--- title: "How popular is CaDA? Searches and AI answers worldwide" description: "CaDA makes building block sets of cars and machines. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/brands/cada" publisher: "Brandwave" --- # How popular is CaDA? Searches and AI answers worldwide CaDA makes building block sets of cars and machines. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Brand**: CaDA - **Owned by**: Double E - **Market**: Global - **Measured month**: Oct 2026 - **Share of Search among building block toy brands**: 0.47% ## Where does CaDA compete? | Competitive set | Rank | Share of Search | Estimated monthly branded searches | | --- | --- | --- | --- | | Building block toy brands | 5 | 0.47% | 56.2K | - [Building block toy brands](/demand/global-en/categories/building-block-toy-brands) ## Top building block toy brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, CaDA was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. CaDA is the second most recommended of the eight. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | LEGO | 1st | 3 of 3 | 1 of 1 | 4 of 4 | | CaDA | 2nd | 2 of 3 | 1 of 1 | 3 of 4 | | Mega | 3rd | 2 of 3 | 1 of 1 | 3 of 4 | | BlueBrixx | 4th | 1 of 3 | 0 of 1 | 1 of 4 | | K'NEX | 5th | 0 of 3 | 1 of 1 | 1 of 4 | | COBI | 5th | 1 of 3 | 1 of 1 | 2 of 4 | | Brickmania | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Sluban | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about building block toy brands - Asked ChatGPT "What are the best LEGO alternatives?": 1. LEGO, 2. CaDA, 3. BlueBrixx, 4. Mega, 5. COBI - Asked ChatGPT "Which building block sets are best for kids?": 1. LEGO, 2. Mega - Asked ChatGPT "What are the best building block sets for adults?": 1. LEGO, 2. CaDA - Searched Google, AI Overview "lego alternatives": 1. LEGO, 2. CaDA, 3. Mega, 4. K'NEX, 5. COBI Not named in any answer: Brickmania and Sluban. Brands are listed in the order each answer named them. The answers were collected in the United States on October 27, 2026. ## How has branded search demand for CaDA changed worldwide over the last 12 months? - Across the 12 months ending October 2026, estimated monthly branded searches for CaDA worldwide rose from 39.9K to 56.2K. - Across the 12 months ending October 2026, CaDA rose from 6th to 5th among building block toy brands worldwide. ## How did search popularity change for building block toy brands worldwide in October 2026? - In October 2026, BlueBrixx gained share of searches among building block toy brands worldwide, from 3.1% to 3.8%. - In October 2026, LEGO lost share of searches among building block toy brands worldwide, from 94.2% to 92.9%. - In October 2026, COBI rose from 8th to 7th among building block toy brands worldwide. - In October 2026, Sluban fell from 7th to 8th among building block toy brands worldwide. - Estimated monthly branded searches for CaDA worldwide rose 40.7% over 12 measured months, from 39.9K to 56.2K in October 2026. - Estimated monthly branded searches for Mega worldwide fell 22.7% over 12 measured months, from 198K to 153K in October 2026. ## Historical estimated branded-search demand | Month | Competitive set | Estimated monthly branded searches | Share of Search | Rank | | --- | --- | --- | --- | --- | | Nov 2025 | Building block toy brands | 39.9K | 0.22% | 6 | | Dec 2025 | Building block toy brands | 72.7K | 0.34% | 5 | | Jan 2026 | Building block toy brands | 72.7K | 0.42% | 5 | | Feb 2026 | Building block toy brands | 45.9K | 0.39% | 5 | | Mar 2026 | Building block toy brands | 56.2K | 0.47% | 5 | | Apr 2026 | Building block toy brands | 56.2K | 0.48% | 5 | | May 2026 | Building block toy brands | 46.1K | 0.39% | 5 | | Jun 2026 | Building block toy brands | 45.8K | 0.39% | 5 | | Jul 2026 | Building block toy brands | 45.9K | 0.39% | 5 | | Aug 2026 | Building block toy brands | 56.2K | 0.48% | 5 | | Sep 2026 | Building block toy brands | 45.8K | 0.39% | 5 | | Oct 2026 | Building block toy brands | 56.2K | 0.47% | 5 | ## How are CaDA’s branded searches counted? Brandwave collects information about searches that people make online using CaDA’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading. - “cada blocks” - “cada bricks” - “cada lego” ## Which building block toy brands compete with CaDA? - [LEGO](/demand/global-en/brands/lego) - [BlueBrixx](/demand/global-en/brands/bluebrixx): Head-to-head: /demand/global-en/compare/bluebrixx-vs-cada - [Mega](/demand/global-en/brands/mega-bloks): Head-to-head: /demand/global-en/compare/cada-vs-mega-bloks - [K'NEX](/demand/global-en/brands/knex): Head-to-head: /demand/global-en/compare/cada-vs-knex - [Brickmania](/demand/global-en/brands/brickmania): Head-to-head: /demand/global-en/compare/brickmania-vs-cada - [COBI](/demand/global-en/brands/cobi): Head-to-head: /demand/global-en/compare/cada-vs-cobi - [Sluban](/demand/global-en/brands/sluban) ## Who owns CaDA? CaDA is owned by Double E. Brandwave does not track any other brands owned by Double E. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Who owns CaDA? CaDA is owned by Double E. Brandwave does not track any other brands owned by Double E. ## Cite this page Brandwave. "How popular is CaDA? Searches and AI answers worldwide". https://gobrandwave.com/demand/global-en/brands/cada This page is also available as HTML at https://gobrandwave.com/demand/global-en/brands/cada. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.