---
title: "Deflecto: search popularity and Share of Search worldwide"
description: "Deflecto is office product maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/deflecto"
publisher: "Brandwave"
---

# Deflecto: search popularity and Share of Search worldwide

Deflecto is office product maker. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Deflecto
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among desk chair mats**: 38%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Desk chair mats | 1 | 38% | 2.9K |

- [Desk chair mats](/demand/global-en/categories/desk-chair-mats)

## How has branded search demand for Deflecto changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Deflecto worldwide held steady at 2.9K.
- Across the 11 months ending August 2026, Deflecto’s estimated Share of Search among desk chair mats worldwide increased from 37.2% to 38%.
- Across the 11 months ending August 2026, Deflecto’s estimated Share of Search among desk chair mats worldwide peaked at 40.8% in July 2026 and was lowest at 35.9% in May 2026.

## How did search popularity change for desk chair mats worldwide in August 2026?

- In August 2026, Lorell gained estimated Share of Search among desk chair mats worldwide, from 22.5% to 24.9%.
- In August 2026, Marvelux gained estimated Share of Search among desk chair mats worldwide, from 3% to 4.2%.
- In August 2026, Anji Mountain gained estimated Share of Search among desk chair mats worldwide, from 6.8% to 7.7%.
- In August 2026, Deflecto lost estimated Share of Search among desk chair mats worldwide, from 40.8% to 38%.
- In August 2026, Floortex lost estimated Share of Search among desk chair mats worldwide, from 26.7% to 24.9%.
- Estimated monthly branded searches for Office Marshal worldwide fell 60% over 11 measured months, from 50 to 20 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Desk chair mats | 2.9K | 37.2% | 1 |
| Nov 2025 | Desk chair mats | 2.9K | 39.9% | 1 |
| Dec 2025 | Desk chair mats | 2.4K | 36.3% | 1 |
| Jan 2026 | Desk chair mats | 2.9K | 37.4% | 1 |
| Feb 2026 | Desk chair mats | 2.9K | 40.3% | 1 |
| Mar 2026 | Desk chair mats | 2.9K | 38.3% | 1 |
| Apr 2026 | Desk chair mats | 2.9K | 38.8% | 1 |
| May 2026 | Desk chair mats | 2.4K | 35.9% | 1 |
| Jun 2026 | Desk chair mats | 2.9K | 40.5% | 1 |
| Jul 2026 | Desk chair mats | 2.9K | 40.8% | 1 |
| Aug 2026 | Desk chair mats | 2.9K | 38% | 1 |
| Sep 2026 | Desk chair mats | — | — | — |

## How is Deflecto measured?

Brandwave collects information about searches that people make online using Deflecto’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “deflecto”

## Which desk chair mats compete with Deflecto?

- [Floortex](/demand/global-en/brands/floortex): Head-to-head: /demand/global-en/compare/deflecto-vs-floortex
- [Lorell](/demand/global-en/brands/lorell): Head-to-head: /demand/global-en/compare/deflecto-vs-lorell
- [Anji Mountain](/demand/global-en/brands/anji-mountain): Head-to-head: /demand/global-en/compare/anji-mountain-vs-deflecto
- [Marvelux](/demand/global-en/brands/marvelux): Head-to-head: /demand/global-en/compare/deflecto-vs-marvelux
- [Office Marshal](/demand/global-en/brands/office-marshal): Head-to-head: /demand/global-en/compare/deflecto-vs-office-marshal

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Deflecto: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/deflecto

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/deflecto. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
