--- title: "Enterprise Rent-A-Car: search popularity and Share of Search worldwide" description: "Enterprise Rent-A-Car rents cars in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/enterprise-rent-a-car" publisher: "Brandwave" --- # Enterprise Rent-A-Car: search popularity and Share of Search worldwide Enterprise Rent-A-Car rents cars in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Enterprise Rent-A-Car - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among car rental brands**: 14.8% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Car rental brands | 5 | 14.8% | 1.5M | | Car rental companies | 4 | 15.7% | 1.5M | - [Car rental brands](/demand/global-en/categories/car-rental-brands) - [Car rental companies](/demand/global-en/categories/car-rental-companies) ## How has branded search demand for Enterprise Rent-A-Car changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Enterprise Rent-A-Car worldwide rose from 1.2M to 1.5M. - Across the 11 months ending August 2026, Enterprise Rent-A-Car’s estimated Share of Search among car rental brands worldwide increased from 13.3% to 14.8%. - Across the 11 months ending August 2026, Enterprise Rent-A-Car’s estimated Share of Search among car rental brands worldwide peaked at 17.1% in December 2025 and was lowest at 11.1% in January 2026. - Across the 11 months ending August 2026, Enterprise Rent-A-Car’s estimated Share of Search among car rental companies worldwide increased from 14% to 15.7%. - Across the 11 months ending August 2026, Enterprise Rent-A-Car’s estimated Share of Search among car rental companies worldwide peaked at 17.9% in December 2025 and was lowest at 11.8% in March 2026. ## How did search popularity change for car rental brands worldwide in August 2026? - In August 2026, Europcar overtook Sixt to rank 3rd among car rental brands worldwide, at 18%. - In August 2026, Hertz gained estimated Share of Search among car rental brands worldwide, from 26% to 27%. - In August 2026, Avis gained estimated Share of Search among car rental brands worldwide, from 21.2% to 22.1%. - In August 2026, Enterprise Rent-A-Car gained estimated Share of Search among car rental brands worldwide, from 14.2% to 14.8%. - In August 2026, Sixt lost estimated Share of Search among car rental brands worldwide, from 21.2% to 18%. - Estimated monthly branded searches for Thrifty worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026. ## How did search popularity change for car rental companies worldwide in August 2026? - In August 2026, Hertz gained estimated Share of Search among car rental companies worldwide, from 27.6% to 28.8%. - In August 2026, Avis gained estimated Share of Search among car rental companies worldwide, from 22.5% to 23.5%. - In August 2026, Enterprise Rent-A-Car gained estimated Share of Search among car rental companies worldwide, from 15.1% to 15.7%. - In August 2026, Turo gained estimated Share of Search among car rental companies worldwide, from 12.3% to 12.8%. - In August 2026, Sixt lost estimated Share of Search among car rental companies worldwide, from 22.5% to 19.2%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Car rental brands | 1.2M | 13.3% | 5 | | Nov 2025 | Car rental brands | 1.2M | 14.3% | 4 | | Dec 2025 | Car rental brands | 1.5M | 17.1% | 3 | | Jan 2026 | Car rental brands | 1M | 11.1% | 5 | | Feb 2026 | Car rental brands | 1M | 12.1% | 5 | | Mar 2026 | Car rental brands | 1.2M | 11.5% | 5 | | Apr 2026 | Car rental brands | 1.2M | 12.8% | 5 | | May 2026 | Car rental brands | 1.2M | 12.8% | 5 | | Jun 2026 | Car rental brands | 1.2M | 12.4% | 5 | | Jul 2026 | Car rental brands | 1.5M | 14.2% | 5 | | Aug 2026 | Car rental brands | 1.5M | 14.8% | 5 | | Sep 2026 | Car rental brands | — | — | — | | Oct 2025 | Car rental companies | 1.2M | 14% | 4 | | Nov 2025 | Car rental companies | 1.2M | 15% | 4 | | Dec 2025 | Car rental companies | 1.5M | 17.9% | 3 | | Jan 2026 | Car rental companies | 1M | 11.8% | 4 | | Feb 2026 | Car rental companies | 1M | 12.4% | 4 | | Mar 2026 | Car rental companies | 1.2M | 11.8% | 4 | | Apr 2026 | Car rental companies | 1.2M | 13.2% | 4 | | May 2026 | Car rental companies | 1.2M | 13.2% | 4 | | Jun 2026 | Car rental companies | 1.2M | 13.2% | 4 | | Jul 2026 | Car rental companies | 1.5M | 15.1% | 4 | | Aug 2026 | Car rental companies | 1.5M | 15.7% | 4 | | Sep 2026 | Car rental companies | — | — | — | ## How is Enterprise Rent-A-Car measured? Brandwave collects information about searches that people make online using Enterprise Rent-A-Car’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “enterprise car rental” ## Which car rental brands compete with Enterprise Rent-A-Car? - [Hertz](/demand/global-en/brands/hertz) - [Avis](/demand/global-en/brands/avis): Head-to-head: /demand/global-en/compare/avis-vs-enterprise-rent-a-car - [Europcar](/demand/global-en/brands/europcar): Head-to-head: /demand/global-en/compare/enterprise-rent-a-car-vs-europcar - [Sixt](/demand/global-en/brands/sixt): Head-to-head: /demand/global-en/compare/enterprise-rent-a-car-vs-sixt - [Thrifty](/demand/global-en/brands/thrifty): Head-to-head: /demand/global-en/compare/enterprise-rent-a-car-vs-thrifty - [Budget](/demand/global-en/brands/budget): Head-to-head: /demand/global-en/compare/budget-vs-enterprise-rent-a-car ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Enterprise Rent-A-Car: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/enterprise-rent-a-car This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/enterprise-rent-a-car. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.