---
title: "CamelBak: search popularity and Share of Search worldwide"
description: "CamelBak is hydration brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/brands/camelbak"
publisher: "Brandwave"
---

# CamelBak: search popularity and Share of Search worldwide

CamelBak is hydration brand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Brand**: CamelBak
- **Market**: Global
- **Measured month**: Aug 2026
- **Share of Search among hydration vests**: 47.3%

## Where the brand sits

| Competitive set | Rank | Share of Search | Estimated monthly branded searches |
| --- | --- | --- | --- |
| Hydration vests | 1 | 47.3% | 165K |
| Hydration bladders | 1 | 61.2% | 165K |

- [Hydration vests](/demand/global-en/categories/hydration-vests)
- [Hydration bladders](/demand/global-en/categories/hydration-bladders)

## How has branded search demand for CamelBak changed worldwide over the last 12 months?

- Across the 11 months ending August 2026, estimated monthly branded searches for CamelBak worldwide rose from 135K to 165K.
- Across the 11 months ending August 2026, CamelBak’s estimated Share of Search among hydration vests worldwide decreased from 51.6% to 47.3%.
- Across the 11 months ending August 2026, CamelBak’s estimated Share of Search among hydration vests worldwide peaked at 52.8% in February 2026 and was lowest at 46.8% in January 2026.
- Across the 11 months ending August 2026, CamelBak’s estimated Share of Search among hydration bladders worldwide decreased from 65.8% to 61.2%.
- Across the 11 months ending August 2026, CamelBak’s estimated Share of Search among hydration bladders worldwide peaked at 66.4% in December 2025 and was lowest at 60.6% in July 2026.

## How did search popularity change for hydration vests worldwide in August 2026?

- In August 2026, Salomon gained estimated Share of Search among hydration vests worldwide, from 37.2% to 39.3%.
- In August 2026, Osprey lost estimated Share of Search among hydration vests worldwide, from 14.1% to 11.6%.
- In August 2026, Nathan rose from 6th to 5th among hydration vests worldwide.
- In August 2026, Aonijie fell from 5th to 6th among hydration vests worldwide.
- Estimated monthly branded searches for CamelBak worldwide rose 22.2% over 11 measured months, from 135K to 165K in August 2026.

## How did search popularity change for hydration bladders worldwide in August 2026?

- In August 2026, Hydrapak overtook Gregory to rank 3rd among hydration bladders worldwide, at 12.3%.
- In August 2026, CamelBak gained estimated Share of Search among hydration bladders worldwide, from 60.6% to 61.2%.
- In August 2026, Osprey lost estimated Share of Search among hydration bladders worldwide, from 18.2% to 15%.
- Estimated monthly branded searches for Source worldwide rose 60% over 11 measured months, from 1K to 1.6K in August 2026.
- Estimated monthly branded searches for Gregory worldwide rose 23.2% over 11 measured months, from 23.7K to 29.2K in August 2026.
- Estimated monthly branded searches for Platypus worldwide fell 17.9% over 11 measured months, from 390 to 320 in August 2026.

## Historical estimated branded-search demand

| Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank |
| --- | --- | --- | --- | --- |
| Oct 2025 | Hydration vests | 135K | 51.6% | 1 |
| Nov 2025 | Hydration vests | 135K | 50.4% | 1 |
| Dec 2025 | Hydration vests | 135K | 50.6% | 1 |
| Jan 2026 | Hydration vests | 135K | 46.8% | 1 |
| Feb 2026 | Hydration vests | 135K | 52.8% | 1 |
| Mar 2026 | Hydration vests | 135K | 49.1% | 1 |
| Apr 2026 | Hydration vests | 135K | 50% | 1 |
| May 2026 | Hydration vests | 165K | 51.1% | 1 |
| Jun 2026 | Hydration vests | 165K | 49.3% | 1 |
| Jul 2026 | Hydration vests | 165K | 46.9% | 1 |
| Aug 2026 | Hydration vests | 165K | 47.3% | 1 |
| Sep 2026 | Hydration vests | — | — | — |
| Oct 2025 | Hydration bladders | 135K | 65.8% | 1 |
| Nov 2025 | Hydration bladders | 135K | 64% | 1 |
| Dec 2025 | Hydration bladders | 135K | 66.4% | 1 |
| Jan 2026 | Hydration bladders | 135K | 63.6% | 1 |
| Feb 2026 | Hydration bladders | 135K | 65.3% | 1 |
| Mar 2026 | Hydration bladders | 135K | 64.3% | 1 |
| Apr 2026 | Hydration bladders | 135K | 63% | 1 |
| May 2026 | Hydration bladders | 165K | 64.4% | 1 |
| Jun 2026 | Hydration bladders | 165K | 65.7% | 1 |
| Jul 2026 | Hydration bladders | 165K | 60.6% | 1 |
| Aug 2026 | Hydration bladders | 165K | 61.2% | 1 |
| Sep 2026 | Hydration bladders | — | — | — |

## How is CamelBak measured?

Brandwave collects information about searches that people make online using CamelBak’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

- “camelbak”

## Which hydration vests compete with CamelBak?

- [Salomon](/demand/global-en/brands/salomon): Head-to-head: /demand/global-en/compare/camelbak-vs-salomon
- [Osprey](/demand/global-en/brands/osprey): Head-to-head: /demand/global-en/compare/camelbak-vs-osprey
- [Ultimate Direction](/demand/global-en/brands/ultimate-direction): Head-to-head: /demand/global-en/compare/camelbak-vs-ultimate-direction
- [Nathan](/demand/global-en/brands/nathan): Head-to-head: /demand/global-en/compare/camelbak-vs-nathan
- [Aonijie](/demand/global-en/brands/aonijie): Head-to-head: /demand/global-en/compare/aonijie-vs-camelbak

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Cite this page

Brandwave. "CamelBak: search popularity and Share of Search worldwide". https://gobrandwave.com/demand/global-en/brands/camelbak

This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/camelbak. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
