---
title: "Chameleon: search popularity and Share of Search worldwide"
description: "Chameleon is a product onboarding platform that helps marketing teams guide new software users toward activation. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/chameleon"
publisher: "Brandwave"
---

# Chameleon: search popularity and Share of Search worldwide

Chameleon is a product onboarding platform that helps marketing teams guide new software users toward activation. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Chameleon
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among product onboarding platforms**: 0.33%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Product onboarding platforms | 5 | 0.33% | 180 |

- [Product onboarding platforms](/demand/global-en/categories/product-onboarding-platforms)

## How has branded search demand for Chameleon changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Chameleon worldwide fell from 330 to 180.
- Across the 11 months ending August 2026, Chameleon’s estimated Share of Search among product onboarding platforms worldwide held steady, from 0.49% to 0.33%.

## How did search popularity change for product onboarding platforms worldwide in August 2026?

- In August 2026, Pendo gained estimated Share of Search among product onboarding platforms worldwide, from 64.1% to 68.5%.
- In August 2026, Appcues lost estimated Share of Search among product onboarding platforms worldwide, from 14.1% to 12.6%.
- In August 2026, Userpilot lost estimated Share of Search among product onboarding platforms worldwide, from 11.7% to 10.2%.
- In August 2026, Userflow lost estimated Share of Search among product onboarding platforms worldwide, from 9.5% to 8.4%.
- Estimated monthly branded searches for Chameleon worldwide fell 45.5% over 11 measured months, from 330 to 180 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Product onboarding platforms | 330 | 0.49% | 5 |
| Nov 2025 | Product onboarding platforms | 270 | 0.47% | 5 |
| Dec 2025 | Product onboarding platforms | 270 | 0.5% | 5 |
| Jan 2026 | Product onboarding platforms | 230 | 0.35% | 5 |
| Feb 2026 | Product onboarding platforms | 270 | 0.54% | 5 |
| Mar 2026 | Product onboarding platforms | 220 | 0.37% | 5 |
| Apr 2026 | Product onboarding platforms | 180 | 0.32% | 5 |
| May 2026 | Product onboarding platforms | 180 | 0.37% | 5 |
| Jun 2026 | Product onboarding platforms | 220 | 0.39% | 5 |
| Jul 2026 | Product onboarding platforms | 270 | 0.55% | 5 |
| Aug 2026 | Product onboarding platforms | 180 | 0.33% | 5 |
| Sep 2026 | Product onboarding platforms | — | — | — |

## How is Chameleon measured?

Brandwave collects information about searches that people make online using Chameleon’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “chameleon user onboarding”
- “chameleon.io”

## Which product onboarding platforms compete with Chameleon?

- [Pendo](/demand/global-en/brands/pendo): Head-to-head: /demand/global-en/compare/chameleon-vs-pendo
- [Appcues](/demand/global-en/brands/appcues): Head-to-head: /demand/global-en/compare/appcues-vs-chameleon
- [Userpilot](/demand/global-en/brands/userpilot): Head-to-head: /demand/global-en/compare/chameleon-vs-userpilot
- [Userflow](/demand/global-en/brands/userflow): Head-to-head: /demand/global-en/compare/chameleon-vs-userflow

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Chameleon: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/chameleon

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/chameleon. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.