated monthly branded searches for NRS worldwide rose 83.9% over 11 measured months, from 620 to 1.1K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Sleeping pads | 40.5K | 4.8% | 3 |
| Nov 2025 | Sleeping pads | 40.5K | 4.7% | 3 |
| Dec 2025 | Sleeping pads | 33.1K | 4% | 3 |
| Jan 2026 | Sleeping pads | 40.5K | 4.7% | 3 |
| Feb 2026 | Sleeping pads | 40.5K | 4.8% | 3 |
| Mar 2026 | Sleeping pads | 49.5K | 5.7% | 3 |
| Apr 2026 | Sleeping pads | 40.5K | 4.7% | 3 |
| May 2026 | Sleeping pads | 49.5K | 4.7% | 3 |
| Jun 2026 | Sleeping pads | 49.5K | 5.5% | 3 |
| Jul 2026 | Sleeping pads | 49.5K | 5.3% | 3 |
| Aug 2026 | Sleeping pads | 49.5K | 4.6% | 3 |
| Sep 2026 | Sleeping pads | — | — | — |
| Oct 2025 | Sleeping mat brands | 40.5K | 5% | 3 |
| Nov 2025 | Sleeping mat brands | 40.5K | 4.9% | 3 |
| Dec 2025 | Sleeping mat brands | 33.1K | 4.1% | 3 |
| Jan 2026 | Sleeping mat brands | 40.5K | 4.9% | 3 |
| Feb 2026 | Sleeping mat brands | 40.5K | 5% | 3 |
| Mar 2026 | Sleeping mat brands | 49.5K | 5.9% | 3 |
| Apr 2026 | Sleeping mat brands | 40.5K | 4.9% | 3 |
| May 2026 | Sleeping mat brands | 49.5K | 4.9% | 3 |
| Jun 2026 | Sleeping mat brands | 49.5K | 5.7% | 3 |
| Jul 2026 | Sleeping mat brands | 49.5K | 5.6% | 3 |
| Aug 2026 | Sleeping mat brands | 49.5K | 4.8% | 3 |
| Sep 2026 | Sleeping mat brands | — | — | — |
| Oct 2025 | Dry bag brands | 40.5K | 19.9% | 3 |
| Nov 2025 | Dry bag brands | 40.5K | 18.2% | 3 |
| Dec 2025 | Dry bag brands | 33.1K | 17.6% | 3 |
| Jan 2026 | Dry bag brands | 40.5K | 19.4% | 3 |
| Feb 2026 | Dry bag brands | 40.5K | 19.9% | 3 |
| Mar 2026 | Dry bag brands | 49.5K | 20.4% | 3 |
| Apr 2026 | Dry bag brands | 40.5K | 17.3% | 3 |
| May 2026 | Dry bag brands | 49.5K | 17.4% | 3 |
| Jun 2026 | Dry bag brands | 49.5K | 18.7% | 3 |
| Jul 2026 | Dry bag brands | 49.5K | 16.4% | 3 |
| Aug 2026 | Dry bag brands | 49.5K | 15.9% | 3 |
| Sep 2026 | Dry bag brands | — | — | — |

## How is Exped measured?

Brandwave collects information about searches that people make online using Exped’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “exped”

## Which sleeping pads compete with Exped?

- [Nemo](/demand/global-en/brands/nemo): Head-to-head: /demand/global-en/compare/exped-vs-nemo
- [Sea to Summit](/demand/global-en/brands/sea-to-summit): Head-to-head: /demand/global-en/compare/exped-vs-sea-to-summit
- [Therm-a-Rest](/demand/global-en/brands/therm-a-rest): Head-to-head: /demand/global-en/compare/exped-vs-therm-a-rest
- [Big Agnes](/demand/global-en/brands/big-agnes): Head-to-head: /demand/global-en/compare/big-agnes-vs-exped
- [Klymit](/demand/global-en/brands/klymit): Head-to-head: /demand/global-en/compare/exped-vs-klymit

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Exped: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/exped

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/exped. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
