---
title: "Descript: search popularity and Share of Search worldwide"
description: "Descript is an online video editing platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/descript"
publisher: "Brandwave"
---

# Descript: search popularity and Share of Search worldwide

Descript is an online video editing platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Descript
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among audio and video transcription platforms**: 72%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Audio and video transcription platforms | 1 | 72% | 350K |
| Online video editing platforms | 3 | 1.8% | 350K |

- [Audio and video transcription platforms](/demand/global-en/categories/audio-video-transcription-platforms)
- [Online video editing platforms](/demand/global-en/categories/online-video-editing-platforms)

## How has branded search demand for Descript changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Descript worldwide fell from 388K to 350K.
- Across the 11 months ending August 2026, Descript’s estimated Share of Search among audio and video transcription platforms worldwide increased from 61.5% to 72%.
- Across the 11 months ending August 2026, Descript’s estimated Share of Search among audio and video transcription platforms worldwide peaked at 73.5% in July 2026 and was lowest at 61.5% in October 2025.
- Across the 11 months ending August 2026, Descript rose from 5th to 3rd among online video editing platforms worldwide.

## How did search popularity change for audio and video transcription platforms worldwide in August 2026?

- In August 2026, Rev gained estimated Share of Search among audio and video transcription platforms worldwide, from 7% to 8.4%.
- In August 2026, Descript lost estimated Share of Search among audio and video transcription platforms worldwide, from 73.5% to 72%.
- Estimated monthly branded searches for Happy Scribe worldwide fell 54.8% over 11 measured months, from 138K to 62.3K in August 2026.
- Estimated monthly branded searches for Sonix worldwide fell 46.6% over 11 measured months, from 31.5K to 16.8K in August 2026.
- Estimated monthly branded searches for Trint worldwide fell 45.8% over 11 measured months, from 29.4K to 16K in August 2026.

## How did search popularity change for online video editing platforms worldwide in August 2026?

- Estimated monthly branded searches for Kapwing worldwide fell 54.6% over 11 measured months, from 465K to 211K in August 2026.
- Estimated monthly branded searches for VEED worldwide fell 39.9% over 11 measured months, from 415K to 250K in August 2026.
- Estimated monthly branded searches for InVideo worldwide fell 31.9% over 11 measured months, from 1.4M to 988K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Audio and video transcription platforms | 388K | 61.5% | 1 |
| Nov 2025 | Audio and video transcription platforms | 389K | 64.4% | 1 |
| Dec 2025 | Audio and video transcription platforms | 331K | 65% | 1 |
| Jan 2026 | Audio and video transcription platforms | 390K | 66.5% | 1 |
| Feb 2026 | Audio and video transcription platforms | 394K | 68.6% | 1 |
| Mar 2026 | Audio and video transcription platforms | 389K | 65.2% | 1 |
| Apr 2026 | Audio and video transcription platforms | 382K | 65.8% | 1 |
| May 2026 | Audio and video transcription platforms | 326K | 65.2% | 1 |
| Jun 2026 | Audio and video transcription platforms | 342K | 68.6% | 1 |
| Jul 2026 | Audio and video transcription platforms | 366K | 73.5% | 1 |
| Aug 2026 | Audio and video transcription platforms | 350K | 72% | 1 |
| Sep 2026 | Audio and video transcription platforms | — | — | — |
| Oct 2025 | Online video editing platforms | 388K | 2% | 5 |
| Nov 2025 | Online video editing platforms | 389K | 2% | 5 |
| Dec 2025 | Online video editing platforms | 331K | 1.4% | 5 |
| Jan 2026 | Online video editing platforms | 390K | 1.7% | 4 |
| Feb 2026 | Online video editing platforms | 394K | 2.1% | 3 |
| Mar 2026 | Online video editing platforms | 389K | 1.7% | 3 |
| Apr 2026 | Online video editing platforms | 382K | 2% | 4 |
| May 2026 | Online video editing platforms | 326K | 1.4% | 3 |
| Jun 2026 | Online video editing platforms | 342K | 1.8% | 3 |
| Jul 2026 | Online video editing platforms | 366K | 1.9% | 3 |
| Aug 2026 | Online video editing platforms | 350K | 1.8% | 3 |
| Sep 2026 | Online video editing platforms | — | — | — |

## How is Descript measured?

Brandwave collects information about searches that people make online using Descript’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “descript”
- “descript ai video editor”
- “descript app”
- “descript audio transcription”
- “descript com”
- “descript software”
- “descript transcribe”
- “descript transcription”
- “descript video editor”

## Which audio and video transcription platforms compete with Descript?

- [Happy Scribe](/demand/global-en/brands/happy-scribe): Head-to-head: /demand/global-en/compare/descript-vs-happy-scribe
- [Rev](/demand/global-en/brands/rev): Head-to-head: /demand/global-en/compare/descript-vs-rev
- [Sonix](/demand/global-en/brands/sonix): Head-to-head: /demand/global-en/compare/descript-vs-sonix
- [Trint](/demand/global-en/brands/trint): Head-to-head: /demand/global-en/compare/descript-vs-trint

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Descript: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/descript

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/descript. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
