--- title: "Dolce Gusto: search popularity worldwide" description: "Dolce Gusto makes coffee capsules. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/dolce-gusto" publisher: "Brandwave" --- # Dolce Gusto: search popularity worldwide Dolce Gusto makes coffee capsules. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Dolce Gusto - **Owned by**: Nestlé - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among coffee pod brands**: 2.8% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Coffee pod brands | 3 | 2.8% | 1M | | Coffee capsule brands | 2 | 22.1% | 1M | - [Coffee pod brands](/demand/global-en/categories/coffee-pod-brands) - [Coffee capsule brands](/demand/global-en/categories/coffee-capsule-brands) ## How has branded search demand for Dolce Gusto changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Dolce Gusto worldwide held steady at 1M. - Across the 12 months ending September 2026, Dolce Gusto’s estimated Share of Search among coffee pod brands worldwide increased from 2% to 2.8%. - Across the 12 months ending September 2026, Dolce Gusto’s estimated Share of Search among coffee pod brands worldwide peaked at 2.9% in July 2026 and was lowest at 1.6% in December 2025. - Across the 12 months ending September 2026, Dolce Gusto’s estimated Share of Search among coffee capsule brands worldwide peaked at 25.6% in July 2026 and was lowest at 19.1% in December 2025. ## How did search popularity change for coffee pod brands worldwide in September 2026? - Estimated monthly branded searches for Starbucks worldwide fell 33.2% over 12 measured months, from 45.5M to 30.4M in September 2026. - Estimated monthly branded searches for Grind worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026. - Estimated monthly branded searches for Lavazza worldwide fell 18.2% over 12 measured months, from 368K to 301K in September 2026. - Estimated monthly branded searches for Illy worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026. ## How did search popularity change for coffee capsule brands worldwide in September 2026? - Estimated monthly branded searches for Moccona worldwide rose 49.1% over 12 measured months, from 22.2K to 33.1K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Coffee pod brands | 1M | 2% | 3 | | Nov 2025 | Coffee pod brands | 1.2M | 2% | 3 | | Dec 2025 | Coffee pod brands | 1M | 1.6% | 3 | | Jan 2026 | Coffee pod brands | 1M | 2.4% | 3 | | Feb 2026 | Coffee pod brands | 823K | 2.3% | 3 | | Mar 2026 | Coffee pod brands | 1M | 2.8% | 3 | | Apr 2026 | Coffee pod brands | 1M | 2.8% | 3 | | May 2026 | Coffee pod brands | 1M | 2.8% | 3 | | Jun 2026 | Coffee pod brands | 1M | 2.8% | 3 | | Jul 2026 | Coffee pod brands | 1M | 2.9% | 3 | | Aug 2026 | Coffee pod brands | 1M | 2.8% | 3 | | Sep 2026 | Coffee pod brands | 1M | 2.8% | 3 | | Oct 2025 | Coffee capsule brands | 1M | 22.2% | 2 | | Nov 2025 | Coffee capsule brands | 1.2M | 19.1% | 2 | | Dec 2025 | Coffee capsule brands | 1M | 19.1% | 2 | | Jan 2026 | Coffee capsule brands | 1M | 22.2% | 2 | | Feb 2026 | Coffee capsule brands | 823K | 19.1% | 2 | | Mar 2026 | Coffee capsule brands | 1M | 22.2% | 2 | | Apr 2026 | Coffee capsule brands | 1M | 22.2% | 2 | | May 2026 | Coffee capsule brands | 1M | 22.2% | 2 | | Jun 2026 | Coffee capsule brands | 1M | 22.2% | 2 | | Jul 2026 | Coffee capsule brands | 1M | 25.6% | 2 | | Aug 2026 | Coffee capsule brands | 1M | 22.2% | 2 | | Sep 2026 | Coffee capsule brands | 1M | 22.1% | 2 | ## How is Dolce Gusto measured? Brandwave collects information about searches that people make online using Dolce Gusto’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “dolce gusto” ## Which coffee pod brands compete with Dolce Gusto? - [Starbucks](/demand/global-en/brands/starbucks): Head-to-head: /demand/global-en/compare/dolce-gusto-vs-starbucks - [Nespresso](/demand/global-en/brands/nespresso): Head-to-head: /demand/global-en/compare/dolce-gusto-vs-nespresso - [Lavazza](/demand/global-en/brands/lavazza): Head-to-head: /demand/global-en/compare/dolce-gusto-vs-lavazza - [Illy](/demand/global-en/brands/illy): Head-to-head: /demand/global-en/compare/dolce-gusto-vs-illy - [L'OR](/demand/global-en/brands/lor): Head-to-head: /demand/global-en/compare/dolce-gusto-vs-lor - [Grind](/demand/global-en/brands/grind) ## Who owns Dolce Gusto? Dolce Gusto is owned by Nestlé. Brandwave also tracks Purina, Maggi, Milo, NAN, Nescafé and Nesquik, owned by the same company, worldwide. - [Nestlé](/demand/global-en/companies/nestle): Owns 9 tracked brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns Dolce Gusto? Dolce Gusto is owned by Nestlé. Brandwave also tracks Purina, Maggi, Milo, NAN, Nescafé and Nesquik, owned by the same company, worldwide. ## Cite this page Brandwave. "Dolce Gusto: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/dolce-gusto This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/dolce-gusto. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.