--- title: "CARTO: search popularity and Share of Search worldwide" description: "CARTO is a location intelligence platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/carto" publisher: "Brandwave" --- # CARTO: search popularity and Share of Search worldwide CARTO is a location intelligence platform. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: CARTO - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among GIS software**: 5.4% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | GIS software | 4 | 5.4% | 40.5K | | Geospatial analytics platforms | 4 | 9.5% | 40.5K | - [GIS software](/demand/global-en/categories/gis-software) - [Geospatial analytics platforms](/demand/global-en/categories/geospatial-analytics-platforms) ## How has branded search demand for CARTO changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for CARTO worldwide rose from 33.1K to 40.5K. - Across the 11 months ending August 2026, CARTO’s estimated Share of Search among GIS software worldwide increased from 3.5% to 5.4%. - Across the 11 months ending August 2026, CARTO’s estimated Share of Search among GIS software worldwide peaked at 5.4% in August 2026 and was lowest at 3% in February 2026. - Across the 11 months ending August 2026, CARTO’s estimated Share of Search among geospatial analytics platforms worldwide increased from 5.9% to 9.5%. - Across the 11 months ending August 2026, CARTO’s estimated Share of Search among geospatial analytics platforms worldwide peaked at 9.5% in August 2026 and was lowest at 5.3% in February 2026. ## How did search popularity change for GIS software worldwide in August 2026? - In August 2026, CARTO gained estimated Share of Search among GIS software worldwide, from 4.5% to 5.4%. - QGIS’s estimated Share of Search among GIS software worldwide has lost ground for 3 months in a row, from 50.2% to 49.3% in August 2026. - Esri ArcGIS’s estimated Share of Search among GIS software worldwide has lost ground for 3 months in a row, from 27.5% to 27% in August 2026. - Estimated monthly branded searches for Maptitude worldwide fell 63.9% over 11 measured months, from 3.6K to 1.3K in August 2026. - Estimated monthly branded searches for Mapbox worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026. ## How did search popularity change for geospatial analytics platforms worldwide in August 2026? - In August 2026, CARTO gained estimated Share of Search among geospatial analytics platforms worldwide, from 7.9% to 9.5%. - In August 2026, Esri ArcGIS lost estimated Share of Search among geospatial analytics platforms worldwide, from 47.9% to 47.1%. - In August 2026, Mapbox lost estimated Share of Search among geospatial analytics platforms worldwide, from 32.2% to 31.6%. - Foursquare’s estimated Share of Search among geospatial analytics platforms worldwide has lost ground for 3 months in a row, from 14.2% to 11.6% in August 2026. - Estimated monthly branded searches for SafeGraph worldwide fell 58.3% over 11 measured months, from 2.4K to 1K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | GIS software | 33.1K | 3.5% | 4 | | Nov 2025 | GIS software | 33.1K | 3.5% | 4 | | Dec 2025 | GIS software | 27.1K | 3.5% | 4 | | Jan 2026 | GIS software | 33.1K | 3.7% | 4 | | Feb 2026 | GIS software | 27.1K | 3% | 4 | | Mar 2026 | GIS software | 33.1K | 3.5% | 4 | | Apr 2026 | GIS software | 33.1K | 3.5% | 4 | | May 2026 | GIS software | 33.1K | 3.7% | 4 | | Jun 2026 | GIS software | 27.1K | 3.7% | 4 | | Jul 2026 | GIS software | 33.1K | 4.5% | 4 | | Aug 2026 | GIS software | 40.5K | 5.4% | 4 | | Sep 2026 | GIS software | — | — | — | | Oct 2025 | Geospatial analytics platforms | 33.1K | 5.9% | 4 | | Nov 2025 | Geospatial analytics platforms | 33.1K | 5.9% | 4 | | Dec 2025 | Geospatial analytics platforms | 27.1K | 5.8% | 4 | | Jan 2026 | Geospatial analytics platforms | 33.1K | 6.5% | 4 | | Feb 2026 | Geospatial analytics platforms | 27.1K | 5.3% | 4 | | Mar 2026 | Geospatial analytics platforms | 33.1K | 5.4% | 4 | | Apr 2026 | Geospatial analytics platforms | 33.1K | 5.8% | 4 | | May 2026 | Geospatial analytics platforms | 33.1K | 6.4% | 4 | | Jun 2026 | Geospatial analytics platforms | 27.1K | 6.4% | 4 | | Jul 2026 | Geospatial analytics platforms | 33.1K | 7.9% | 4 | | Aug 2026 | Geospatial analytics platforms | 40.5K | 9.5% | 4 | | Sep 2026 | Geospatial analytics platforms | — | — | — | ## How is CARTO measured? Brandwave collects information about searches that people make online using CARTO’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “carto” ## Which GIS software compete with CARTO? - [QGIS](/demand/global-en/brands/qgis): Head-to-head: /demand/global-en/compare/carto-vs-qgis - [Esri ArcGIS](/demand/global-en/brands/esri-arcgis): Head-to-head: /demand/global-en/compare/carto-vs-esri-arcgis - [Mapbox](/demand/global-en/brands/mapbox): Head-to-head: /demand/global-en/compare/carto-vs-mapbox - [Maptitude](/demand/global-en/brands/maptitude): Head-to-head: /demand/global-en/compare/carto-vs-maptitude ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "CARTO: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/carto This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/carto. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.