---
title: "Exo Terra: search popularity and Share of Search worldwide"
description: "Exo Terra makes reptile terrariums and supplies. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/exo-terra"
publisher: "Brandwave"
---

# Exo Terra: search popularity and Share of Search worldwide

Exo Terra makes reptile terrariums and supplies. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Exo Terra
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among reptile heating**: 3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Reptile heating | 3 | 3% | 27.1K |
| Reptile terrariums | 1 | 35.8% | 27.1K |

- [Reptile heating](/demand/global-en/categories/reptile-heating)
- [Reptile terrariums](/demand/global-en/categories/reptile-terrariums)

## How has branded search demand for Exo Terra changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Exo Terra worldwide held steady at 27.1K.
- Across the 11 months ending August 2026, Exo Terra’s estimated Share of Search among reptile heating worldwide held steady, from 3.4% to 3%.
- Across the 11 months ending August 2026, Exo Terra’s estimated Share of Search among reptile terrariums worldwide peaked at 39.7% in December 2025 and was lowest at 31.9% in July 2026.

## How did search popularity change for reptile heating worldwide in August 2026?

- Estimated monthly branded searches for Arcadia worldwide rose 22.2% over 11 measured months, from 450K to 550K in August 2026.
- Estimated monthly branded searches for Repashy worldwide rose 22.2% over 11 measured months, from 5.4K to 6.6K in August 2026.
- Estimated monthly branded searches for Zoo Med worldwide fell 18.5% over 11 measured months, from 22.2K to 18.1K in August 2026.

## How did search popularity change for reptile terrariums worldwide in August 2026?

- In August 2026, Exo Terra gained estimated Share of Search among reptile terrariums worldwide, from 31.9% to 35.8%.
- In August 2026, Zen Habitats gained estimated Share of Search among reptile terrariums worldwide, from 6.3% to 7.1%.
- In August 2026, Repti Zoo lost estimated Share of Search among reptile terrariums worldwide, from 31.9% to 29.3%.
- In August 2026, Zoo Med lost estimated Share of Search among reptile terrariums worldwide, from 26% to 23.9%.
- Estimated monthly branded searches for Carolina Custom worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.
- Estimated monthly branded searches for Thrive worldwide fell 15.8% over 11 measured months, from 1.9K to 1.6K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Reptile heating | 27.1K | 3.4% | 3 |
| Nov 2025 | Reptile heating | 27.1K | 3.6% | 3 |
| Dec 2025 | Reptile heating | 27.1K | 3.9% | 3 |
| Jan 2026 | Reptile heating | 27.1K | 3.6% | 3 |
| Feb 2026 | Reptile heating | 27.1K | 3.9% | 3 |
| Mar 2026 | Reptile heating | 27.1K | 3.6% | 3 |
| Apr 2026 | Reptile heating | 27.1K | 3.6% | 3 |
| May 2026 | Reptile heating | 27.1K | 3% | 3 |
| Jun 2026 | Reptile heating | 22.2K | 3% | 3 |
| Jul 2026 | Reptile heating | 22.2K | 3% | 3 |
| Aug 2026 | Reptile heating | 27.1K | 3% | 3 |
| Sep 2026 | Reptile heating | — | — | — |
| Oct 2025 | Reptile terrariums | 27.1K | 35.5% | 1 |
| Nov 2025 | Reptile terrariums | 27.1K | 39% | 1 |
| Dec 2025 | Reptile terrariums | 27.1K | 39.7% | 1 |
| Jan 2026 | Reptile terrariums | 27.1K | 35.1% | 1 |
| Feb 2026 | Reptile terrariums | 27.1K | 33.6% | 1 |
| Mar 2026 | Reptile terrariums | 27.1K | 35% | 1 |
| Apr 2026 | Reptile terrariums | 27.1K | 37.8% | 1 |
| May 2026 | Reptile terrariums | 27.1K | 37.8% | 1 |
| Jun 2026 | Reptile terrariums | 22.2K | 33.1% | 1 |
| Jul 2026 | Reptile terrariums | 22.2K | 31.9% | 1 |
| Aug 2026 | Reptile terrariums | 27.1K | 35.8% | 1 |
| Sep 2026 | Reptile terrariums | — | — | — |

## How is Exo Terra measured?

Brandwave collects information about searches that people make online using Exo Terra’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “exo terra”

## Which reptile heating compete with Exo Terra?

- [Arcadia](/demand/global-en/brands/arcadia): Head-to-head: /demand/global-en/compare/arcadia-vs-exo-terra
- [Komodo](/demand/global-en/brands/komodo): Head-to-head: /demand/global-en/compare/exo-terra-vs-komodo
- [Zoo Med](/demand/global-en/brands/zoo-med): Head-to-head: /demand/global-en/compare/exo-terra-vs-zoo-med
- [Repashy](/demand/global-en/brands/repashy): Head-to-head: /demand/global-en/compare/exo-terra-vs-repashy
- [Habistat](/demand/global-en/brands/habistat): Head-to-head: /demand/global-en/compare/exo-terra-vs-habistat

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Exo Terra: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/exo-terra

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/exo-terra. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
