---
title: "Dovetail: search popularity worldwide"
description: "Dovetail is a UX research tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/dovetail"
publisher: "Brandwave"
---

# Dovetail: search popularity worldwide

Dovetail is a UX research tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Dovetail
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among UX research tools**: 4.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| UX research tools | 4 | 4.4% | 630 |

- [UX research tools](/demand/global-en/categories/ux-research-tools)

## How has branded search demand for Dovetail changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Dovetail worldwide fell from 740 to 630.
- Across the 12 months ending September 2026, Dovetail’s estimated Share of Search among UX research tools worldwide peaked at 4.7% in January 2026 and was lowest at 3.4% in April 2026.

## How did search popularity change for UX research tools worldwide in September 2026?

- In September 2026, Optimal Workshop gained estimated Share of Search among UX research tools worldwide, from 21.8% to 25.3%.
- In September 2026, Maze gained estimated Share of Search among UX research tools worldwide, from 7.5% to 9.7%.
- In September 2026, Lyssna lost estimated Share of Search among UX research tools worldwide, from 63.6% to 59.8%.
- In September 2026, UserTesting lost estimated Share of Search among UX research tools worldwide, from 2.5% to 0.7%.
- Estimated monthly branded searches for Dovetail worldwide fell 14.9% over 12 measured months, from 740 to 630 in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | UX research tools | 740 | 4.1% | 4 |
| Nov 2025 | UX research tools | 560 | 3.5% | 4 |
| Dec 2025 | UX research tools | 560 | 4% | 4 |
| Jan 2026 | UX research tools | 800 | 4.7% | 4 |
| Feb 2026 | UX research tools | 560 | 3.7% | 4 |
| Mar 2026 | UX research tools | 710 | 3.8% | 5 |
| Apr 2026 | UX research tools | 600 | 3.4% | 5 |
| May 2026 | UX research tools | 600 | 3.8% | 5 |
| Jun 2026 | UX research tools | 620 | 3.9% | 5 |
| Jul 2026 | UX research tools | 540 | 3.9% | 5 |
| Aug 2026 | UX research tools | 610 | 4.6% | 4 |
| Sep 2026 | UX research tools | 630 | 4.4% | 4 |

## How is Dovetail measured?

Brandwave collects information about searches that people make online using Dovetail’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “dovetail research”
- “dovetail ux”
- “dovetail ux research”

## Which UX research tools compete with Dovetail?

- [Lyssna](/demand/global-en/brands/lyssna): Head-to-head: /demand/global-en/compare/dovetail-vs-lyssna
- [Optimal Workshop](/demand/global-en/brands/optimal-workshop): Head-to-head: /demand/global-en/compare/dovetail-vs-optimal-workshop
- [Maze](/demand/global-en/brands/maze): Head-to-head: /demand/global-en/compare/dovetail-vs-maze
- [UserTesting](/demand/global-en/brands/usertesting): Head-to-head: /demand/global-en/compare/dovetail-vs-usertesting

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Dovetail: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/dovetail

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/dovetail. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
