--- title: "Cartesia: search popularity worldwide" description: "An AI company offering a low-latency text-to-speech API. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/cartesia" publisher: "Brandwave" --- # Cartesia: search popularity worldwide An AI company offering a low-latency text-to-speech API. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Cartesia - **Market**: Global - **Measured month**: Sep 2026 - **Share of Search among text to speech APIs**: 2.7% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Text to speech APIs | 2 | 2.7% | 201K | | Voice cloning platforms | 2 | 2.7% | 201K | - [Text to speech APIs](/demand/global-en/categories/text-to-speech-apis) - [Voice cloning platforms](/demand/global-en/categories/voice-cloning-platforms) ## Top text to speech APIs in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Cartesia was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Cartesia is the second most recommended of the six. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | ElevenLabs | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Cartesia | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Amazon Polly | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Murf AI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Play.ht | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Resemble AI | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about text to speech APIs - Asked ChatGPT "Which text to speech API should I use?": 1. ElevenLabs, 2. Cartesia, 3. Amazon Polly - Asked ChatGPT "What are the best text to speech APIs?": 1. ElevenLabs, 2. Cartesia, 3. Amazon Polly - Asked ChatGPT "What's the best text to speech API for app voice features?": 1. ElevenLabs - Searched Google, AI Overview "text to speech api": 1. ElevenLabs, 2. Cartesia - Searched Google, AI Overview "tts api": 1. ElevenLabs Not named in any answer: Murf AI, Play.ht and Resemble AI. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How has branded search demand for Cartesia changed worldwide over the last 12 months? - Across the 12 months ending September 2026, estimated monthly branded searches for Cartesia worldwide rose from 6.6K to 201K. - Across the 12 months ending September 2026, Cartesia’s share of searches among text to speech APIs worldwide increased from 0.11% to 2.7%. - Across the 12 months ending September 2026, Cartesia’s share of searches among text to speech APIs worldwide peaked at 2.7% in September 2026 and was lowest at 0.08% in December 2025. - Across the 12 months ending September 2026, Cartesia rose from 6th to 2nd among text to speech APIs worldwide. - Across the 12 months ending September 2026, Cartesia’s share of searches among voice cloning platforms worldwide increased from 0.11% to 2.7%. - Across the 12 months ending September 2026, Cartesia’s share of searches among voice cloning platforms worldwide peaked at 2.7% in September 2026 and was lowest at 0.08% in December 2025. - Across the 12 months ending September 2026, Cartesia rose from 5th to 2nd among voice cloning platforms worldwide. ## How did search popularity change for text to speech APIs worldwide in September 2026? - In September 2026, Cartesia overtook Murf AI to rank 2nd among text to speech APIs worldwide, with 2.7% of the searches. - In September 2026, ElevenLabs lost share of searches among text to speech APIs worldwide, from 97.3% to 95.5%. - Estimated monthly branded searches for Play.ht worldwide fell 70.1% over 12 measured months, from 110K to 32.9K in September 2026. - Estimated monthly branded searches for Resemble AI worldwide fell 62.7% over 12 measured months, from 34.2K to 12.8K in September 2026. - Estimated monthly branded searches for Murf AI worldwide fell 52.4% over 12 measured months, from 148K to 70.5K in September 2026. - Estimated monthly branded searches for Amazon Polly worldwide fell 45.5% over 12 measured months, from 22.2K to 12.1K in September 2026. ## How did search popularity change for voice cloning platforms worldwide in September 2026? - In September 2026, Cartesia overtook Murf AI to rank 2nd among voice cloning platforms worldwide, with 2.7% of the searches. - In September 2026, ElevenLabs lost share of searches among voice cloning platforms worldwide, from 97.4% to 95.7%. - Estimated monthly branded searches for Play.ht worldwide fell 70.1% over 12 measured months, from 110K to 32.9K in September 2026. - Estimated monthly branded searches for Resemble AI worldwide fell 62.7% over 12 measured months, from 34.2K to 12.8K in September 2026. - Estimated monthly branded searches for Murf AI worldwide fell 52.4% over 12 measured months, from 148K to 70.5K in September 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Text to speech APIs | 6.6K | 0.11% | 6 | | Nov 2025 | Text to speech APIs | 9.9K | 0.16% | 6 | | Dec 2025 | Text to speech APIs | 5.4K | 0.08% | 6 | | Jan 2026 | Text to speech APIs | 12.1K | 0.14% | 6 | | Feb 2026 | Text to speech APIs | 12.1K | 0.16% | 6 | | Mar 2026 | Text to speech APIs | 12.1K | 0.14% | 6 | | Apr 2026 | Text to speech APIs | 9.9K | 0.13% | 6 | | May 2026 | Text to speech APIs | 14.8K | 0.2% | 5 | | Jun 2026 | Text to speech APIs | 22.2K | 0.25% | 4 | | Jul 2026 | Text to speech APIs | 33.1K | 0.38% | 4 | | Aug 2026 | Text to speech APIs | 74K | 0.86% | 3 | | Sep 2026 | Text to speech APIs | 201K | 2.7% | 2 | | Oct 2025 | Voice cloning platforms | 6.6K | 0.11% | 5 | | Nov 2025 | Voice cloning platforms | 9.9K | 0.16% | 5 | | Dec 2025 | Voice cloning platforms | 5.4K | 0.08% | 5 | | Jan 2026 | Voice cloning platforms | 12.1K | 0.14% | 5 | | Feb 2026 | Voice cloning platforms | 12.1K | 0.16% | 5 | | Mar 2026 | Voice cloning platforms | 12.1K | 0.14% | 5 | | Apr 2026 | Voice cloning platforms | 9.9K | 0.13% | 5 | | May 2026 | Voice cloning platforms | 14.8K | 0.2% | 5 | | Jun 2026 | Voice cloning platforms | 22.2K | 0.25% | 4 | | Jul 2026 | Voice cloning platforms | 33.1K | 0.38% | 4 | | Aug 2026 | Voice cloning platforms | 74K | 0.87% | 3 | | Sep 2026 | Voice cloning platforms | 201K | 2.7% | 2 | ## How are Cartesia’s branded searches counted? Brandwave collects information about searches that people make online using Cartesia’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “cartesia ai” ## Which text to speech APIs compete with Cartesia? - [ElevenLabs](/demand/global-en/brands/elevenlabs): Head-to-head: /demand/global-en/compare/cartesia-vs-elevenlabs - [Murf AI](/demand/global-en/brands/murf-ai): Head-to-head: /demand/global-en/compare/cartesia-vs-murf-ai - [Play.ht](/demand/global-en/brands/play-ht): Head-to-head: /demand/global-en/compare/cartesia-vs-play-ht - [Resemble AI](/demand/global-en/brands/resemble-ai): Head-to-head: /demand/global-en/compare/cartesia-vs-resemble-ai - [Amazon Polly](/demand/global-en/brands/amazon-polly): Head-to-head: /demand/global-en/compare/amazon-polly-vs-cartesia ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Cartesia: search popularity worldwide". https://gobrandwave.com/demand/global-en/brands/cartesia This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/cartesia. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.