---
title: "D-ID: search popularity and Share of Search worldwide"
description: "D-ID is an AI avatar video platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/d-id"
publisher: "Brandwave"
---

# D-ID: search popularity and Share of Search worldwide

D-ID is an AI avatar video platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: D-ID
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among AI avatar video platforms**: 0.06%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| AI avatar video platforms | 4 | 0.06% | 980 |

- [AI avatar video platforms](/demand/global-en/categories/ai-avatar-video-platforms)

## How has branded search demand for D-ID changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for D-ID worldwide held steady, from 960 to 980.
- Across the 11 months ending August 2026, D-ID rose from 5th to 4th among AI avatar video platforms worldwide.

## How did search popularity change for AI avatar video platforms worldwide in August 2026?

- In August 2026, HeyGen gained estimated Share of Search among AI avatar video platforms worldwide, from 97.7% to 98.6%.
- In August 2026, Synthesia lost estimated Share of Search among AI avatar video platforms worldwide, from 1.7% to 0.69%.
- Estimated monthly branded searches for Elai worldwide fell 74.8% over 11 measured months, from 1.3K to 330 in August 2026.
- Estimated monthly branded searches for Colossyan worldwide fell 32.5% over 11 measured months, from 14.9K to 10K in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | AI avatar video platforms | 960 | 0.05% | 5 |
| Nov 2025 | AI avatar video platforms | 1.1K | 0.05% | 4 |
| Dec 2025 | AI avatar video platforms | 1.4K | 0.07% | 4 |
| Jan 2026 | AI avatar video platforms | 2.2K | 0.1% | 4 |
| Feb 2026 | AI avatar video platforms | 1.8K | 0.08% | 4 |
| Mar 2026 | AI avatar video platforms | 1.9K | 0.09% | 4 |
| Apr 2026 | AI avatar video platforms | 1.5K | 0.07% | 4 |
| May 2026 | AI avatar video platforms | 1.1K | 0.05% | 4 |
| Jun 2026 | AI avatar video platforms | 1.1K | 0.06% | 4 |
| Jul 2026 | AI avatar video platforms | 910 | 0.05% | 4 |
| Aug 2026 | AI avatar video platforms | 980 | 0.06% | 4 |
| Sep 2026 | AI avatar video platforms | — | — | — |

## How is D-ID measured?

Brandwave collects information about searches that people make online using D-ID’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “d-id ai avatar”
- “d-id ai video”

## Which AI avatar video platforms compete with D-ID?

- [HeyGen](/demand/global-en/brands/heygen): Head-to-head: /demand/global-en/compare/d-id-vs-heygen
- [Synthesia](/demand/global-en/brands/synthesia): Head-to-head: /demand/global-en/compare/d-id-vs-synthesia
- [Colossyan](/demand/global-en/brands/colossyan): Head-to-head: /demand/global-en/compare/colossyan-vs-d-id
- [Elai](/demand/global-en/brands/elai): Head-to-head: /demand/global-en/compare/d-id-vs-elai

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "D-ID: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/d-id

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/d-id. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.