--- title: "Duotone: search popularity and Share of Search worldwide" description: "Duotone is kitesurfing brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/duotone" publisher: "Brandwave" --- # Duotone: search popularity and Share of Search worldwide Duotone is kitesurfing brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Duotone - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among windsurfing sail brands**: 10.7% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Windsurfing sail brands | 3 | 10.7% | 4.4K | | Kitesurfing kites | 1 | 27.2% | 4.4K | - [Windsurfing sail brands](/demand/global-en/categories/windsurfing-sail-brands) - [Kitesurfing kites](/demand/global-en/categories/kitesurfing-kites) ## How has branded search demand for Duotone changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Duotone worldwide rose from 2.9K to 4.4K. - Across the 11 months ending August 2026, Duotone’s estimated Share of Search among windsurfing sail brands worldwide increased from 7% to 10.7%. - Across the 11 months ending August 2026, Duotone’s estimated Share of Search among windsurfing sail brands worldwide peaked at 10.7% in August 2026 and was lowest at 4.9% in February 2026. - Across the 11 months ending August 2026, Duotone’s estimated Share of Search among kitesurfing kites worldwide increased from 23% to 27.2%. - Across the 11 months ending August 2026, Duotone’s estimated Share of Search among kitesurfing kites worldwide peaked at 27.2% in August 2026 and was lowest at 20.6% in February 2026. - Across the 11 months ending August 2026, Duotone rose from 2nd to 1st among kitesurfing kites worldwide. ## How did search popularity change for windsurfing sail brands worldwide in August 2026? - In August 2026, Naish overtook Severne to rank 4th among windsurfing sail brands worldwide, at 5.9%. - In August 2026, Duotone gained estimated Share of Search among windsurfing sail brands worldwide, from 9.1% to 10.7%. - In August 2026, North Sails gained estimated Share of Search among windsurfing sail brands worldwide, from 3.3% to 3.9%. - In August 2026, Goya lost estimated Share of Search among windsurfing sail brands worldwide, from 45.9% to 44.1%. - In August 2026, Ezzy lost estimated Share of Search among windsurfing sail brands worldwide, from 30.7% to 29.5%. - Estimated monthly branded searches for Severne worldwide fell 17.2% over 11 measured months, from 2.9K to 2.4K in August 2026. ## How did search popularity change for kitesurfing kites worldwide in August 2026? - In August 2026, Naish gained estimated Share of Search among kitesurfing kites worldwide, from 14% to 14.8%. - In August 2026, Slingshot gained estimated Share of Search among kitesurfing kites worldwide, from 14% to 14.8%. - In August 2026, Duotone gained estimated Share of Search among kitesurfing kites worldwide, from 26.5% to 27.2%. - In August 2026, North gained estimated Share of Search among kitesurfing kites worldwide, from 26.5% to 27.2%. - In August 2026, Cabrinha lost estimated Share of Search among kitesurfing kites worldwide, from 11.8% to 9.9%. - In August 2026, F-One lost estimated Share of Search among kitesurfing kites worldwide, from 7.4% to 6.2%. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Windsurfing sail brands | 2.9K | 7% | 3 | | Nov 2025 | Windsurfing sail brands | 2.9K | 7.9% | 3 | | Dec 2025 | Windsurfing sail brands | 2.4K | 6.1% | 3 | | Jan 2026 | Windsurfing sail brands | 2.4K | 6% | 3 | | Feb 2026 | Windsurfing sail brands | 1.9K | 4.9% | 3 | | Mar 2026 | Windsurfing sail brands | 2.4K | 6.5% | 3 | | Apr 2026 | Windsurfing sail brands | 2.4K | 6.4% | 3 | | May 2026 | Windsurfing sail brands | 2.9K | 7.1% | 3 | | Jun 2026 | Windsurfing sail brands | 2.9K | 7.7% | 3 | | Jul 2026 | Windsurfing sail brands | 3.6K | 9.1% | 3 | | Aug 2026 | Windsurfing sail brands | 4.4K | 10.7% | 3 | | Sep 2026 | Windsurfing sail brands | — | — | — | | Oct 2025 | Kitesurfing kites | 2.9K | 23% | 2 | | Nov 2025 | Kitesurfing kites | 2.9K | 23.2% | 2 | | Dec 2025 | Kitesurfing kites | 2.4K | 25.5% | 1 | | Jan 2026 | Kitesurfing kites | 2.4K | 21.9% | 2 | | Feb 2026 | Kitesurfing kites | 1.9K | 20.6% | 2 | | Mar 2026 | Kitesurfing kites | 2.4K | 21.9% | 2 | | Apr 2026 | Kitesurfing kites | 2.4K | 22.2% | 2 | | May 2026 | Kitesurfing kites | 2.9K | 23.4% | 1 | | Jun 2026 | Kitesurfing kites | 2.9K | 24.4% | 1 | | Jul 2026 | Kitesurfing kites | 3.6K | 26.5% | 1 | | Aug 2026 | Kitesurfing kites | 4.4K | 27.2% | 1 | | Sep 2026 | Kitesurfing kites | — | — | — | ## How is Duotone measured? Brandwave collects information about searches that people make online using Duotone’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “duotone kites” ## Which windsurfing sail brands compete with Duotone? - [Goya](/demand/global-en/brands/goya): Head-to-head: /demand/global-en/compare/duotone-vs-goya - [Ezzy](/demand/global-en/brands/ezzy): Head-to-head: /demand/global-en/compare/duotone-vs-ezzy - [Naish](/demand/global-en/brands/naish): Head-to-head: /demand/global-en/compare/duotone-vs-naish - [Severne](/demand/global-en/brands/severnesails): Head-to-head: /demand/global-en/compare/duotone-vs-severnesails - [North Sails](/demand/global-en/brands/north-sails): Head-to-head: /demand/global-en/compare/duotone-vs-north-sails ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Duotone: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/duotone This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/duotone. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.