---
title: "Charles Tyrwhitt: search popularity worldwide"
description: "Charles Tyrwhitt makes men’s shirts, suits and shoes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/charles-tyrwhitt"
publisher: "Brandwave"
---

# Charles Tyrwhitt: search popularity worldwide

Charles Tyrwhitt makes men’s shirts, suits and shoes. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Charles Tyrwhitt
- **Market**: Global
- **Measured month**: Sep 2026
- **Share of Search among men’s shirt brands**: 47.8%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Men’s shirt brands | 1 | 47.8% | 823K |

- [Men’s shirt brands](/demand/global-en/categories/mens-shirt-brands)

## Top men’s shirt brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Charles Tyrwhitt was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Charles Tyrwhitt is the second most recommended of the 12.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Uniqlo | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Charles Tyrwhitt | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Ralph Lauren | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Brooks Brothers | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| Mizzen+Main | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| Eton | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| Van Heusen | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| UNTUCKit | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Proper Cloth | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| T.M.Lewin | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Twillory | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Ministry of Supply | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about men’s shirt brands

- Asked ChatGPT "Which men's shirt brand should I buy?": 1. Uniqlo, 2. Ralph Lauren, 3. Charles Tyrwhitt
- Asked ChatGPT "What are the best men's shirt brands?": 1. Uniqlo, 2. Ralph Lauren, 3. Charles Tyrwhitt, 4. Eton
- Asked ChatGPT "What's the best men's shirt brand for work shirts?": 1. Charles Tyrwhitt, 2. Brooks Brothers, 3. Mizzen+Main, 4. Uniqlo
- Searched Google, AI Overview "mens shirts": 1. Uniqlo
- Searched Google, AI Overview "men's dress shirts": 1. Charles Tyrwhitt, 2. Ralph Lauren

Not named in any answer: Van Heusen, UNTUCKit, Proper Cloth, T.M.Lewin, Twillory and Ministry of Supply.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 22, 2026.

## How has branded search demand for Charles Tyrwhitt changed worldwide over the last 12 months?

- Across the 12 months ending September 2026, estimated monthly branded searches for Charles Tyrwhitt worldwide rose from 673K to 823K.
- Across the 12 months ending September 2026, Charles Tyrwhitt’s share of searches among men’s shirt brands worldwide increased from 43.2% to 47.8%.
- Across the 12 months ending September 2026, Charles Tyrwhitt’s share of searches among men’s shirt brands worldwide peaked at 47.8% in September 2026 and was lowest at 37.3% in March 2026.

## How did search popularity change for men’s shirt brands worldwide in September 2026?

- In September 2026, UNTUCKit overtook Proper Cloth and T.M.Lewin to rank 4th among men’s shirt brands worldwide, with 5.3% of the searches.
- In September 2026, T.M.Lewin lost share of searches among men’s shirt brands worldwide, from 4.3% to 3.5%.
- Estimated monthly branded searches for Uniqlo worldwide rose 28.3% over 12 measured months, from 30K to 38.5K in September 2026.
- Estimated monthly branded searches for Proper Cloth worldwide rose 22.3% over 12 measured months, from 60.5K to 74K in September 2026.
- Estimated monthly branded searches for Charles Tyrwhitt worldwide rose 22.3% over 12 measured months, from 673K to 823K in September 2026.
- Estimated monthly branded searches for Brooks Brothers worldwide rose 22.2% over 12 measured months, from 40.5K to 49.5K in September 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Men’s shirt brands | 673K | 43.2% | 1 |
| Nov 2025 | Men’s shirt brands | 823K | 43.4% | 1 |
| Dec 2025 | Men’s shirt brands | 673K | 39.4% | 1 |
| Jan 2026 | Men’s shirt brands | 550K | 38.4% | 1 |
| Feb 2026 | Men’s shirt brands | 550K | 43.2% | 1 |
| Mar 2026 | Men’s shirt brands | 673K | 37.3% | 1 |
| Apr 2026 | Men’s shirt brands | 673K | 38.3% | 1 |
| May 2026 | Men’s shirt brands | 823K | 46.3% | 1 |
| Jun 2026 | Men’s shirt brands | 823K | 46.6% | 1 |
| Jul 2026 | Men’s shirt brands | 823K | 42.1% | 1 |
| Aug 2026 | Men’s shirt brands | 823K | 47.4% | 1 |
| Sep 2026 | Men’s shirt brands | 823K | 47.8% | 1 |

## How are Charles Tyrwhitt’s branded searches counted?

Brandwave collects information about searches that people make online using Charles Tyrwhitt’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “charles tyrwhitt”

## Which men’s shirt brands compete with Charles Tyrwhitt?

- [Van Heusen](/demand/global-en/brands/van-heusen): Head-to-head: /demand/global-en/compare/charles-tyrwhitt-vs-van-heusen
- [Ralph Lauren](/demand/global-en/brands/ralph-lauren): Head-to-head: /demand/global-en/compare/charles-tyrwhitt-vs-ralph-lauren
- [UNTUCKit](/demand/global-en/brands/untuckit): Head-to-head: /demand/global-en/compare/charles-tyrwhitt-vs-untuckit
- [Proper Cloth](/demand/global-en/brands/proper-cloth): Head-to-head: /demand/global-en/compare/charles-tyrwhitt-vs-proper-cloth
- [T.M.Lewin](/demand/global-en/brands/tm-lewin): Head-to-head: /demand/global-en/compare/charles-tyrwhitt-vs-tm-lewin
- [Brooks Brothers](/demand/global-en/brands/brooks-brothers)
- [Mizzen+Main](/demand/global-en/brands/mizzen-and-main)
- [Uniqlo](/demand/global-en/brands/uniqlo)
- [Eton](/demand/global-en/brands/eton-shirts)
- [Twillory](/demand/global-en/brands/twillory)
- [Ministry of Supply](/demand/global-en/brands/ministry-of-supply)

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Charles Tyrwhitt: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/charles-tyrwhitt

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/charles-tyrwhitt. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
