---
title: "Dos Hombres: search popularity worldwide"
description: "Dos Hombres makes mezcal and tequila. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/dos-hombres"
publisher: "Brandwave"
---

# Dos Hombres: search popularity worldwide

Dos Hombres makes mezcal and tequila. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Dos Hombres
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among mezcal brands**: 7.4%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Mezcal brands | 6 | 7.4% | 5.4K |

- [Mezcal brands](/demand/global-en/categories/mezcal-brands)

## How has branded search demand for Dos Hombres changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Dos Hombres worldwide fell from 6.6K to 5.4K.
- Across the 12 months ending September 2026, Dos Hombres’ share of searches among mezcal brands worldwide decreased from 8.3% to 7.4%.
- Across the 12 months ending September 2026, Dos Hombres’ share of searches among mezcal brands worldwide peaked at 16.6% in February 2026 and was lowest at 7.2% in December 2025.
- Across the 12 months ending September 2026, Dos Hombres fell from 5th to 6th among mezcal brands worldwide.

## How did search popularity change for mezcal brands worldwide in September 2026?

- In September 2026, 400 Conejos gained share of searches among mezcal brands worldwide, from 35.7% to 37.2%.
- In September 2026, Ilegal gained share of searches among mezcal brands worldwide, from 13% to 13.6%.
- In September 2026, Casamigos lost share of searches among mezcal brands worldwide, from 8.7% to 7.4%.
- In September 2026, Dos Hombres lost share of searches among mezcal brands worldwide, from 8.7% to 7.4%.
- In September 2026, Del Maguey lost share of searches among mezcal brands worldwide, from 8.6% to 8%.
- In September 2026, Montelobos rose from 5th to 3rd among mezcal brands worldwide.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Mezcal brands | 6.6K | 8.3% | 5 |
| Nov 2025 | Mezcal brands | 14.8K | 15.4% | 2 |
| Dec 2025 | Mezcal brands | 9.9K | 7.2% | 4 |
| Jan 2026 | Mezcal brands | 12.1K | 13.7% | 3 |
| Feb 2026 | Mezcal brands | 12.1K | 16.6% | 2 |
| Mar 2026 | Mezcal brands | 12.1K | 14.6% | 2 |
| Apr 2026 | Mezcal brands | 12.1K | 14.5% | 2 |
| May 2026 | Mezcal brands | 6.6K | 8.2% | 4 |
| Jun 2026 | Mezcal brands | 6.6K | 9% | 4 |
| Jul 2026 | Mezcal brands | 6.6K | 9.3% | 4 |
| Aug 2026 | Mezcal brands | 6.6K | 8.7% | 4 |
| Sep 2026 | Mezcal brands | 5.4K | 7.4% | 6 |

## How are Dos Hombres’ branded searches counted?

Brandwave collects information about searches that people make online using Dos Hombres’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “dos hombres mezcal”

## Which mezcal brands compete with Dos Hombres?

- [400 Conejos](/demand/global-en/brands/400-conejos)
- [Ilegal](/demand/global-en/brands/ilegal-mezcal)
- [Montelobos](/demand/global-en/brands/montelobos): Head-to-head: /demand/global-en/compare/dos-hombres-vs-montelobos
- [Del Maguey](/demand/global-en/brands/del-maguey): Head-to-head: /demand/global-en/compare/del-maguey-vs-dos-hombres
- [Casamigos](/demand/global-en/brands/casamigos): Head-to-head: /demand/global-en/compare/casamigos-vs-dos-hombres
- [Madre](/demand/global-en/brands/madre-mezcal): Head-to-head: /demand/global-en/compare/dos-hombres-vs-madre-mezcal
- [Bozal](/demand/global-en/brands/bozal-mezcal): Head-to-head: /demand/global-en/compare/bozal-mezcal-vs-dos-hombres
- [Mezcal Unión](/demand/global-en/brands/mezcal-union)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Dos Hombres: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/dos-hombres

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/dos-hombres. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.