--- title: "Capita: search popularity and Share of Search worldwide" description: "Capita is a snowboard brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/capita" publisher: "Brandwave" --- # Capita: search popularity and Share of Search worldwide Capita is a snowboard brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: Capita - **Market**: Global - **Measured month**: Aug 2026 - **Share of Search among council tax software**: 4.4% ## Where the brand sits | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Council tax software | 2 | 4.4% | 74K | | Snowboard brands | 3 | 9.4% | 74K | - [Council tax software](/demand/global-en/categories/council-tax-software) - [Snowboard brands](/demand/global-en/categories/snowboard-brands) ## How has branded search demand for Capita changed worldwide over the last 12 months? - Across the 11 months ending August 2026, estimated monthly branded searches for Capita worldwide fell from 110K to 74K. - Across the 11 months ending August 2026, Capita’s estimated Share of Search among council tax software worldwide decreased from 14.3% to 4.4%. - Across the 11 months ending August 2026, Capita’s estimated Share of Search among council tax software worldwide peaked at 15% in January 2026 and was lowest at 4.4% in August 2026. - Across the 11 months ending August 2026, Capita’s estimated Share of Search among snowboard brands worldwide decreased from 13.3% to 9.4%. - Across the 11 months ending August 2026, Capita’s estimated Share of Search among snowboard brands worldwide peaked at 17.1% in February 2026 and was lowest at 9.4% in August 2026. ## How did search popularity change for council tax software worldwide in August 2026? - In August 2026, NEC gained estimated Share of Search among council tax software worldwide, from 70.5% to 89.7%. - In August 2026, Capita lost estimated Share of Search among council tax software worldwide, from 14.2% to 4.4%. - In August 2026, Civica lost estimated Share of Search among council tax software worldwide, from 7.8% to 3%. - In August 2026, Datacom lost estimated Share of Search among council tax software worldwide, from 5.2% to 2%. - In August 2026, TechnologyOne lost estimated Share of Search among council tax software worldwide, from 2.3% to 0.89%. ## How did search popularity change for snowboard brands worldwide in August 2026? - In August 2026, GNU gained estimated Share of Search among snowboard brands worldwide, from 23.1% to 31.4%. - In August 2026, Ride lost estimated Share of Search among snowboard brands worldwide, from 63% to 57.4%. - In August 2026, Capita lost estimated Share of Search among snowboard brands worldwide, from 12.7% to 9.4%. - Estimated monthly branded searches for Burton worldwide fell 45.8% over 11 measured months, from 2.4K to 1.3K in August 2026. - Estimated monthly branded searches for Lib Tech worldwide fell 33.1% over 11 measured months, from 18.1K to 12.1K in August 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Oct 2025 | Council tax software | 110K | 14.3% | 2 | | Nov 2025 | Council tax software | 110K | 14.5% | 2 | | Dec 2025 | Council tax software | 110K | 14.9% | 2 | | Jan 2026 | Council tax software | 135K | 15% | 2 | | Feb 2026 | Council tax software | 135K | 12.7% | 2 | | Mar 2026 | Council tax software | 110K | 10.2% | 2 | | Apr 2026 | Council tax software | 90.5K | 7.6% | 2 | | May 2026 | Council tax software | 74K | 7.4% | 2 | | Jun 2026 | Council tax software | 74K | 13.7% | 2 | | Jul 2026 | Council tax software | 90.5K | 14.2% | 2 | | Aug 2026 | Council tax software | 74K | 4.4% | 2 | | Sep 2026 | Council tax software | — | — | — | | Oct 2025 | Snowboard brands | 110K | 13.3% | 3 | | Nov 2025 | Snowboard brands | 110K | 13.1% | 3 | | Dec 2025 | Snowboard brands | 110K | 13.9% | 3 | | Jan 2026 | Snowboard brands | 135K | 14.6% | 3 | | Feb 2026 | Snowboard brands | 135K | 17.1% | 3 | | Mar 2026 | Snowboard brands | 110K | 13.3% | 3 | | Apr 2026 | Snowboard brands | 90.5K | 11.4% | 3 | | May 2026 | Snowboard brands | 74K | 10.1% | 3 | | Jun 2026 | Snowboard brands | 74K | 10.6% | 3 | | Jul 2026 | Snowboard brands | 90.5K | 12.7% | 3 | | Aug 2026 | Snowboard brands | 74K | 9.4% | 3 | | Sep 2026 | Snowboard brands | — | — | — | ## How is Capita measured? Brandwave collects information about searches that people make online using Capita’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading. - “capita” ## Which council tax software compete with Capita? - [NEC](/demand/global-en/brands/nec): Head-to-head: /demand/global-en/compare/capita-vs-nec - [Civica](/demand/global-en/brands/civica): Head-to-head: /demand/global-en/compare/capita-vs-civica - [Datacom](/demand/global-en/brands/datacom): Head-to-head: /demand/global-en/compare/capita-vs-datacom - [TechnologyOne](/demand/global-en/brands/technologyone): Head-to-head: /demand/global-en/compare/capita-vs-technologyone ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Cite this page Brandwave. "Capita: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/capita This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/capita. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.