---
title: "CND: search popularity and Share of Search worldwide"
description: "CND is a nail polish brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/cnd"
publisher: "Brandwave"
---

# CND: search popularity and Share of Search worldwide

CND is a nail polish brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: CND
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among nail polish brands**: 36%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Nail polish brands | 1 | 36% | 165K |
| Cuticle care brands | 1 | 36.3% | 165K |
| Nail care | 1 | 36.4% | 165K |

- [Nail polish brands](/demand/global-en/categories/nail-polish-brands)
- [Cuticle care brands](/demand/global-en/categories/cuticle-care-brands)
- [Nail care](/demand/global-en/categories/nail-care)

## How has branded search demand for CND changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for CND worldwide held steady at 165K.
- Across the 11 months ending August 2026, CND’s estimated Share of Search among nail polish brands worldwide peaked at 39.8% in April 2026 and was lowest at 33.3% in July 2026.
- Across the 11 months ending August 2026, CND’s estimated Share of Search among cuticle care brands worldwide peaked at 40.1% in April 2026 and was lowest at 33.6% in July 2026.
- Across the 11 months ending August 2026, CND’s estimated Share of Search among nail care worldwide peaked at 40.2% in April 2026 and was lowest at 33.7% in July 2026.

## How did search popularity change for nail polish brands worldwide in August 2026?

- In August 2026, CND gained estimated Share of Search among nail polish brands worldwide, from 33.3% to 36%.
- In August 2026, OPI gained estimated Share of Search among nail polish brands worldwide, from 33.3% to 36%.
- In August 2026, Sally Hansen gained estimated Share of Search among nail polish brands worldwide, from 10% to 10.8%.
- In August 2026, Essie lost estimated Share of Search among nail polish brands worldwide, from 22.2% to 16.1%.
- Estimated monthly branded searches for Nailtopia worldwide rose 22.7% over 11 measured months, from 4.4K to 5.4K in August 2026.

## How did search popularity change for cuticle care brands worldwide in August 2026?

- In August 2026, CND gained estimated Share of Search among cuticle care brands worldwide, from 33.6% to 36.3%.
- In August 2026, OPI gained estimated Share of Search among cuticle care brands worldwide, from 33.6% to 36.3%.
- In August 2026, Sally Hansen gained estimated Share of Search among cuticle care brands worldwide, from 10.1% to 10.9%.
- In August 2026, Essie lost estimated Share of Search among cuticle care brands worldwide, from 22.4% to 16.3%.
- Estimated monthly branded searches for Blue Cross worldwide rose 54.5% over 11 measured months, from 110 to 170 in August 2026.
- Estimated monthly branded searches for Cuticle Buddy worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026.

## How did search popularity change for nail care worldwide in August 2026?

- In August 2026, CND gained estimated Share of Search among nail care worldwide, from 33.7% to 36.4%.
- In August 2026, OPI gained estimated Share of Search among nail care worldwide, from 33.7% to 36.4%.
- In August 2026, Sally Hansen gained estimated Share of Search among nail care worldwide, from 10.1% to 10.9%.
- In August 2026, Essie lost estimated Share of Search among nail care worldwide, from 22.5% to 16.3%.
- Estimated monthly branded searches for Nailene worldwide rose 27.3% over 11 measured months, from 110 to 140 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Nail polish brands | 165K | 36% | 1 |
| Nov 2025 | Nail polish brands | 165K | 36.1% | 1 |
| Dec 2025 | Nail polish brands | 165K | 38.5% | 1 |
| Jan 2026 | Nail polish brands | 165K | 36% | 1 |
| Feb 2026 | Nail polish brands | 165K | 37.2% | 1 |
| Mar 2026 | Nail polish brands | 165K | 36% | 1 |
| Apr 2026 | Nail polish brands | 165K | 39.8% | 1 |
| May 2026 | Nail polish brands | 165K | 35.1% | 1 |
| Jun 2026 | Nail polish brands | 165K | 37.5% | 1 |
| Jul 2026 | Nail polish brands | 165K | 33.3% | 1 |
| Aug 2026 | Nail polish brands | 165K | 36% | 1 |
| Sep 2026 | Nail polish brands | — | — | — |
| Oct 2025 | Cuticle care brands | 165K | 36.3% | 1 |
| Nov 2025 | Cuticle care brands | 165K | 36.3% | 1 |
| Dec 2025 | Cuticle care brands | 165K | 38.9% | 1 |
| Jan 2026 | Cuticle care brands | 165K | 36.3% | 1 |
| Feb 2026 | Cuticle care brands | 165K | 37.4% | 1 |
| Mar 2026 | Cuticle care brands | 165K | 36.3% | 1 |
| Apr 2026 | Cuticle care brands | 165K | 40.1% | 1 |
| May 2026 | Cuticle care brands | 165K | 35.4% | 1 |
| Jun 2026 | Cuticle care brands | 165K | 37.8% | 1 |
| Jul 2026 | Cuticle care brands | 165K | 33.6% | 1 |
| Aug 2026 | Cuticle care brands | 165K | 36.3% | 1 |
| Sep 2026 | Cuticle care brands | — | — | — |
| Oct 2025 | Nail care | 165K | 36.4% | 1 |
| Nov 2025 | Nail care | 165K | 36.4% | 1 |
| Dec 2025 | Nail care | 165K | 38.9% | 1 |
| Jan 2026 | Nail care | 165K | 36.4% | 1 |
| Feb 2026 | Nail care | 165K | 37.5% | 1 |
| Mar 2026 | Nail care | 165K | 36.4% | 1 |
| Apr 2026 | Nail care | 165K | 40.2% | 1 |
| May 2026 | Nail care | 165K | 35.5% | 1 |
| Jun 2026 | Nail care | 165K | 38% | 1 |
| Jul 2026 | Nail care | 165K | 33.7% | 1 |
| Aug 2026 | Nail care | 165K | 36.4% | 1 |
| Sep 2026 | Nail care | — | — | — |

## How is CND measured?

Brandwave collects information about searches that people make online using CND’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “cnd”

## Which nail polish brands compete with CND?

- [OPI](/demand/global-en/brands/opi): Head-to-head: /demand/global-en/compare/cnd-vs-opi
- [Essie](/demand/global-en/brands/essie): Head-to-head: /demand/global-en/compare/cnd-vs-essie
- [Sally Hansen](/demand/global-en/brands/sally-hansen): Head-to-head: /demand/global-en/compare/cnd-vs-sally-hansen
- [Nailtopia](/demand/global-en/brands/nailtopia): Head-to-head: /demand/global-en/compare/cnd-vs-nailtopia

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "CND: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/cnd

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/cnd. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
