---
title: "Cash App: search popularity and Share of Search worldwide"
description: "Cash App is money transfer app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/cash-app"
publisher: "Brandwave"
---

# Cash App: search popularity and Share of Search worldwide

Cash App is money transfer app. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: Cash App
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among money transfer apps**: 6.2%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Money transfer apps | 3 | 6.2% | 1.8M |
| Prepaid cards | 2 | 27.3% | 1.8M |

- [Money transfer apps](/demand/global-en/categories/money-transfer-apps)
- [Prepaid cards](/demand/global-en/categories/prepaid-cards)

## How has branded search demand for Cash App changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for Cash App worldwide held steady at 1.8M.
- Across the 11 months ending August 2026, Cash App’s estimated Share of Search among money transfer apps worldwide increased from 5.3% to 6.2%.
- Across the 11 months ending August 2026, Cash App’s estimated Share of Search among money transfer apps worldwide peaked at 6.3% in April 2026 and was lowest at 4.5% in December 2025.
- Across the 11 months ending August 2026, Cash App’s estimated Share of Search among prepaid cards worldwide decreased from 27.8% to 27.3%.
- Across the 11 months ending August 2026, Cash App’s estimated Share of Search among prepaid cards worldwide peaked at 31.1% in February 2026 and was lowest at 23.8% in July 2026.

## How did search popularity change for money transfer apps worldwide in August 2026?

- In August 2026, Cash App gained estimated Share of Search among money transfer apps worldwide, from 5.1% to 6.2%.
- In August 2026, PayPal lost estimated Share of Search among money transfer apps worldwide, from 70.5% to 69.5%.
- In August 2026, Wise rose from 6th to 5th among money transfer apps worldwide.
- In August 2026, Zelle fell from 5th to 6th among money transfer apps worldwide.
- Estimated monthly branded searches for Venmo worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.

## How did search popularity change for prepaid cards worldwide in August 2026?

- In August 2026, Cash App gained estimated Share of Search among prepaid cards worldwide, from 23.8% to 27.3%.
- In August 2026, Revolut lost estimated Share of Search among prepaid cards worldwide, from 63.4% to 59.6%.
- Estimated monthly branded searches for Paysafecard worldwide rose 24.1% over 11 measured months, from 2.9K to 3.6K in August 2026.
- Estimated monthly branded searches for Wise worldwide rose 15.2% over 11 measured months, from 759K to 874K in August 2026.
- Estimated monthly branded searches for Neteller worldwide fell 45.8% over 11 measured months, from 590 to 320 in August 2026.
- Estimated monthly branded searches for Skrill worldwide fell 32.3% over 11 measured months, from 1.3K to 880 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Money transfer apps | 1.8M | 5.3% | 3 |
| Nov 2025 | Money transfer apps | 1.8M | 5.5% | 3 |
| Dec 2025 | Money transfer apps | 1.5M | 4.5% | 4 |
| Jan 2026 | Money transfer apps | 1.8M | 5.3% | 3 |
| Feb 2026 | Money transfer apps | 1.8M | 6.2% | 3 |
| Mar 2026 | Money transfer apps | 1.8M | 6.2% | 3 |
| Apr 2026 | Money transfer apps | 1.8M | 6.3% | 3 |
| May 2026 | Money transfer apps | 1.8M | 6.2% | 3 |
| Jun 2026 | Money transfer apps | 1.5M | 5.1% | 3 |
| Jul 2026 | Money transfer apps | 1.5M | 5.1% | 3 |
| Aug 2026 | Money transfer apps | 1.8M | 6.2% | 3 |
| Sep 2026 | Money transfer apps | — | — | — |
| Oct 2025 | Prepaid cards | 1.8M | 27.8% | 2 |
| Nov 2025 | Prepaid cards | 1.8M | 31.1% | 2 |
| Dec 2025 | Prepaid cards | 1.5M | 26.9% | 2 |
| Jan 2026 | Prepaid cards | 1.8M | 27.4% | 2 |
| Feb 2026 | Prepaid cards | 1.8M | 31.1% | 2 |
| Mar 2026 | Prepaid cards | 1.8M | 27.6% | 2 |
| Apr 2026 | Prepaid cards | 1.8M | 30.6% | 2 |
| May 2026 | Prepaid cards | 1.8M | 27.7% | 2 |
| Jun 2026 | Prepaid cards | 1.5M | 23.9% | 2 |
| Jul 2026 | Prepaid cards | 1.5M | 23.8% | 2 |
| Aug 2026 | Prepaid cards | 1.8M | 27.3% | 2 |
| Sep 2026 | Prepaid cards | — | — | — |

## How is Cash App measured?

Brandwave collects information about searches that people make online using Cash App’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “cash app”

## Which money transfer apps compete with Cash App?

- [PayPal](/demand/global-en/brands/paypal): Head-to-head: /demand/global-en/compare/cash-app-vs-paypal
- [Revolut](/demand/global-en/brands/revolut): Head-to-head: /demand/global-en/compare/cash-app-vs-revolut
- [Venmo](/demand/global-en/brands/venmo): Head-to-head: /demand/global-en/compare/cash-app-vs-venmo
- [Wise](/demand/global-en/brands/wise): Head-to-head: /demand/global-en/compare/cash-app-vs-wise
- [Zelle](/demand/global-en/brands/zelle): Head-to-head: /demand/global-en/compare/cash-app-vs-zelle

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "Cash App: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/cash-app

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/cash-app. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
