---
title: "Dataform: search popularity and Share of Search worldwide"
description: "Dataform is a data modelling tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/dataform"
publisher: "Brandwave"
---

# Dataform: search popularity and Share of Search worldwide

Dataform is a data modelling tool. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Dataform
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among analytics engineering platforms**: 33.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Analytics engineering platforms | 2 | 33.8% | 6.6K |

- [Analytics engineering platforms](/demand/global-en/categories/analytics-engineering-platforms)

## How has branded search demand for Dataform changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Dataform worldwide fell from 8.1K to 6.6K.
- Across the 11 months ending August 2026, Dataform’s estimated Share of Search among analytics engineering platforms worldwide decreased from 37.7% to 33.8%.
- Across the 11 months ending August 2026, Dataform’s estimated Share of Search among analytics engineering platforms worldwide peaked at 43.8% in January 2026 and was lowest at 32.6% in April 2026.
- Across the 11 months ending August 2026, Dataform fell from 1st to 2nd among analytics engineering platforms worldwide.

## How did search popularity change for analytics engineering platforms worldwide in August 2026?

- In August 2026, Lightdash gained estimated Share of Search among analytics engineering platforms worldwide, from 45.7% to 50.7%.
- In August 2026, Dataform lost estimated Share of Search among analytics engineering platforms worldwide, from 37.2% to 33.8%.
- In August 2026, SQLMesh lost estimated Share of Search among analytics engineering platforms worldwide, from 16.3% to 14.9%.
- Estimated monthly branded searches for Coalesce worldwide fell 47.6% over 11 measured months, from 210 to 110 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Analytics engineering platforms | 8.1K | 37.7% | 1 |
| Nov 2025 | Analytics engineering platforms | 6.6K | 38.9% | 1 |
| Dec 2025 | Analytics engineering platforms | 6.6K | 38.9% | 1 |
| Jan 2026 | Analytics engineering platforms | 8.1K | 43.8% | 1 |
| Feb 2026 | Analytics engineering platforms | 8.1K | 40.6% | 1 |
| Mar 2026 | Analytics engineering platforms | 8.1K | 35.8% | 2 |
| Apr 2026 | Analytics engineering platforms | 6.6K | 32.6% | 2 |
| May 2026 | Analytics engineering platforms | 6.6K | 35.7% | 2 |
| Jun 2026 | Analytics engineering platforms | 6.6K | 35.8% | 2 |
| Jul 2026 | Analytics engineering platforms | 6.6K | 37.2% | 2 |
| Aug 2026 | Analytics engineering platforms | 6.6K | 33.8% | 2 |
| Sep 2026 | Analytics engineering platforms | — | — | — |

## How is Dataform measured?

Brandwave collects information about searches that people make online using Dataform’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “dataform”

## Which analytics engineering platforms compete with Dataform?

- [Lightdash](/demand/global-en/brands/lightdash): Head-to-head: /demand/global-en/compare/dataform-vs-lightdash
- [SQLMesh](/demand/global-en/brands/sqlmesh): Head-to-head: /demand/global-en/compare/dataform-vs-sqlmesh
- [Coalesce](/demand/global-en/brands/coalesce): Head-to-head: /demand/global-en/compare/coalesce-vs-dataform
- [dbt](/demand/global-en/brands/dbt)

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Dataform: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/dataform

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/dataform. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.